I usually start off my selection of good reads with something to help you save time or be more productive, but nothing wowed me this week. So I wrote my own: Be Productive While Having a Beer (or Two).

This is such a cool idea from Mike Brown at Brainzooming: assign extreme creativity makeover roles to everyone on your project team. You be the Outrageous Ideameister and I’ll be the Minister of Scare the S#!t Out of Us Possibilities!

I never get tired of sharing this type of post because I know many people are stumped when it comes to blog content. Jackie Roy at TMG Media’s Engage blog (a must read in my book) provides 7 Ways for Your Company to Break the Ice with the Blogosphere.

If you’re going to a conference or educational session and plan to tweet, read this post first. Megan Yarbrough at M+R Research Labs shares tips for thoughtful and effective live-tweeting from an event.

Standard press releases are often misdirected, irrelevant and boring. Here are some creative alternatives to sending a press release from Claire Celsi at Ragan’s PR Daily.

Yes, yes, we’re all professionals, but sometimes you just have to giggle in the middle of the day. One of my favorite sites for that is Funny or Die. If you’re an Arrested Development fan (hey, the rumor is the show’s coming back, woo hoo!), start with this slideshow of AD screen captures.

you've got to read this

I used to silently wish I was creative. I assumed I wasn’t. Creative was for other people, not me. Silly girl. Where was Walt Disney when I needed him?

Gert Garman, Global Creative Development Manager for Disney, visited my local Triangle chapter of the American Marketing Association last week to share Disney’s secrets to innovation. At Disney the prevailing philosophy is “everyone’s creative.” They believe their ability to tap into that creativity is their competitive advantage.

It took me a long time to come to the same conclusion, but I finally wised up. Yes, I’m creative. Heck, I make my living as a writer; I’m at least somewhat creative. But if you had asked me whether I’d be writing for a living five years ago, I’d say, oh no, that’s not practical, I’m not that creative. Here’s the truth: we’re all creative; some people just tap into and leverage their creativity better than others. I’m still working on that.

I’ve been thinking about creativity a lot because it’s ASAE’s Innovation Talks Week in the association management world. I’ve written two blog posts recently for one of my clients, Avectra, about Innovation Week and Disney’s secrets to a creative and innovative culture. Enough with organizations, now it’s time to delve into personal creativity.

Shall we play a game?

Most of us were conditioned by our education, parents or society to tone down our creative bent. Art and music, although recognized as important for our development, weren’t serious subjects. You had to do things “just so” or “according to procedure.” You tried to fit in and, sadly, not fly your freak flag. Maybe that’s why I became a restaurant manager after college. Although I had to comply with budgets, corporate procedures and regulations, I could also express my whole self more than I probably could have in other environments.

Play, games and exercise help get the mind’s juices flowing. Someone recently told me they have a dartboard in their office; when they’re stuck, they start playing and soon their mind is churning. No wonder start-up companies make a big deal about game rooms and exercise facilities – it works! When will the rest of America figure that out?

Creative space

Gert also suggested we create an area to brainstorm and capture our ideas. Many of my friends swear by their whiteboards. Several ASAE staff painted their walls with IdeaPaint.

Did you ever notice that the offices and cubicles of graphic designers are always full of personal, beautiful and interesting items? My offices at work were always spartan. Now I surround myself with things I like to look at that make me feel good, including a dog and cat for playtime.

Don’t forget music. I like listening to a mix of music, familiar but mostly unfamiliar, so I usually tune into the local college station or listen to the jazz or classical stations if the college station isn’t doing it for me.

Disney tips to creativity

Here’s a list of tips from Gert that will help release your inner Creative.

  • Dedicated idea notebook

Capture ideas as they occur. Keep notepads on your desk, in your purse, next to your bed and in your car. Use the recorder on your cell phone. Gert even writes on shower walls with an erasable marker.

  • Thinking that makes sense

Our senses wake up our brain, so go out and literally smell the roses. Listen, really listen to the sounds around you. Look at textures. Touch stuff. Julia Cameron, author of The Artist’s Way, tells her readers to go on Artist Dates, weekly solo field trips where for a few hours you explore and feed your senses.

  • Take risks

Fail forward so you can learn and grow. Stretch your comfort zone. Don’t listen to nay-sayers. Disney was told many times he’d fail.

  • Reward yourself

Finish the draft, have a beer or a piece of expensive cheese, whatever rocks you. And if you manage others, recognize and reward their creative efforts too.

  • Ha Ha to A-Ha!

Play, laugh, be silly and let go.

  • Ask questions

Gert’s favorite is to ask “why” three times. I can imagine doing this in an office where “because that’s the way we’ve always done it” is the knee-jerk answer. The first and second answers to “Why?” are usually the lame party line. By the third you’ll start getting to the real truth.

  • Bend the rules

Ask for forgiveness later. I’ve always liked the stealth approach to innovation. Good luck with that!

  • Network and collaborate

This might be my favorite. Surround yourself with a diverse selection of people who have different perspectives and lives than you. Become more interesting because of the people around you. The more diversity around you, the richer your life will be.

I’d add one more: read widely. Look for random interesting well-written blogs to add to your Reader, or smart people from different professions to add to your Twitter follows. If you want to learn more about “fully owning our innate creative spirit again,” then you must read Patti Digh’s Creative is a Verb: If You’re Alive You’re Creative. It’s a beautifully illustrated book full of thoughtful prose, poems, quotes and exercises.

Now go on out there and dance this mess around!

personal creativity disney innovation

Photo by Pixel Addict (Flickr)

When I first decided to have an at-home retreat week, I had in mind the relaxed yet energizing experience of my stays at Red Mountain Spa. But how would I replicate that experience without morning hikes in southern Utah’s glorious red rock landscape, frequent massages, fitness and wellness classes and a dining room serving delicious and healthy food?

I’d have to dial back my expectations. I decided to focus on my writing business, specifically planning, marketing and learning. Yet I also wanted to include retreat-like activities and lots of reading. On Monday morning, the first day of my retreat, I put together a schedule that would keep me on that productive track. It was ambitious.

  • Morning walks in good weather
  • Daily yoga and meditation
  • Read four excellent books – details below
  • Set goals for the rest of the year
  • Develop a marketing plan
  • Work on a few other business planning, educational and organizational projects
  • Create a visionboard illustrating the life I want to create for myself
  • Read dozens of RSS feeds and other resources about marketing, writing and other freelancer concerns.

Things don’t always go as planned.

After making my schedule I went shopping for the week’s groceries so I could truly retreat from the world. And then, a fantastic massage from Shannon at Spa Neo in Clayton, NC. It was a retreat, after all!

When I got home, feeling very juicy, that’s yoga talk, I enjoyed a delicious dinner with a few glasses of wine. Enlightenment came down upon me. “I haven’t had any lengthy time off this year and I won’t until August. What do I really want this week to be? What do I need for me?”

I started crossing items off the schedule.

Instead of doing what I should do, keeping up with my usual professional reading and all those other habitual activities, I decided to:

Let. It. All. Go.

I unplugged — no emails, no Twitter. I focused on reading my books, writing in my journal — most of it prompted by what I was reading, working on my visionboard — which involved lots of flipping through old cooking and fashion magazines and cutting out pictures, walking, yoga, meditating and just plain thinking.

blogger writer raleigh freelance copywriting writing

photo by Eryn Vorn

On Tuesday I worked on my goals for the year because that’s a whole life activity, not strictly professional. I adapted the method that Sherman Hu shared on Sarah Robinson’s Escaping Mediocrity blog.

But habits are tough to break.

Unfortunately it took me until late Wednesday to break my RSS habit — translation: reading dozens of blog subscriptions in Google Reader. I rationalized it by only reading from my writing and growth folders but I kept clicking on other posts, things I NEEDED TO KNOW.

I made the decision to stop being busy. I sought stillness. I let go my compulsion to keep up and be in the know. I didn’t watch the news and hardly read the paper. Since Jim and his daughter were away for the week, I was alone in my house. I was a bit like a monk on a silent retreat, except this monk talks to herself, the cat and the dog. And you know what? I loved it. I wasn’t lonely at all. I felt very fulfilled by what I was doing.

Here are some considerations if you’re thinking about an at-home retreat.

Do you like to cook? Do you want to? You may not, even if you usually love cooking like me. Plan ahead by having leftovers or easy-to-prepare meals and snacks in the frig or freezer. Don’t forget about snacks; remember, at the spa the dining room is always open.

Music? Silence? I enjoyed both. When my house is quiet, I’m lucky enough to be serenaded by birds, frogs and other woodland creatures. On Thursday I discovered some “spa” stations on Pandora that contributed to my relaxed attitude.

15-20 minute naps are sooo good and rejuvenating, take them whenever your energy lulls a bit. With my work lifestyle I suppose I could nap every afternoon but I’m still brainwashed by decades in the “real world.” I took a nap today; it did wonders for my late afternoon energy level.

writing blogging copywriting freelance writer blogger Raleigh case studies

Red Mountain Spa & Resort

Your reading selection will set the tone for your retreat so choose wisely. My four books echoed each other throughout the week. I found myself gasping at the synchronicities. Maybe it’s not so surprising since they’re all essentially about authenticity, joy, growth and creativity.

My friend Kiki wrote recently about finding “whitespace.” When we live our lives the way most people do, the acceptable way, the normal way, it’s difficult to claim the whitespace we need to reflect, play and grow. Because I have complete control over my life now (wait, haven’t I always?), I can make the time to do something like this.

But to do it, I had to plan well ahead. I had to make sure all my work was done, in its absolutely final state, and delivered to clients ahead of time. I kept my fingers crossed that no last-minute work would come my way that I would be tempted to take. I took the week off from my blogs. I kept my calendar clear. I was ready.

I’m doing it again if I can manage it work-wise, even if it’s only for a few days, hopefully in six months or so, maybe the next time Jim leaves town for a conference. Next time I’ll be able to slip into real retreat mode much more quickly.

Even though I didn’t do any “professional” activities during my week, I came out of it with new approaches to my day and lots of ideas. Plus I feel incredibly refreshed and relaxed. I’m reading books more now than I had before my retreat. I’m practicing yoga and meditating almost daily. It’s like I went to a spa!

This quote from Proust in Meditations from the Mat speaks to me now: “The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.”

This week I’m offline for an at-home retreat — lots of reading, thinking, setting goals, making a visionboard, planning, and writing for pleasure. I’m digging into Patti Digh’s Creative is a Verb, Anne Lamott’s Bird by Bird, Rolf Gates’ Meditations from the Mat, Baron Baptiste’s 40 Days to Personal Revolution and a few other books, blogs and resources that have been wooing me.

Now you know why my blogs will be dark and my Twitter quiet. I’m pretending I’m in a cabin in the woods, not so hard to do really. I’ll be back next week!

raleigh freelance writer blogger

Photo by James Lee

Here are some interesting stories about art that I’ve come across recently– an endlessly fascinating topic for me.

When does a work of art stop being itself? When does it stop being by the artist who originally created it? These are questions I would expect to ponder in a conceptual art exhibition, not while reading the news. I’ve seen work appropriated by other artists to create a new piece, but here’s a case of an artist, Anthony Caro, who says his piece Lagoon, a steel sculpture, is no longer the one he made and therefore no longer by him. Why? A gallery added metal feet to its base during an installation. As a result, Caro has disowned it.

This is a very cool idea that can be used in many places where art is endangered. The Modern Art Iraq Archive (MAIA) collects and stores images of works of art, along with publications, catalogues and other commentary. “MAIA’s goals are to raise awareness of the diverse body of modern works of Iraqi art, to help locate their current whereabouts, and to assist agencies working to prevent their illegal movement and sale. MAIA aims to reach a wide and participatory audience across the globe, and offers users the ability to document, discuss, explore, and enrich Iraqi artistic expressions and experiences.” Anyone can upload an image or add a comment or story about the works in the archive.

art JR TED prize Iraqi Courbet Caro Facebook

From MAIA - title not known, by Farouk Hassan

I love this column from New York Magazine art critic Jerry Saltz about his marathon viewing sessions with some of his favorite art. Lordy, the man has staying power. I’m suffering from major art envy. A few of his selections have long been on my art pilgrimage destination list, like the Scrovegni Chapel in Padua and the Basilica di San Vitale in Ravenna, but all of them are places I’d love to linger in.

This is kind of funny. A Danish artist posted an image of Gustave Courbet’s The Origin of the World, which is quite graphic but also beautiful, only to have his account disabled because the image violated Facebook’s decency standards. Yes, yes, slippery slope and all that, I suppose you could say. Are all nipples and bums prohibited? What if they belong to a 500 year old painting or 2100 year old sculpture? Can galleries display work from exhibitions? Apparently some art depicting the naked figure is okay, but some, like Courbet’s portrait of nether regions, is not.

Last year Jamie Oliver received the TED prize ($100,000 and “one wish to change the world”) for his campaign to make school meals more nutritious. This year the prize went to JR, a Parisian photographer, for the Inside Out Project – “a large-scale participatory art project that transforms messages of personal identity into pieces of artistic work. Upload a portrait. Receive a poster. Paste it for the world to see.” JR is known for posting large black and white photographs in public settings, often illegally, all over the world. I’m probably too much of a law-abiding weenie to do this myself but I’d love to see the work of others, especially here in North Carolina. Let me know if you’re participating.

art JR Courbet Caro Iraqi Facebook TED prize

Misu by JR (Brussels) ~ photo by Julien Mourlon

If Mitchell of Modern Family dances in a flash mob, they must already be passé, right?

associations membership experience

Hells no! I’m still a sucker for a really good flash mob, especially the artsy ones, and I know I’m not alone. This food court performance of the Hallelujah Chorus still makes my eyes water. You want more?

Why are flash mobs so powerful? My latest theory is they bring us into the right now — this present moment. The present, strangely enough, isn’t a place we always hang out, unless we’re advanced yogis. We’re more likely reworking the past or speculating about the future. We live in the present when we’re in the ‘zone’ or caught up in the ‘flow’, for example, while writing a blog post, chopping vegetables, painting, climbing a rock wall or experiencing a great work of art.

Flash mobs take us by surprise and let us share exuberance together. Is it some communal Dionysian urge? Who knows, but it’s joyful. We’re knocked out of our routine, thrown a bit off balance. “Wait, what the heck is going on here? Who are these people? Why are they doing that?” And then, “Wow, this is pretty awesome.” You’d have to be a lost soul or curmudgeon to not smile a bit inside when you see a flash mob happening around you.

Even the Knight Foundation, usually focused on promoting journalism, can’t resist the allure of the flash mob. They’re sponsoring Random Acts of Culture in the communities where the Knight Brothers owned newspapers. They “strongly believe in the potential of the arts to engage residents, and bring a community together. Hearing Handel, or seeing the tango in an unexpected place provides a deeply felt reminder of how the classics can enrich our lives.” It’s part of their effort to encourage folks to regularly enjoy a concert, visit a gallery or see a dance performance by giving them a taste of that goodness.

If you read my blog regularly, you know that I’m going to somehow bring this discussion back around to associations. What possibly could be the connection? Well, there is the fun flash mob we did last year (some of us without any rehearsing, ahem) on the trade show floor at the Annual Meeting of the American Society of Association Executives. But that’s not where I’m going.

Here’s my question. Maybe the Knight Foundation is on the right track, and flash mobs expose folks to great art and get them thinking that they might actually like the symphony, ballet or opera. They give them a taste of what that experience is like. It’s all about the experience!!

Compare an arts experience to a typical association membership experience:

  • a one-way mailbox relationship
  • a semi-productive committee meeting
  • an educational session or conference that provided a few handouts but nothing permanently imprinted in the attendee’s brain
  • an endless trade show floor of needy vendors

Count me out; I’ll be at the opera.

Can a mix of face-to-face and online community participation make the association experience better by offering more opportunities for sharing and learning, conversations and relationship building? Can a more innovative approach to education make that experience better? Do your members depart from an association experience, whether it’s online or in real life, with a glow on their faces and, even better, in their brains?

Yes, we need to focus on the value or ROI that members get with their association membership. But perhaps we should also focus on their experience – that’s an intangible benefit that we shouldn’t overlook.

associations membership experience

Sometimes tweeting about a good read isn’t enough for me. Like a friend who keeps telling you the same story whenever she’s had a few too many, I need to share these posts with you just one more time.

I loved this post by Mike Kammerling at the Lateral Action blog, How to Grow Your Imagination in Secret. “We have all had the experience of taking our mind off a problem only to have the solution come to us like manna from heaven.” Mike shares ideas about how to encourage the cherished creative impulse that usually visits us in the shower or while chopping vegetables. Read the comments too; they’re full of good ideas.

Storytelling has been a leadership topic for quite some time but I must admit I never gave it much thought, thinking it a bunch of woo-woo. I based that misperception on a bad conference session on storytelling that I suffered through long ago. After that I never investigated it further, until last week. Sometimes the universe throws an idea at you so hard, you have to sit up and pay it attention. Like the morning Kiki L’Italien tweeted about a post by Steve Denning, Storytelling is a Revolutionary Force for Change. Then a post by Shelly Alcorn appeared in my Reader, What Associations Can Learn from the Reinvention Summit 2010. That sent me over to the Reinvention Summit, “a virtual summit on the future of storytelling.” My eyes and mind are wide open now – chewing, digesting and thinking.

That was your brain candy, now it’s time to focus on blogging. Dan Zarrella from HubSpot gave me a minor sense of vindication when I read When’s the Best Time to Publish Blog Posts on Problogger.

“…while major news sites and blogs publish articles during the work week, articles that are published on Saturday and Sunday tend to be shared on Facebook more than those published during the week. Perhaps one reason for this is that (as Wired reported), more than 50% of American companies block Facebook at work.”

A few weeks ago I wrote about my wish that more people and organizations published Facebook updates and blog posts during the weekend – the time I read the most. A few days later in a Copyblogger post about how to get more comments, Dan wrote, “While articles published during the week generally tend to get more views, articles published on the weekends get far more comments.” I’m not completely out-of-step; weekend publishing does make sense.

Heidi Cohen has a helpful post at the Content Marketing Institute — How to Organize Your Blog Team (Hint: It’s NOT Just Marketing!). She describes her post as a “great checklist to ensure that you’ve covered all of the bases in terms of getting everyone on board for your company or group blog.” If you have a small staff, don’t freak out. This post will give you ideas about what to consider as you create your blogging strategy. Many of these tasks can be performed by one person aided by a small team of colleagues and/or freelancers. It is doable.

art censorship blogging storytelling creativity

National Portrait Gallery photo by flickr:djLicious

I lived in the Washington DC area during the Mapplethorpe debacle at the Corcoran Gallery of Art. I had hoped that lessons were learned and art lovers in DC wouldn’t fall victim again to that kind of close-mindedness and fear. Wishful thinking. Over the weekend I read about the ridiculous ejection of a video from the Hide/Seek exhibition at the National Portrait Gallery. I particularly liked these two articles because of their thoughtful discussion of the exhibition and censorship.

I spent a few years as a volunteer at the National Gallery of Art. You’d be surprised at the variety of art subjects that offend people; believe me, I listened to all kinds of complaints. We all have the freedom to view or not view particular pieces of art. No one’s forcing it on us; leave the room if you don’t like it, but don’t deprive others. Just because you don’t like something, don’t understand it or don’t agree with it, doesn’t give you the right to impose your beliefs on others. That’s the beauty of our country, or so I thought.

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