On Friday, April 16 I will be presenting a session, Social Media for You and Your Association, at the Association Executives of North Carolina Technology Showcase & Membership Luncheon. Here’s a brief description:

Are you watching the social media frenzy and thinking that you don’t have the time or interest for any of it? Or is your association feeling under pressure to slap up a Facebook page or a LinkedIn group? And what the heck would you even do with Twitter? During this session, you’ll learn some of the benefits of using social media both for yourself professionally and for your association. We’ll cover what you need to consider before you begin, first steps that you should take and the best practices that will make your social media use more effective.

I’m in great company because the session after mine is Cool Tools 2010 with my friend Jeff Cobb. I don’t think there will be any pre-lunch attention deficit with Jeff in the front of the room. I’m looking forward to learning about new tools that will enhance my productivity.

flickr: deltaMike

Earlier in the day Laura Dorner will talk about webinars and at lunch we get Reggie Henry, Chief Technology Officer at the American Society of Association Executives, with a keynote on technology culture and trends and their implications for associations. This will definitely be a stimulating day full of practical information and new ideas.

Jeff is also conducting the 2010 Association Technology Survey to find out how associations are really using technology. This is not just for associations in North Carolina but for all associations across the US. Please take 10-15 minutes to complete the survey. In return you will get the results plus a chance to win one of five Amazon $50 gift cards, and of course you’ll get good social media karma too!

If you’re in or near NC, I hope to meet you at Pinehurst on April 16.