I’ve been cheating on my blog again. Here are some of my posts on other blogs — Avectra and Socialfish.

Yes, You Can Be Private in Public

Do you have a hard time convincing your members to get active online? Even the lure of curated resources, scintillating conversations and new friendships might not be enough to get them over a huge mental barrier – loss of privacy and, in their minds, loss of control.  Read the rest at Avectra…

Gratitude is the Best Attitude

Gary Vaynerchuk’s new book, The Thank You Economy, hit bookstore shelves, iPads and Kindles yesterday. Vaynerchuk believes companies are “going to have to relearn and employ the ethics and skills our great-grandparents’ generation took for granted” when building their own businesses. By using social media platforms, organizations can give “personal, one-on-one attention to their entire customer base, no matter how large.”  Read the rest at Avectra…

Open Community Case Study – GoPlow

The first goal in SIMA’s vision statement is: “be the ‘go-to’ resource in their industry.” Brian believed they couldn’t do that until they had a open community website generating solid content.  Read the rest at Socialfish…

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Photo by Mike Licht (Flickr: notionscapital)

Making Your Community a Good Habit

Any community manager can tell you: “If you build it, they will come” only works in the Field of Dreams, not with online communities. What if you did your research, filled your community with valuable content, marketed it in all the right places and your members are still MIA?  Read the rest at Avectra…

Open Community Case Study – Food Bank

I first met Jen Newmeyer, who is the Food Bank’s social media person, at a Raleigh tweet-up last year. She’s done a great job using social media to create a very supportive community of donors and fans, so I immediately thought of them when planning the first case study for Open Community. And do you see what I’m doing here? I’m fulfilling my role as an accidental spokesperson by giving them the spotlight and spreading their message. See, it works!  Read the rest at Socialfish…

Lessons from Weekend Camp: EventCamp

I went to camp on Saturday: the EventCamp National Conference in Chicago. But, I didn’t fly to Chicago; I enjoyed the hybrid conference from the comfort of my home office.  Read the rest at Avectra…