The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the #assnchat community

Langwater Pond, North Easton MA

I just got back last night from visiting my family in Massachusetts so I haven’t had a chance to put together my usual list of free webinars and educational events. When I last looked, nothing was scheduled for next week, probably because of the July 4th holiday.

But I did find some good reads for you before I left for MA…

Since people already have an email habit, the best way to communicate directly with prospects, members and customers is email. Entrepreneur provides a few good tips for making sure your emails end up in someone’s inbox.

WBT Systems explains how to create a really good RFP for a new learning management system (LMS) for your association.

By now it’s proven that content marketing works if you do it the right way. You can’t just fling content up and expect an audience to magically grow. HubSpot shares eight content marketing practices that will serve you well now and into the future.

Some quick hits before we get to this week’s list of free webinars:

  • Why liberal arts and the humanities are as important as engineering. (Washington Post)
  • How Mister Rogers taught us to take care of ourselves. My first album was Mister Rogers’ You Are Special. He was a pretty special and awesome man. (Buzzfeed)

Off-topic: Check out my Grabbing the Gusto blog for my post about the list of recipes I’ve made or plan to make in the coming week.

Here are a few events scheduled for the coming weeks from some of my regulars. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 7/10 at 12:30 p.m.* – Making Smarter Sponsorship and Exhibitor Decisions

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

*All times are Eastern Standard Time unless otherwise noted.


Tue 7/10 at 2 p.m. – Marketing, Membership and a View of the Digital Future for Associations (Association Chat)

Learn how to prepare your organization for digital transformation; where and how to leverage data in your operations; how to leverage digital marketing, especially to engage Millennials and Gen Z constituents; and the consolidation of technology in the association space and what it means for the industry. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Shiv Narayanan, VP of Growth at Personify and CMO of Wild Apricot by Personify


Wed 7/11 at 12 p.m. CST – Chapter Roundtable in Chicago IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago IL. More info/register.

Host: Billhighway


Tue 7/17 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Wed 7/18 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Thu 7/19 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


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