The weekly list of free educational events and resources for the association community…
Association Brain Food won’t be in your inbox next Friday (July 25) because I’m at the beach next week with my family. You’ll get the next edition on Friday, August 1.
AI implementation. Before implementing AI tools, Holly Rice, CAE suggests doing foundational work first if you want to “fully harness AI’s promise as it matures.” Pay special attention to integration, the “quality of [your] data pipelines, thoughtful workflow design, and clearly defined processes. Without these fundamentals, even the smartest AI tools can fall short.”
Gen Z careers. Bruno V. Manno at The74 shares research on teenagers and career readiness. His article highlights how associations and their chapters can help Gen Z explore careers and assist employers in building their workforce.
Small staff association benchmarks. Momentive Software describes the key findings of a benchmark survey of associations with an annual revenue of less than $5 million. For example, the priorities of small associations are not always aligned with their day-to-day focus or the priorities of their members. The report also shares data about the use of technology and AI by small staff associations.
Association SEO course. In the SEO for Associations Certificate Course at Association Academy, learn about Search Engine Optimization (SEO) for association websites, including immediate steps and long-term strategies to attract more website traffic by improving your ranking with Google and other search engines. Earn up to 5 CAE credits while learning at your own pace in five one-hour on-demand lessons. Save $50 with the promo code BRAINFOOD.
Business model innovation. A report from McKinley Advisors explains how to reimagine aspects of your business model to adapt to changing market conditions, emerging trends, or disruptive innovation. They describe the five key dimensions of an association business model, barriers you may encounter during reinvention, and the experiences of associations who have created new products and services or reinvented their business model.
AI advantage. Sherry Budziak at .orgSource believes AI is not so much a tool, as “a powerful force to reimagine what’s possible.” When implementing AI, she suggests leaning into the human aspects of your association: critical thinking, community, and the trust and integrity you’ve built up with your members and industry—these are your competitive advantages.
Repurposing event content. Snapsight explains how to use AI tools to turn session content into resources that generate revenue and engagement. It’s an intriguing list: premium on-demand library, microcredentials, sponsored content collections, exhibitor intelligence reports, data-enriched industry reports, speaker spotlight packages, session remix products, and interactive learning communities, along with a 30-day action plan.
AI content scraping. Mark Schaefer offers a contrarian take on why you should let AI scrape your website content. At Sidecar, Mallory Mejias explains the scraping situation, CloudFlare’s response, and the pitfalls of blocking, and provides a framework for making a decision. She says, “The real question isn’t whether to block or not to block. It’s whether you’re making a thoughtful, strategic decision based on your association’s unique mission and circumstances—or simply reacting out of fear.”
Members’ career goals. People join associations for networking and education. Their ultimate goal is career advancement. Chris Johnson at Naylor says associations are missing the opportunity to be the career solution for their members. He’s not just talking about job boards, but the guidance (yes!), education, credentials, and resources members need to get ahead.
Snacks
Why every association CEO must be a tech CEO—and what you need to know about your association’s tech. | Joanna Pineda, Matrix Group
Why a pre-test should be the first step in your certification candidates’ journey. | Jeremy Williams, Holmes Corporation
Why won’t socialism die? The simple explanation is that people like free stuff. | Tyler Cowen, The Free Press
You never grow old at the table
Instead of going out into another thunderstorm—a daily event here in NC lately—I pulled dinner ingredients out of the freezer. I defrosted two thick pork chops along with cranberry sauce and made pork chops with a cranberry/chipotle/herb pan sauce. I thawed a bag of frozen green beans and finished them with sautéed red onion, red bell pepper, sundried tomatoes, and Parmesan cheese. On the side, nuked sweet potatoes.
Back into the freezer the next night for salmon and crab stuffing. I made this luscious topping a few weeks ago with lump crabmeat, chopped spinach, cream cheese, green onion, Parmesan, lemon thyme, basil, garlic powder, and breadcrumbs. I topped the fillets with the crab stuffing, brushed them with melted butter, and sprinkled them with a little Old Bay before popping them in the oven.
The freezer wasn’t involved in my cabbage, kale, bratwurst, and cannellini bean skillet. The pan also included onion, mushroom, red bell, poblano, jalapeño, garlic, tomato paste, smoked paprika, caraway seeds, and apple cider vinegar. Yummy comfort food.
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About CAE credits: Per ASAE, “any continuing professional education offered by any professional entity may be accepted toward the [CAE] professional development requirement as long as it is directly related to either association or nonprofit management as defined by the CAE exam content outline.”
Education providers: If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’m happy to feature it as long as it’s not product-centric.
Fri 7/18 at 12 p.m.* – Marketing Mindshare: AI in Action—A Virtual Lunch Chat
Are you curious how your association marketing colleagues are using AI in their organizations? Struggling to get buy-in for AI initiatives and want to learn how others are making it work? Using surface-level AI tools and ready to dive deeper? Discover how AI is transforming the association marketing landscape, real-world opportunities and challenges of adopting AI for your MarTech needs. More info/register (ASAE members only).
Host: ASAE Marketing Professionals Advisory Council
Moderators:
- Laura Sparks, outgoing chair of the Marketing Professionals Advisory Council
- Evan Reid, member of the Technology Professionals Advisory Council
*All events are online at Eastern Daylight Time unless otherwise noted.
Fri 7/18 at 3 p.m. – Nonprofit Consultants Collaborative Monthly Networking Call
This monthly networking meeting is organized by consultants for full-time consultants who work with non-profits and associations. You don’t have to be an ASAE member to attend. This month’s agenda includes the sharing of good news, topics or questions from the group, and AI and its impact on consulting. More info/register.
Organizer: Cecilia Sepp, CAE, founder, Rogue Tulips Consulting
Mon 7/21 at 8 a.m. – How Are Associations Like Cool Hand Luke? (Radio Free 501c, the podcast of Rogue Tulips Consulting)
Every week, Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!).
Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting
Guest: Carl Weaver
Tue 7/22 at 10:30 a.m. – Hosting a Lawmaker at Your HQ
Learn about best practices and compliance essentials. More info/register.
Host: Gary Gallant, Gallant Law Group
Tue 7/22 at 11 a.m. – The Association Marketing Manifesto – Live, Part 2: Numbers Don’t Lie: The 5 Marketing Metrics Every Association Leader Should Track (But Probably Doesn’t)
While many associations glance at membership counts and dues revenue periodically, truly data-driven organizations dig deeper. Explore five critical metrics—ARR, MRR, retention rate, NPS, and CAC—and how they can inform smarter marketing and membership decisions. Get a break down on each one, how to calculate it (without a finance degree), and how it ties to strategy and storytelling in the boardroom. 1 CAE credit. More info/register.
Host: UST Education
Speaker: Brianne Wheeler, CEO / Founder at Levitate Marketing
Tue 7/22 at 12 p.m. – Association Cybersecurity: The Human Layer
Cybersecurity isn’t just a tech problem-it’s a people problem. Staff, volunteers, and board members can either be your strongest defense or your biggest risk. Explore real-world examples of how attackers target humans-not systems; the most common mistakes people make that lead to breaches; low-cost ways to build a culture of security awareness and accountability; how to leverage policies, training, and simulations for real results; and why human behavior is the most overlooked risk in your security strategy. More info/register.
Host: Brian Scott, nonprofit cybersecurity expert and founder, 501CISO
Tue 7/22 at 1 p.m. – ROI That Resonates: Proving Sponsor Value in Purpose-Driven Partnerships
Learn about navigating ROI discussions with sponsors. Hear about common ROI questions, strategies to confidently frame your value, and ways to build trust while highlighting both tangible and intangible outcomes. Walk away with practical language and a fresh perspective to strengthen your sponsorship relationships and drive long-term success. More info/register.
Host: Lori Zoss Kraska, Founder and CEO of Growth Owl, LLC
Guest: John Bacon, Vice President of Enterprise Sales at ASAE
Tue 7/22 at 1 p.m. – How AI Is Shaping the Future of State Government Affairs
Hear from state government affairs leaders on how AI is shaping their day-to-day work. Learn how they evaluate and apply AI tools, what’s working, and how they see the technology evolving in the government affairs space. More info/register.
Host: Quorum
Speakers:
- Allison Nadeau, Policy and Advocacy Manager, ALS Network
- Victoria Francis, Deputy Director, State and Local, American Immigration Council
Tue 7/22 at 3:30 p.m. CDT – AWTC Roundtable in Chicago
Join other champions of women in tech for an in-person roundtable focused on the latest tech, marketing, and data challenges facing associations. The relaxed atmosphere fosters open dialogue, collaboration, and creativity around how these areas impact operational efficiency, data literacy, and member engagement. If you’ve got a challenge, share it, so we can come up with creative solutions together. Afterwards, let’s continue the conversation with a happy hour and drinks. Location: Chicago IL. More info/register.
Organizer: Association Women Technology Champions
Wed 7/23 at 12 p.m. – Sustaining Mental and Physical Health as a Chief Staff Executive
Join an important conversation on sustaining mental and physical health as an association chief staff executive and explore several critical issues including the shifting paradigm of stress, health, and work-life balance; governance challenges and leadership transitions; self-harm, gender disparities, and physical health concerns; and building a path to healthier leadership. More info/register (ASAE members only).
Host: ASAE Executive Management Professionals Advisory Council
Speakers:
- Lindsay Currie, CAE, Executive Officer, Council on Undergraduate Research
- Adam Levy, CAE, Executive Director, American Cleft Palate Craniofacial Association
- Tara Puckey, MBA, FASAE, CAE, CMP, Executive Director, Radio Television Digital News Association (RTDNA) and RTDNA Foundation
- Silvia Quevedo, CAE, Executive Director, Lamaze International
Wed 7/23 at 12 p.m. – AWTC Meet & Greet
Connect with new faces in the association tech community. Join us for a 30-minute welcome event to forge fresh connections and discover our vibrant Slack community. More info/register.
Host: Association Women Technology Champions
Wed 7/23 at 12:30 p.m. – NextGen Advisory Committee Meet & Greet with Cicely Anderson, Life Purpose Architects
Gain valuable insights on how you could personally and professionally benefit from coaching and build connections with an association leader. More info/register (ASAE members only).
Host: ASAE NextGen Advisory Committee
Speaker: Cicely Anderson, Life Purpose Architects
Wed 7/23 at 1 p.m. – Creating Super Member Profiles That Drive Engagement and Personalization
Learn what data is most valuable to capture and how to structure member profiles to support personalization efforts. Discover creative approaches for motivating members to provide and refresh their information over time, making profiles more dynamic and accurate. Hear how AI can deliver personalized member experiences, provided you have the right data foundation. 1 CAE credit. More info/register.
Host: Fonteva
Speaker: Dave Will, Co-Founder and CEO of PropFuel
Wed 7/23 at 1 p.m. – The Community Playbook: Part 2 – The Launch Kit
Learn about a repeatable system to welcome members, spark conversation, and keep your online community active week after week. Hear about the 3-Post Welcome System to onboard new members with clarity and consistency; proven engagement triggers that prompt replies, tags, and member shoutouts; and a 30-minute weekly touchpoint to review stats, reconnect, and plan posts. More info/register.
Host: GrowthZone
Wed 7/23 at 2 p.m. – A Deep Dive Into Attrition and Cancellation
Changing attendance numbers, questions about international travel, and fluctuating pricing are some of the factors playing into changes that planners are having to make to their supplier contracts this year. Hear about contract ramifications from political policy changes, when (and how) to renegotiate your contracts without burning bridges, managing constant price changes, and solutions to attrition troubles stemming from current travel trends. 1 CMP credit. More info/register.
Host: Northstar Meetings Group
Speaker: Jonathan T. Howe, President and Senior and Founding Partner of Howe and Hutton, Ltd
Wed 7/23 at 3 p.m. – Boosting Member Engagement: Marketing Strategies for Online Communities
Hear how to drive meaningful participation, strengthen virtual connections, and build a thriving online member experience through targeted marketing efforts. Learn what motivates members to engage online — and what drives them away; marketing strategies that foster connection, conversation, and consistency; how to tailor content and campaigns to your members’ needs and behaviors; and tips for leveraging community tools to deepen digital engagement. More info/register.
Host: Nexus Marketing
Speakers:
- Petreysha Macute, Client Success Specialist, Tradewing
- Aliah Reyes, Client Solutions Executive for Associations, Nexus Marketing
Thu 7/24 from 11 a.m. to 1 p.m. – How to Design a Product Portfolio
Learn about the indispensability of a product portfolio. Find out how to analyze and map your current offerings, organize your offerings into a high-level product portfolio, identify interdependencies and find new value for your membership, use your portfolio as a strategy, planning, or budget tool, and keep your portfolio updated and timeless. More info/register.
Host: James Young, founder, Product Community
Thu 7/24 at 11 a.m. – Your event experience design challenges solved LIVE
Tired of the same old event formats? Ready to design experiences that captivate and delight your audience? Submit your event experience design challenge for Robert to solve, live on air. Whether it’s maximizing joy, boosting engagement, or creating unforgettable moments, no challenge is too big or too small. More info/register.
Host: Grip
Speaker: Robert Dunsmore, Independent Creative Director
Thu 7/24 at 12 p.m. – Leadership Retreats: Mistakes to Avoid
Gain helpful insights on the top reasons why leadership retreats fail to move the needle. Get some insider perspective on changes you can make to increase your ROI on your offsite. (Note: We are not event planners; the focus of the session is on retreat content design and delivery.) More info/register.
Hosts: Randall Craig and Ronja Francoeur from the Braintrust Professional Institute
Thu 7/24 at 12 p.m. – The Journey to Lead: Designing Pathways for Future Leaders
You can design a leadership journey map that fosters growth, creates deeper connections, and ensures a robust pipeline of passionate, prepared leaders. Learn about leadership stages, from early engagement to board leadership, within your organization; how to outline and promote intentional leadership pathways to align with members’ interests and strengths; and encourage involvement, develop leadership competencies, and mentor future leaders to ensure lasting impact. More info/register.
Host: Cathi Hight, President of Hight Performance Group
Thu 7/24 at 1 p.m. – Cre-AI-tivity: Embracing AI to Transform Event Experiences
Hear about the innovative ways AI technologies can enhance various aspects of event management. By leveraging AI alongside the right event tech, event planners can unlock new levels of creativity and efficiency, ensuring a seamless and personalized attendee journey. Learn how to harness the power of AI to elevate your event planning and execution, making your events not only memorable but also highly engaging and impactful. More info/register.
Host: BizBash
Speakers:
- Kevin Cobb, Vice President, Strategic Marketing, Augeo Marketing
- Marco Ogsimer, Director, Event Technology, Augeo
- John D’Adamo, Regional Vice President, East Coast Media Sales, BizBash
Thu 7/24 at 1 p.m. – AI in the Boardroom: Transforming Governance for Associations
Learn how AI supports meeting preparation, automatically captures minutes, and helps track compliance and policy actions; key risks such as data privacy and content accuracy, along with the ethical responsibilities board directors should weigh when adopting AI; how to evaluate, select, and adopt AI tools that align with the governance needs of your association; and early patterns and use cases that are already shaping how associations approach governance with the help of AI. 1 CAE credit. More info/register.
Host: ASAE
Speakers: Tim Adair, Chief Product Officer, and Jordan Castel, Association Governance Consultant, OnBoard
Thu 7/24 at 3 p.m. – Intro to AI Webinar for Associations and Nonprofits
Learn about the basics and importance of generative AI and Large Language Models. Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios. Learn to create targeted personas in ChatGPT for personalized content and interactions, and which settings to adjust for privacy and security, and understand what information is safe to input into AI tools. More info/register.
Host: Sidecar
Speakers:
- Erica Salm Rench, CMO, Sidecar
- Thomas Altman, Co-founder, Tasio
Thu 7/24 at 3 p.m. – Mobilizing Your Mission: Strengthening Member & Volunteer Engagement
Hear strategies for building stronger, more lasting relationships with your members and volunteers. Explore what motivates involvement, how to create meaningful connections, and what tools actually work. Learn how to turn enthusiasm into action. More info/register.
Host: NXUnite
Speakers:
- Brian Lacy, Data Consultant at NPOInfo
- Peter Deitz, Co-Founder at Unwrapit
- Judith Oviosun, Membership and Engagement Manager at Volunteer Canada
Tue 7/29 at 11 a.m. – Bridging the Gap: What Young Professionals Really Want from Associations
Hear about new research from the University of Southern California and Multiview that uncovers what over 470 U.S. graduate students and early-career professionals really think about associations—the results may surprise you. Learn about the “awareness-value gap” and its impact on member engagement, key drivers of value for graduate students and early-career professionals, and strategies to clearly communicate and deliver value to next-gen audiences. More info/register.
Host: Association Women Technology Champions
Speaker: Hayley Schofill, Multiview, Vice President of Strategic Partnerships
Tue 7/29 at 12 p.m. – Motivation and Mentorship: Transforming Your Mindset
What if your workplace energized young people instead of leaving them overwhelmed or overlooked? Discover how adopting a mentor mindset can boost mental health, ignite purpose, and transform the future of work. More info/register.
Host: Sarah Sladek, Founder and CEO, XYZ University
Guest: Dr. David Yeager, Co-Founder, Texas Behavioral Science and Policy Institute
Tue 7/29 at 1 p.m. – We Didn’t Talk All Year, But Wanna Renew?
If you’re not consistently providing value, a renewal notice is just a cold email. And yet, that’s what many of us still do: cold emails, postcards, voicemail drops. Learn how associations are shifting from reminders to value. Hear about behavior-based signals, simple questions, and timely nudges that re-engage members well before their expiration date, and simple, scalable tactics to create personalized renewal journeys that feel conversational and relevant rather than transactional. 1 CAE credit. More info/register.
Host: UST Education
Speaker: Dave Will, Co-Founder and CEO, PropFuel
Tue 7/29 from 1 to 2:30 p.m. – FAB Community Dialogue Report Launch Webinar
How can all association community stakeholders work together to create a better future for association boards? Hear nine recommendations for action for association stakeholders to pursue together as they shape a better future for our community’s boards, share next practices to facilitate implementation, and offer your ideas and insights. More info/register.
Host: re:Members
Speaker: Jeff De Cagna AIMP FRSA FASAE, executive advisor for Foresight First LLC, and curator and editor of the Future of Association Boards (FAB) Community Dialogue and Newsletter
Tue 7/29 at 2 p.m. – 8 Ideas for Locally Rooted Meetings and Conventions
Imparting a deep, detailed sense of place in meetings can enhance attendees’ experience and benefit the host community at the same time. Hear about the importance of all things local to connect with a community, immerse in the place, and even find cost-savings. From sourcing locally grown food to hosting events in culturally significant venues, these ideas will help you create meaningful connections during the visit and create lasting impressions with your attendees. More info/register.
Host: ASAE
Speakers: Andrea Schmidt, Convention Sales Manager (Midwest), and Katie Purrington, Conventions Sales Manager (Washington, DC, Southeast), Visit Anchorage
Tue 7/29 at 2 p.m. – AI-Powered Career Success: Building Your Future in Events
As AI changes industries everywhere, event planners have a unique chance to use these tools for long-term success or risk falling behind competitors who embrace the change. Learn how AI is changing the future of work for event professionals and what this means for your career path and how AI can help you manage stress, prevent burnout, and stay healthy in a demanding industry. Hear about AI tools you can use today to improve efficiency and attendee experiences and a free custom GPT tool designed specifically for event professionals. More info/register.
Host: Smart Meetings
Speakers:
- Gary A. Bolles, Co-founder of Parachute.com, Author, and Chair at Singularity University
- Robin Farmanfarmaian, Serial Healthcare Entrepreneur & Speaker
- Noah Cheyer, Co-founder and Head of Marketing & Operations at Speak About AI
Wed 7/30 at 11 a.m. – The Association Marketing Manifesto – Live, Part 3: From Random Acts to Strategic Impact: Building a Marketing Culture That Works
What does it look like when marketing is actually aligned with strategy? Learn about quarterly planning (and why annual plans should be recycled), campaign prioritization, team support, and internal trust-building. This methodology is for both marketers and leaders to co-create a system that fosters creativity, accountability, and sustainable results—without burnout or bandaids. 1 CAE credit. More info/register.
Host: UST Education
Speaker: Brianne Wheeler,CEO / Founder at Levitate Marketing
Wed 7/30 at 12 p.m. – Managing the Transition: Succession Planning & Interim Leadership
Gartner says annual employee turnover may jump by almost 20% from pre-pandemic levels. Learn about a systemic approach to succession planning, the role of interim executives, the need for associations to implement talent planning and development, and how DEIA+ affects employee retention and recruitment. Gain insights into how you can be prepared to weather these transitions, how you can step up and lead during this time, and what to expect if your association has a high percentage of talent turnover. More info/register.
Host: Association Xchange
Speaker: Jeffrey R. Wilcox, president and CEO of the Interim Executives Academy
Wed 7/30 at 1 p.m. – Chew the Fat With Us: Demystifying Tech Vendor Speak
Decode seven tech phrases that vendors throw around. Hear what they really mean, how they affect your business, and, most importantly, what you should do when you hear them. Think of this as your “vendor-speak” cheat sheet – so you’ll never be caught off-guard again. 1 CAE credit. More info/register.
Host: UST Education
Speakers:
- Olivia Wilkins, Business Analyst/Project Manager, PerByte
- Kenjie Davis, Owner at Association Management System Guru
Wed 7/30 at 1 p.m. – Must-Have Contract Clauses: Leave Nothing On The Table
Hear about the latest twists in meeting contracts and the critical clauses that can make or break a meeting’s success. Topics include price increases, AI innovations, staffing shortages, force majeure clauses, data breaches, security issues and dealing with controversial new laws. Hear about ways to craft contract terms that protect all parties involved and ensure successful event outcomes, and creative and flexible solutions to address new and evolving legal challenges in meeting planning. 1 CMP credit. More info/register.
Host: Meetings Today
Speaker: Joshua Grimes Esq., Grimes Law Offices, LLC
Wed 7/30 at 2 p.m. – Critical Thinking and AI: Skills that Make AI Useful
Learn why critical thinking is essential for getting value from AI; how to frame problems clearly for better AI results; how a simple framework helps you decide when to use AI; and how to evaluate AI output for truth, ethics, and reliability. More info/register.
Host: Clarity Consultants
Thu 7/31 at 12 p.m. – Elevating Online Training Quality by Aligning with Industry Best Practices
Hear about strategies to meet learners where they are, both in terms of access and readiness, guiding them toward their learning goals. Learn how to turn your organization’s subject matter expertise into accessible, learner-centered content. Explore common challenges in online training that can be overcome through thoughtful use of data and collaborative development that ensure programs are designed with a clear understanding of what your users need. More info/register.
Host: eLearningDOC
Speakers:
- Bradley A. Davis, CAE, BRMP, Director of Training and Content Development, International Accreditors for Continuing Education and Training, and Principal and Founder, Arete Ink LLC
- Angela Robbins (moderator), Founder & CEO, eLearningDOC
Thu 7/31 at 1 p.m. – Unlocking Committee Potential: Meeting Management Strategies for Staff Liaisons
Learn about the relationship between staff liaisons and volunteer committee leaders to cultivate collaboration and teamwork; committee goals, metrics, timelines, and roles/responsibilities; strategies for structuring committee meeting agendas/minutes to maximize productivity and accountability; techniques to facilitate meaningful participation and decision-making within committees; and tools and practices for optimizing virtual committee meetings and promoting engagement among remote participants. More info/register.
Host: EventGarde
Speaker: Aaron Wolowiec, Founder & President, Event Garde
Fri 8/1 at 2 p.m. – Mastering Virtual AGMs: The Must-Knows & How-Tos-for Associations
As more organizations shift to virtual and hybrid formats, it’s essential to understand how to adapt without losing the structure, engagement, or compliance that Annual General Meetings require. Learn how to leverage technology, such as, virtual meetings and electronic voting to overcome common challenges and improve the way your association conducts governance meetings and related procedures; choose the right technological solution for associations governance meetings; and hold more efficient, secure meetings. More info/register.
Host: ASAE
Speaker: Ben Zelikovitz, CEO, GetQuorum
Tue 8/5 at 10:30 a.m. – Lobbyist Registration
Learn what is fact and what is fiction regarding political and ethical restrictions. More info/register.
Host: Gary Gallant, Gallant Law Group
Tue 8/5 at 12 p.m. – Building the Foundation: Data Infrastructure Basics for Association (Data Analytics Network)
Explore the core components of modern data infrastructure—including data warehouses, data lakes, and lakehouses—and how to determine the right solution to drive member engagement, measure impact, and inform strategic decisions. Whether your organization is laying the groundwork or seeking to modernize, this session will provide practical guidance and clear next steps. 1 CAE credit. More info/register.
Host: Data Analytics Network
Speakers:
- Alex Mouw, AWS
- Ben Scheich (moderator), AWHONN
Tue 8/5 at 1 p.m. – Succession Planning Crisis: The Lack of Knowledge in Transitions
When someone leaves, they take everything they know and all the relationships they have built with them. Building a knowledge management program is crucial to keeping any organization on track, especially after a departure. Learn about the importance of building a knowledge management program to support succession planning, leadership training, onboarding, and why thinking through the transition from one staff member or volunteer leader to the next supports positive outcomes for the future of the organization. 1 CAE credit. More info/register.
Host: UST Education
Speaker: Cecilia Sepp, Principal at Rogue Tulips Consulting
Thu 8/7 at 1 p.m. – From One-Size-Fits-All to One-to-One: How AI is Transforming Member Communications
Learn what personalization really means today—beyond just adding a first name, how AI and automation are reshaping engagement for organizations, and why relevance beats frequency when communicating. Hear about real-world examples of teams using personalization to improve engagement and practical steps to start implementing personalization in your communication strategy. 1 CAE credit. More info/register.
Host: UST Education
Speaker: Molly Phayer, Director of Customer Success and Product at Rasa.io
Sat 8/9 from 4 to 6 p.m. PDT – ASAE Annual Happy Hour at Moxy Downtown (Los Angeles CA)
Join us for a warm welcome to LA full of stars like you during the 2025 ASAE Annual Meeting. Catch up with AWTC community members, expand your network, and find your people before navigating the next few days. This IRL opportunity to socialize and network with your industry peers is brought to you by the generous support of the AWTC Friends who sponsored this event. Location: Los Angeles CA. More info/register.
Organizer: Association Women Technology Champions
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Association Brain Food 