The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

This got me thinking and maybe it will get you thinking too… How do you measure progress in your career? Nilofer Merchant says, “Money is a shitty metric for work. Only you can find the right one.” Not a vanity metric, but a meaningful one. I can’t measure what I’d love to measure so I’m still thinking.

This post also talks about “your onlyness.” She says, “When we define the metric that matters, we can track the progression and activation of our onlyness.”

I’ve never heard the phrase “success theater” before, but it’s so perfect. Alex Birkett at HubSpot describes success theater and how to eliminate it. He warns that refusing to discuss failure will erode a culture of growth.

I got a chuckle out of Amanda Kaiser’s post about those shifty characters who live in the office with us: Productivity, The Muse, Effectiveness and Procrastination. Oh, I know them well.

You can introduce your members and customers to Effectiveness by teaching them how to succeed as online learners. Don’t assume they already have what it takes. WBT Systems provides advice that will hopefully keep Productivity at their side and Procrastination locked out.

Just when you think you’ve experienced all the ways a chapter can bring on full-fledged nightmares, Billhighway comes along with another doozie. In the latest post in their series on chapters in crisis they explain how to handle and prevent chapter legal liabilities like antitrust, conflicts of interest, copyright and other depressing yet possible situations.

Can we talk about something nice now? Let’s spend time learning about all the things your association (and your exhibitors) can learn from attendee and event data. MemberSuite shares quite a list, including the data wishes of several association departments.

Quick hits before we get to the list of this week’s free education:

  • Humans are hardwired to dismiss facts that don’t fit their worldview. Hello, politics. (Adrian Bardon, The Conversation)
  • Basecamp received 1200+ applications for a job opening. If you’re having trouble attracting talent, copy their hiring approach: hire remote, be explicit about pay, and detail the job exhaustively, like so… (Javan Makhmali, Basecamp)
  • A Google doc full of unique icebreaker ideas. (Rob Walker)

Good eats—skip down to the list of free webinars if you’re not into cooking:

  • My seafood share is back from winter break. In the first share, one of my favorites… monkfish! I gave it the Mummy Lorraine treatment. Growing up, we had cod or scrod pretty much every week. When I go home, she still makes one of our childhood favorites: top the fish with a mix of melted butter, crushed Ritz crackers, lemon zest and garlic salt (okay, that last one is my addition, I think). Bake and impatiently wait.
  • I combined almaco jack and vermillion snapper in this Venetian fish soup recipe from Food & Wine. I omitted the clam juice and used all shrimp broth instead because I have lots in the freezer. I also omitted the shrimp for no good reason and used dry vermouth instead of white wine.
  • Giving in to my carb-cravings, I made this garlic clam bread recipe from Taste to go along with the fish soup. Oh, yes. A little mozzarella on top takes it to another level.
  • It’s been a while since we’ve had any southwestern flavors so I made turkey taco casserole—a recipe from The Kitchn. Ground turkey was on sale, so I didn’t go with beef as the recipe instructed. I added poblano and jalapeño to the mix too.

Here are the educational events scheduled for next week. If you have any free webinars or events coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Mon 2/17 at 1 p.m.* – Chatting with Agnes & Cecilia

This series of 15-minute videos cover hot topics and issues related to 501c organization management. A new episode is posted every Monday by 1 p.m. More info.

Hosts:

  • Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC
  • Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman

*All times are Eastern Standard Time unless otherwise noted.


Tue 2/18 at 1 p.m. – Tech Trends to Watch in 2020

It’s now possible to buy a cup of coffee using Bitcoin, but does digital currency have any effect on your nonprofit? Self-driving cars are on the streets and AI is in our homes, but should nonprofits bother getting up to speed on these emerging technologies when some are not yet in the cloud?

In this discussion on the tech trends your organization should know about in 2020, our panelists will tackle these topics and answer audience questions while focusing on what’s worth our attention and what practical steps we can take to prepare for the future. More info/register.

Host: Tech Impact

Presenters:

  • Melanie Meyer, Tech Advisor, Tech Impact
  • Jordan McCarthy, Infrastructure & Security Lead, Tech Impact
  • Peter Schiano, Senior Data Services Consultant, Tech Impact
  • Leonardo Hughes, Data Consultant, Tech Impact
  • Patrick Callihan (moderator), executive director, Tech Impact

Tue 2/18 at 2 p.m. – Association Chat on Twitter (#assnchat)

Join an online tweet chat with fellow association professionals by following the #assnchat hashtag on Tuesdays at 2 p.m. Check KiKi’s Twitter stream for the latest details.

Host: KiKi L’Italien, senior consultant, Tecker International, and founder, Amplified Growth


Tue 2/18 at 2 p.m. – Conversations with Community Movers + Shakers  

Have you been looking into community for your organization, or are not sure if you’re using your current community effectively? Join us for an “Ask Me Anything” (AMA) webinar on the community topics you want to chat about. More info/register.

Host: Higher Logic

Presenters:

  • Heather McNair, Chief Community Officer, Higher Logic
  • Josh Slyman, Community Manager, Higher Logic

Tue 2/18 at 2 p.m. – Quick Start Guide to Creating Engaging Events

Learn everything you need to know to maximize the reach and impact of your next virtual event, including how to live caption your sessions to increase accessibility, help your speakers design dynamic and interactive presentations to engage online audiences, and make on-demand recordings available to everyone for easy reference year-round. More info/register.

Host: Mediasite

Presenters:

  • Sofia Leiva, Marketing Programs Manager, 3Play Media
  • Georgia McGoldrick, Product Marketing Specialist, 3Play Media
  • Matthew Doyle Olson, Product Manager, Mediasite

Tue 2/18 at 2 p.m. – 7 Things Your Nonprofit Can Do to Get the Most out of Your Website in 2020

Hear client case studies and key insights on how to improve your web presence so your marketing efforts don’t go to waste. Learn how to evaluate your website and take seven actionable steps to ensure that your organization is putting its best foot forward in all things digital for 2020. More info/register.

Host: TechSoup

Presenter: Kyle Barkins, Co-Founder and Chief Innovation Officer, Tapp Network


Wed 2/19 at 1 p.m. – How to Scale Education Experiences Beyond the Classroom

Are you struggling to scale your continuing education reach and profitability without bringing your team to its knees? Is it possible to achieve the perfect mix of on-demand and in-person training in a profitable way? Learn how to develop the ideal mix of self-paced, virtual and in-person training content. Hear strategies for educating subscribers or members more effectively at every stage in the relationship, tips for measuring business impact, and advice on how to choose a technology foundation that efficiently serves diverse audiences and fluctuating demand. 1 CAE credit. More info/register.

Host: Thought Industries

Presenters:

  • John Leh, CEO and Lead Analyst, Talented Learning
  • Brittany Tamul, Director of Customer Success, ArrowStream
  • Barry Kelly, CEO, Thought Industries

Wed 2/19 at 2 p.m. – AMA on Customer-First Design and User Experience (Rockville MD)

User-centric design isn’t a nice-to-have in today’s market. It’s a must-have. Associations are competing with personalized, intuitive, and advanced customer experiences provided by companies like Stitch Fix, Netflix, Lyft, and Airbnb. How do you design and develop products in a way that based on the needs, wants, and limitations of your customer? Get answers to all your questions about customer-centric design. Location: Rockville MD. More info/register.

Host: Association Women Technology Champions

Presenter: user experience expert Rhoni Rakos


Wed 2/19 at 2 p.m. – Coronavirus: Community Conversation on Association Impact

Expert panelists will address issues about the virus, the current travel situation, key steps to take to mitigate losses with hotel and vendor contracts, and other legal considerations. The panel will also discuss insurance options if events must be cancelled or attendance is at risk of being greatly diminished. 1.25 CAE credits. More info/register.

Host: ASAE

Presenters:

  • Felicity Clancy, vice president, marketing, communications, and membership, Infectious Diseases Society of America
  • Jeffrey S. Tenenbaum, Esq., managing partner, Tenenbaum Law Group PLLC
  • Seth J. Fleischer, business development professional, Aon Affinity Nonprofits
  • Robb Lee, chief marketing and communications officer, ASAE
  • Lori Anderson (facilitator), FASAE, CAE, president and CEO, International Sign Association

Wed 2/19 at 2 p.m. – Behind the Scenes: The Production and Planning of Convening Leaders LIVE 2020

Join us for a behind the scenes look at how we plan, produce and assess our livestream program of Convening Leaders each year. Hear about all the elements that go into our livestream and the onsite Mashup Studio—everything from when and how we start the planning process to selecting the right content to livestream to the chat moderation plan. 1 CMP credit. More info/register.

Host: PCMA

Presenter: Caitlin O’Malley, Education Associate, PCMA


Thu 2/20 at 8:30 a.m. – Loving Your Website Again (Coffee Talks – Reston VA)

Location: Reston VA. 1 CAE credit. More info/register.

Host: Results Direct


Thu 2/20 from 10 a.m. to 2 p.m. – Collaborate CAE Q&A Event

ASAE CAE Staff and a few current CAE ASAE members will answer any of your questions about getting, studying for, or prepping to get your CAE. More info.

Host: ASAE


Thu 2/20 at 12 p.m. – Navigating International Trade Trends and Their Impact on Your Global Nonprofit Operations

Learn about the latest developments in tariffs, sanctions, and other cross-border regulations and restrictions. Identify key risk factors as you embark on or expand your international operations and understand the current and evolving state of play. Hear about key tips and traps that can impact your global operations. Locations: online and Washington DC. More info/register.

Host: Venable LLP

Presenters:

  • Cindy Lewin, Partner, Nonprofit Organizations Group, Venable LLP
  • Lindsay Meyer, Partner, International Trade and Customs Group, Venable LLP

Thu 2/20 at 1 p.m. – Strategies to Engage and Retain Your Member Base

When associations struggle to communicate the value of, and benefits associated with membership, it can adversely impact the organization’s membership engagement and retention efforts. Learn about strategies to ensure your members know the value of membership including who you are and what you offer, in order to make sure members stick around. 1 CAE credit. More info/register.

Hosts: MemberSuite and Blue Sky eLearn

Presenters:

  • Shaun O’Reilly, VP of Marketing at MemberSuite
  • Amanda Davis, CMP, Blue Sky eLearn

Thu 2/20 at 2 p.m. – Value-Based Digital Strategy: How Research, Measurement, and Experimentation Unlocks Impact

Learn about the value-based design framework—a set of strategic tactics that ties the structure, systems, copy, and design elements of any digital effort to organizational economic outcomes. Find out how to introduce value-based design thinking to your organization, tie digital strategy to impact, define the importance of research, demonstrate research options, describe why your organization needs to measure its work, and illustrate why and how to use experimentation. More info/register.

Host: Fíonta


Thu 2/20 at 2 p.m. – Government Relations Best Practices for 2020

In our recent survey of 600+ public affairs and government relations professionals across the country, one thing came through loud and clear: the majority of you are very stressed and working within too many time constraints. We’ve asked leading practitioners to share their best practices and insights for the year ahead. Learn how to mitigate stress and the fear you’ll miss an important bill, cultivate richer partnerships with lawmakers, and prioritize the many issues you’re managing. More info/register.

Host: FiscalNote

Presenters:

  • Josh Habursky, VP of Federal Affairs, Premium Cigar Association
  • Karl Eckhart, VP of Intergovernmental Affairs, National Association of Home Builders (NAHB)
  • Ann Dermody, Director of Marketing, FiscalNote

Thu 2/20 at 2 p.m. – AV Negotiating: Don’t Sign that Contract!

Learn how to avoid the pitfalls of audiovisual negotiations, so you’re not cornered into decisions that might blow up your budget or handcuff your ability to make your event as great as it can be. Learn the right questions to ask to ensure you understand what you’re paying for. Gain insight in where you can—and can’t—save on your AV budget. Understand the ‘fine print’ clauses that cost or save you tens of thousands of dollars. 1 CMP credit. More info/register.

Host: MeetingsNet

Presenter: Scott Frankel, president of Animatic Media


Thu 2/20 at 3 p.m. – Small Staff Association Book Club: The Power of Moments

Join a discussion of the book, The Power of Moments: Why Certain Experiences Have Extraordinary Impact, by Chip Heath and Dan Heath. This book explores “why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work.” During book club, we’ll explore how we can apply the book’s lessons to our work. For example, how can you ensure the opening reception at your conference is memorable, not just ho-hum? More info/register.

Host: ASAE Small Staff Association Professionals Community


Tue 2/25 at 2 p.m. – The Next Frontier in Learning: Continuing Education by Text (Association Chat aka #assnchat)

A series of conversations with students in Yemen left Michael Ioffe with an idea—that text messages could be used to bridge the digital learning access gap. That idea became Arist, the first text message university, which was just named a finalist in Fast Company’s 2019 World-Changing Ideas competition. More info/register.

Host: KiKi L’Italien, senior consultant, Tecker International, and founder, Amplified Growth

Guest: Michael Ioffe, co-founder of Arist


Tue 2/25 at 2 p.m. – Analytics for Associations 2020: The Year of the Breakthrough

Take part in an exhilarating web conversation detailing how modern data analytics helps you better understand your members (and non-members) by pulling together the 80% of your data that is NOT stored in your AMS and analyzing/delivering it in new and productive ways. More info/register.

Host: Nucleus


Thu 2/27 at 9 a.m. – Facilit8me Community of Practice

A vital component to continuing to grow as a facilitator is to always be assessing your areas of strengths and opportunities for development. Join a community in practice to review the importance of self-assessment, identify the eight major domains of facilitation competency, and explore ways in which this information can be used to inform your own professional development in 2020 and beyond. More info/register.

Host: Event Garde


Thu 2/27 at 11 a.m. – 7 Strategies for Increasing Email Deliverability

One in five messages sent do not reach the recipient’s inbox. Learn how to improve your email deliverability and ensure your important member communications are received. Hear about hard bounces vs. soft bounces, back-end changes to make your IP trustworthy, list gathering and maintenance strategies to keep you out of the spam folder, the importance of clean email code, Simple Email Service from Amazon, and how reactivation campaigns can help the health of your email lists. 1 CAE credit. More info/register.

Host: Matrix Group

Presenters: Joanna Pineda, CEO, Leah Monica, Director of Marketing, and Maki Kato, CTO, Matrix Group


Thu 2/27 at 12 p.m. – How to Know What Your Sponsors/Partners Are Thinking and What They Want (Washington DC)

It seems that association/corporate partner communications resemble “Men are From Mars, Women are from Venus.” Interviews with association staff and board members and interviews with corporate partners reveal a disconnect. This Idea Exchange brown bag lunch discussion and strategy session will uncover “How to Know what Your Sponsors/Partners are Thinking and What they Want.” Location: Washington DC. More info/register.

Organizer: Partnership Professionals Network


Thu 2/27 at 12 p.m. – How Marketing Automation Leads to Marketing Transformation

This is the first webinar in a four-part series exploring marketing automation, how to avoid common missteps, and how to optimize its use to gain marketing intelligence and grow association revenue. In this session, you’ll learn the difference between marketing automation and email automation, how to determine whether your association is ready for true marketing automation, and how to prepare your association for capacity building and growth. 1 CAE credit. More info/register.

Host: ASAE

Presenter: HighRoad Solution


Thu 2/27 at 2 p.m. – EQP and Team Collaboration

Interested in how your emotional intelligence affects your team? Learn about emotional intelligence and how it impacts our relationships in the workplace. More info/register.

Host: Yoko Consulting

Presenter: Alison Whitmire, President of Learning in Action


Thu 2/27 at 2 p.m. – You’re a Publisher Now

Are you a small (but mighty) marketing team tasked with creating all the content for your nonprofit? How can you be more efficient in content creation and make content work much harder for you (without YOU having to work any harder)? Find out how to foster a culture of content within your organization, even if you’re strapped for time, money, and resources. Learn how to make a clear, compelling case for investing in more content creation, form your very own content squad, find and launch more content from across your association, and get the most of the content you create. More info/register.

Host: Mighty Citizen

Presenter: Andrew Buck, content strategist, Mighty Citizen


Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter before Thursday afternoon.


Enter your email address to follow this blog and receive notifications of new posts by email.


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The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

What do you do at the end of a long, stressful day at the office? Work out? Binge watch TV? Open a bottle of wine? Everyone has different ways of coping, but some of these self-care habits are healthier than others. ‘Self-care’ is a popular topic these days because so many people are stressed and burnt out. In many industries, it’s reached a crisis point.

WBT Systems suggests associations investigate whether the professionals in their industry are dealing with stress, anxiety, depression, and/or alcohol and drug misuse. If so, consider offering wellbeing education and resources, as many medical and legal associations have.

Chapters can cause stress for associations when they take on tasks they’re not equipped to handle. Billhighway explains how to prevent the worst from happening when chapters outsource services and hire staff.

Exhibitors want to stay loyal to industry conferences and trade shows, but they are weighing the expenses against the decreasing ROI. MemberSuite suggests five new ways you can offer more value to exhibitors.

Quick hits before we get to the list of this week’s free education:

  • 20 incredibly useful things you didn’t know Google Maps could do. (JR Raphael, Fast Company)

Good eats—skip down to the list of free webinars if you’re not into cooking:

  • Soup is hitting the sweet spot lately. On Sunday, I made this brothy chicken soup with hominy and poblano from the New York Times so I had something ready to go during the week. I added a jalapeño along with the poblano. Very tasty, especially with all the suggested garnishes.
  • Jim made chili for Super Bowl night so I made my favorite buttermilk cornbread recipe from the Washington Post. It’s not too sweet so it’s a compromise between northern and southern tastes.
  • A few good vegetable ideas. The first is simple: snap peas tossed with a mix of melted butter, lemon juice, garlic salt, dried basil and Aleppo pepper flakes—one of my favorite spices this past year.

Here are the educational events scheduled for next week. If you have any free webinars or events coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Mon 2/10 at 1 p.m.* – Chatting with Agnes & Cecilia

This series of 15-minute videos cover hot topics and issues related to 501c organization management. A new episode is posted every Monday by 1 p.m. More info.

Hosts:

  • Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC
  • Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman

*All times are Eastern Standard Time unless otherwise noted.


Tue 2/11 at 1 p.m. – How to become an Excellent Public Speaker

Join an engaging discussion that will provide you with essential tips for improving your presenting skills, including: how to overcome stage fright; the myths and realities of rehearsing; the differences between presenting to larger vs. small audiences; audience engagement techniques; storytelling; PowerPoint dos and don’ts; coaching considerations; and much more. More info/register.

Host: ASAE Government Relations and Advocacy Professionals Community

Presenter: Mark Ames, Director, Government Relations, AIHA


Tue 2/11 at 1 p.m. – Results by Design

Discover the key differentiators between information-based programming and transformational learning. Explore five program design decisions that generate the kinds of results your learners are hungry for. Discuss options for measuring outcomes and full-circle marketing to tell the hero story of your education programs. 1 CAE credit. More info/register.

Host: Comm Partners

Presenter: Tracy King, CAE, Chief Learning Strategist & Founder, InspirEd


Tue 2/11 at 2 p.m. – Association Chat on Twitter (#assnchat)

Join an online tweet chat with fellow association professionals by following the #assnchat hashtag on Tuesdays at 2 p.m. Check KiKi’s Twitter stream for the latest details.

Host: KiKi L’Italien, founder, Amplified Growth


Tue 2/11 at 2 p.m. – Sustainability: No Longer an Option, But a Necessity (Convening Leaders Live Rebroadcast)

There are many altruistic reasons to make your events more sustainable. And, there’s a financial reason too. Explore the benefits of designing events with sustainability at the forefront in a way that makes financial sense. Examine the steps to build a business case for sustainability initiatives at your events and venues by using food waste as an example. 1 CMP credit. More info/register.

Host: PCMA

Presenters:

  • Aurora Benton, Astrapto
  • Michael Barrett, Sports & Leisure North America Centerplate, a Sodexo Company
  • Mac Campbell, CVP, Baltimore Convention Center
  • Mary Cornett (moderator), American Society for Nutrition

Tue 2/11 at 3 p.m. – Digital First: A New Mindset to Expand Association Influence

Join a discussion on what it takes to nurture a digital first mindset across an association and how it can drive real member engagement, yield meaningful data, and help reach new stakeholders. From a leadership mindset to focusing on value-based experiences for customers, let’s discuss how a digital first approach can help us stand up to the competition. More info/register.

Organizers: Associations Catalyzing Entrepreneurship (ACE) and Scott Oser Associates

Presenters:

  • Meena Dayak, ACE founder and strategic trade association communications leader
  • Anthony Shop, chair of the National Digital Roundtable and co-founder of Social Driver
  • Arianna Rehak, CEO and co-founder of Matchbox Virtual Media

Wed 2/12 at 10 a.m. – New Year, New Website: Planning for a Successful Redesign

1 CAE credit. More info/register.

Host: Results Direct

Presenter: Alex Mouw, CAE, Principal Digital Strategist, Results Direct | RD Web


Wed 2/12 at 2 p.m. – Easy and Meaningful CSR

Adding a corporate social responsibility element to a meeting can engage attendees and give back to the host community, improving brand image and harnessing the power of events for the greater good. Industry experts share insight on simple yet meaningful initiatives you can add, including where to find partners and how to put an idea into action. More info/register.

Host: Northstar Meetings Group

Presenters:

  • Melissa Van Dyke, vice president of design and insights for Creative Group
  • Lain Hensley, president and facilitator of Odyssey Teams, Inc.
  • Alex Palmer (moderator), Northstar Meetings Group

Wed 2/12 at 2 p.m. – How to Turn Your Webinar Presenters into Superstars

Learn secrets for finding great webinar talent and best practices to make your existing presenters more engaging and your presentations more fun. More info/register.

Host: ON24

Presenter: Mark Bornstein, VP of Content Marketing, ON24


Wed 2/12 at 4:30 CST – Content & Digital Conversation Circle for Associations & Nonprofits (Chicago IL)

An opportunity for members of the association and nonprofit communities in Chicago to come together to share our issues and challenges around digital and content. Location: Chicago IL. More info/register.

Organizer: Hilary Marsh, founder, Content Company Inc.

Host: Association Forum


Thu 2/13 at 11 a.m. – Using New Tech to Break Down Silos

We’re all familiar with information silos — they’re a challenging fact of life. But some new technologies could change that. With analytics, AI, and machine learning, companies can change how they communicate, gain efficiencies, and break down silos between teams and among networked organizations. More info/register.

Host: MIT Technology Review

Presenters:

  • Zoran Latinovic, visiting postdoctoral scientist at MIT Sloan School of Management, Management Science
  • Sharmila C. Chatterjee, senior lecturer in marketing and the academic head for the Enterprise Management track at MIT Sloan School of Management
  • Ally MacDonald (moderator), senior associate editor, digital, at MIT Sloan Management Review

Thu 2/13 at 12 p.m. – CEX Virtual: Equipping Your Chapter Leaders & Volunteers for 2020

If you work with, manage or nurture chapters leaders or volunteers, join a virtual discussion about opportunities for change, promising developments, and solutions that can create alternative futures for chapters. This Association Component Exchange (CEX) Virtual After Party will turn crowdsourced answers into actionable insights. 1 CAE credit. More info/register.

Hosts: Billhighway, Mariner Management and Matchbox Virtual Media

Presenters:

  • Diana Tucker, CAE, Vice President for Membership and Chapter Relations, NAIOP
  • Wesley Carr, Director of Stakeholder Engagement, Regulatory Affairs Professionals Society
  • Nabil El-Ghoroury, PhD, CAE, Executive Director, California Association of Marriage and Family Therapists
  • Peggy Hoffman, FASAE, CAE, Co-Founder & President, Mariner Management

Thu 2/13 at 1 p.m. – The Power of Strategic Planning: Reimagining What’s Possible

Learn how your association can benefit from strategic planning and the steps you will need to take to get an effective, game-changing plan in place. More info/register.

Host: Virtual Inc.

Presenters:

  • Andy Freed, Chief Executive Officer, Virtual, Inc.
  • Greg Kohn, Chief Growth Officer, Virtual, Inc.

Thu 2/13 at 2 p.m. – Incorporate Unique Coffee Traditions into Your Next Event & Wow Attendees

Learn about coffee rituals from around the world that can easily be incorporated into your next event to take the ubiquitous hotel coffee break to the next level. More info/register.

Host: Smart Meetings

Presenter: Toni Zoblotsky, Director of B2B Marketing and Creator of Meet with Purpose at Hilton


Wed 2/19 at 2 p.m. – AMA on Customer-First Design and User Experience (Rockville MD)

User-centric design isn’t a nice-to-have in today’s market. It’s a must-have. Associations are competing with personalized, intuitive, and advanced customer experiences provided by companies like Stitch Fix, Netflix, Lyft, and Airbnb. How do you design and develop products in a way that based on the needs, wants, and limitations of your customer? Get answers to all your questions about customer-centric design. Location: Rockville MD. More info/register.

Host: Association Women Technology Champions

Presenter: user experience expert Rhoni Rakos


Thu 2/20 from 10 a.m. to 2 p.m. – Collaborate CAE Q&A Event

ASAE CAE Staff and a few current CAE ASAE members will answer any of your questions about getting, studying for, or prepping to get your CAE. More info.

Host: ASAE


Thu 2/20 at 1 p.m. – Strategies to Engage and Retain Your Member Base

When associations struggle to communicate the value of, and benefits associated with membership, it can adversely impact the organization’s membership engagement and retention efforts. Learn about strategies to ensure your members know the value of membership including who you are and what you offer, in order to make sure members stick around. 1 CAE credit. More info/register.

Hosts: MemberSuite and Blue Sky eLearn

Presenters:

  • Shaun O’Reilly, VP of Marketing at MemberSuite
  • Amanda Davis, CMP, Blue Sky eLearn

Thu 2/20 at 3 p.m. – Small Staff Association Book Club: The Power of Moments

Join a discussion of the book, The Power of Moments: Why Certain Experiences Have Extraordinary Impact, by Chip Heath and Dan Heath. This book explores “why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work.” During book club, we’ll explore how we can apply the book’s lessons to our work. For example, how can you ensure the opening reception at your conference is memorable, not just ho-hum? More info/register.

Host: ASAE Small Staff Association Professionals Community


Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter before Thursday afternoon.


Enter your email address to follow this blog and receive notifications of new posts by email.


Creative Commons image by Gaspar Manuel Zaldo via Unsplash

Amazon affiliate links allow me to earn a small commission on any sales that result from clicking. Thank you!

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Marketing General Inc.’s (MGI) 2020 Membership Marketing Benchmarking Survey is open. If you received an email from MGI with a personal link, please use that. If not, go to mmbsurvey.com to participate in one of my favorite benchmarking studies.

Whenever I come across a volunteer-run chapter, I’m amazed it even exists. How do chapter leaders with full-time jobs find the time and energy to manage a chapter? Even more shocking (to me), year after year, new leaders take the reins—until they don’t. Billhighway shares advice on handling and preventing leadership succession problems.

You don’t often see one of the most valuable membership benefits listed on an association’s website: a sense of belonging and community. MemberSuite explains how to help members develop relationships and have experiences that will give them a sense of belonging and community.

WBT Systems describes how to think differently about professional development and credentialing programs in the age of digital transformation, and how to get your leadership on board for the cultural changes it requires.

Find out how to have a great content strategy in less than two minutes in this video from web strategist Ray van Hilst of Yoko Consulting. Then, if you have more time, check out the advice and resources in this Gather Content interview with content strategist Hilary Marsh.

Quick hits before we get to the list of this week’s free education:

  • Are SMART goals stupid? Whatever you decide, he provides good advice on goal setting. (Adrian Segar, Conferences That Work)
  • How to stop thinking about work at 3 a.m. This happens even when you love your job. (Rebecca Zucker, Harvard Business Review)
  • A guide to hotel tipping. I’m sure the readers of this blog tip well, but just in case. (Julie Weed, New York Times)

Good eats—skip down to the list of free webinars if you’re not into cooking:

  • Ah, pasta, ye temptress. We thoroughly enjoyed this baked chicken rigatoni with a roasted poblano béchamel sauce—just a white sauce, nothing to fear. I added broccoli stems, jalapeño, half a red bell pepper, and subbed onion for the shallots. Instead of dragging out my blender, I used an immersion blender to puree the béchamel right in the pot.
  • A recipe for Neapolitan meatballs in a recent issue of Milk Street caught my attention so I decided to make that for Sunday dinner. Not a fan, too crumbly and bland. I guess I need a Massachusetts meatball, not a Neapolitan one. I have an old favorite recipe somewhere in a huge pile of clippings, how archaic, but until I find that, I remain on the hunt for my ideal meatball.
  • I am a fan of this recipe for garlic bread. I know, I know, why do you need a recipe for garlic bread, it’s so simple, yeah, I get it. But, oh my, this bread is so good. Don’t leave out the mozzarella.
  • To accompany our Spag MB (restaurant dup lingo from back in the day when restaurants didn’t have computers), I made a José Andrés recipe for boiled broccoli with garlic, pepper flakes and basil from another issue of Milk Street (Sept/Oct). I’ve been in a roasted broccoli rut, so I wanted to try something different. This is not your grandmother’s boiled broccoli—it’s very good.
  • Have you used your Instant Pot to make hard-boiled eggs yet? 7 minutes is perfect with a natural release, just saying.

Here are the educational events scheduled for next week. If you have any free webinars or events coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Mon 2/3 at 1 p.m.* – Chatting with Agnes & Cecilia

This series of 15-minute videos cover hot topics and issues related to 501c organization management. A new episode is posted every Monday by 1 p.m. More info.

Hosts:

  • Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC
  • Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman

*All times are Eastern Standard Time unless otherwise noted.


Tue 2/4 at 12 p.m. – Customer Facing Analytics (Association Data Analytics Brown Bag)

For association professionals who are responsible for reporting analytics to leadership, boards, and other stakeholders, share your lunchtime and discuss topics such as customer facing analytics. Online conversations will include presentations and attendees discussing challenges and key points on each topic. 1 CAE credit. More info/register.

Organizers: Association Analytics Network


Tue 2/4 at 1 p.m. – Your Virtual Event: From Idea to Execution

We’re going a little meta on you: this virtual event is about creating virtual events. Are you thinking about spearheading your own virtual initiative, but don’t know where to start? Are you looking for ways to improve how you convene online? Hear from association professionals who have blazed the trail themselves. Learn how to navigate the trials and tribulations of launching your own virtual event, how to make it financially viable, and how to identify compelling conversations to host virtually. 1.5 CAE credits. More info/register.

Host: Matchbox Virtual Media


Tue 2/4 at 2 p.m. – Association Chat on Twitter (#assnchat)

Join an online tweet chat with fellow association professionals by following the #assnchat hashtag on Tuesdays at 2 p.m. If you’re interested in moderating a future #assnchat, contact KiKi. More info.

Host: KiKi L’Italien, founder, Amplified Growth


Wed 2/5 at 11 a.m. – Association Health Coverage Options as a Member Benefit

If you’re an association executive, you’ve probably been asked about healthcare as a member benefit before… And let’s be honest, there haven’t been many interesting or new options available in quite some time. Learn about new options available this year that will increase member retention and non-dues revenue. More info/register.

Hosts: LIG Solutions and PeopleKeep

Presenters: Tim McNichols of LIG Solutions and JD Cleary of PeopleKeep


Wed 2/5 at 12 p.m. – Association Insights: Why Strategy and Foresight Are Not the Same Thing (Alexandria VA)

Associations need both strategy and foresight, and while these two types of essential learning are clearly connected, they are not the same thing. Unfortunately, most boards and chief staff executives conflate strategy and foresight in ways that can be counterproductive for their organizations and stakeholders. It is critical for association decision-makers to develop a clearer understanding of both strategy and foresight, how they are related, how they are different and how to maximize the benefit of both. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Association Insights

Presenter: Jeff De Cagna FRSA FASAE, executive advisor for Foresight First LLC


Wed 2/5 at 4:30 p.m. – ASAE Communication Professionals Happy Hour (Washington DC)

The ASAE Communication Professionals Advisory Council is ready to kick off 2020. This is a great opportunity to connect with other association communication professionals. We have the space to ourselves from 4:30 until 8:00 and Mighty Citizen is providing your first drink. Location: Washington DC. More info/register.

Host: Mighty Citizen


Thu 2/6 at 1 p.m. – 2020 Event Trends: Insights from Marketing Leaders

Hear insights from Bizzabo’s 2020 Event Trends Report, top event trends to expect in 2020, tips for designing engaging experiences that drive ROI, and how Lyft and Medallia define and achieve event success. More info/register.

Host: Bizzabo

Presenters:

  • Natalie Graham, Senior Field & Partner Marketing Manager at Medallia
  • Amanda McDermott, Event Marketing Manager at Lyft

Thu 2/6 at 2 p.m. – Wellness Magic: Secrets for Energy, Vitality and Longevity

Hear about natural health secrets that can help your body to heal itself—even while traveling. Discover the foundational pillars of natural health to unlock your optimum wellness. More info/register.

Host: Smart Meetings

Presenter: John Ayo, author of Travel Balance


Wed 2/12 at 4:30 CST – Content & Digital Conversation Circle for Associations & Nonprofits (Chicago IL)

An opportunity for members of the association and nonprofit communities in Chicago to come together to share our issues and challenges around digital and content. Location: Chicago IL. More info/register.

Organizer: Hilary Marsh, founder, Content Company Inc.

Host: Association Forum


Thu 2/13 at 12 p.m. – CEX Virtual: Equipping Your Chapter Leaders & Volunteers for 2020

If you work with, manage or nurture chapters leaders or volunteers, join a virtual discussion about opportunities for change, promising developments, and solutions that can create alternative futures for chapters. This Association Component Exchange (CEX) Virtual After Party will turn crowdsourced answers into actionable insights. 1 CAE credit. More info/register.

Hosts: Billhighway, Mariner Management and Matchbox Virtual Media

Presenters:

  • Diana Tucker, CAE, Vice President for Membership and Chapter Relations, NAIOP
  • Wesley Carr, Director of Stakeholder Engagement, Regulatory Affairs Professionals Society
  • Nabil El-Ghoroury, PhD, CAE, Executive Director, California Association of Marriage and Family Therapists
  • Peggy Hoffman, FASAE, CAE, Co-Founder & President, Mariner Management

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter before Thursday afternoon.


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The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Is social media about paying attention … or getting it? For me, it’s primarily about paying attention. Twitter is a serendipitous source of good reads and inspiration. LinkedIn has its moments. But on Facebook, I’m guilty like everyone else of the typical “look what I’m up to” posts.

One of the most reliable content curators on Twitter is Bill Sheridan of the Maryland Association of CPAs who wrote:

“Doing important work, learning new skills, and building meaningful networks are taking a backseat to our desire to be noticed. Likes and follows and retweets have become our currency. Attention trumps creativity and innovation. That’s the problem with social media today. We’ve lost our way. We need to find it again.”

Hear hear.

We’re in the midst of a trust crisis—and the way social media is abused doesn’t help. WBT Systems explains what associations can learn from nurses—the most trusted profession for the last 18 years—and how to gain the trust of members, customers and prospects.

Billhighway has been publishing a series of posts about chapters in crisis. In this one, they explain how to help struggling chapter leaders and prevent leadership crises from happening in the first place.

Quick hits before we get to the list of this week’s free education:

  • How HubSpot marketers stay creative under pressure. (Pamela Bump, HubSpot)
  • Where did Americans move in 2019? (Janelle Cammenga, Tax Foundation)

Good eats—skip down to the list of free webinars if you’re not into cooking:

  • My favorite dish this week, no surprise to me, is a pizza. I could live on pizza and pasta but I’d be rather rotund if I did. Remember this recipe for BBQ chicken, red onion and jalapeño sheet pan pizza from Simply Recipes when you need a quick effortless meal. You can rely on rotisserie chicken, store-bought dough and BBQ sauce from a bottle. I loved the heat from the jalapeño so much I think I’ll add another one next time and maybe more chicken too. Because there will be a next time.
  • I used some of the rotisserie chicken in #thestew even though the recipe didn’t call for it. That’s the Instagram-famous spiced chickpea stew with coconut and turmeric from Alison Roman at the New York Times. My leafy green of choice this time was kale. I chopped up the stems and added them along with chopped jalapeno to the onion mix. Yes, you can use kale stems instead of composting or throwing them away. Just chop them and give them cooking time to soften.
  • Slow-roast gochujang chicken from Bon Appetit was the highlight of our Sunday—and, if I’m honest, rivals the pizza for best dish of the week. The chicken was excellent, the accompanying potatoes were out of this world. And why wouldn’t they be—tossed in gochujang, ginger and garlic then roasted in the pan with the chicken, wowsa. My chicken took less time than the recipe suggested, and my potatoes were big so I cut them in half.

Here are the educational events scheduled for next week. If you have any free webinars or events coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Mon 1/27 at 1 p.m.* – Chatting with Agnes & Cecilia

This series of 15-minute videos cover hot topics and issues related to 501c organization management. A new episode is posted every Monday by 1 p.m. More info.

Hosts:

  • Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC
  • Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman

*All times are Eastern Standard Time unless otherwise noted.


Tue 1/28 at 12 p.m. – How to Accelerate Agile: Organizational Silos

Does your organization suffer with the ‘Elephant Syndrome,’ where no one knows the big picture? Is it challenging for information to flow between teams? Do you have different working cultures among the different departments of your organization? Are there communication gaps across your organization? If you answered “Yes” to any of the above questions, then your organization is infected with the Silo Effect. Hear proven tips for breaking down silos and improving your organizational culture. More info/register.

Host: xScion

Presenter: Agile expert Bhavani Krishnan


Tue 1/28 at 12:30 p.m. – 2020 eLearning Hype Curve Predictions

Every year, we issue our predictions for the top eLearning trends of the coming year. In the past, we’ve plotted these predictions through dead reckoning – relying on our experience living, eating, and breathing online learning all day, every day. But for 2020, we come armed with data. More info/register.

Host: Web Courseworks

Presenter: Andy Hicken, Director of Quality and Strategy


Tue 1/28 at 1 p.m. – How to Create an Engaging Donor Journey in 2020

Learn how to take a multichannel approach to your donor communications, align your digital strategies to form a cohesive donor journey, build meaningful donor relationships through timely touchpoints, and track and measure your success so you know how to invest resources. More info/register.

Host: Nonprofit Tech for Good

Presenter: Robin Cabral, MA, CFRE, MFIA of DonorPerfect


Tue 1/28 at 2 p.m. – Association Chat on Twitter (#assnchat)

Join an online tweet chat with fellow association professionals by following the #assnchat hashtag on Tuesdays at 2 p.m. If you’re interested in moderating a future #assnchat, contact KiKi. More info.

Host: KiKi L’Italien, founder, Amplified Growth


Tue 1/28 at 2 p.m. – Knowledge Management in Practice (Arlington VA)

Join a discussion about ways that organizations are using SharePoint to share information. We will have broad insights across multiple associations as well as an insider view of one association’s knowledge management journey. We will also consider what technologies and approaches work when associations want to share information with members, and how content modelling helps tie different data sources together. Location: Arlington VA. More info/register.

Host: Association Women Technology Champions

Presenters:

  • Lisa Quirk, PMP, Director of Technology and Electronic Information Resources, NALP
  • Liz Rumsey, CAE, Director of Information Strategy & Business Analysis, SFN
  • Mukta Kori, MS, System Analyst, ATS
  • Moira Edwards, MS, CAE, President, Ellipsis Partners

Tue 1/28 at 2 p.m. – 10 Online Tools to Skyrocket Your Nonprofit’s Marketing in 2020

If you’re wearing multiple hats in your job, it can be difficult to keep track of which marketing campaigns are working and which aren’t paying off. Learn about tools and resources you need to track and measure your marketing, make you more efficient with your time, and help grow your memberships on a shoestring budget. 1 CAE credit. More info/register.

Host: Wild Apricot

Presenter: Maria Bryan, digital marketing strategist and founder of Maria Bryan Creative


Tue 1/28 at 2 p.m. – What Is Digital Transformation and How Can Nonprofits Benefit?

Hear about the various forms of technology-led transformation, with examples from the nonprofit sector. Explore how digital transformation can help organizations be more effective in delivering their mission, offering greater impact for the organization, its donors, volunteers, and beneficiaries. More info/register.

Host: TechSoup

Presenter: Sean Harris, principal business solutions strategist of VMware


Tue 1/28 at 2 p.m. – #MONEY: Sponsorship in the Age of Social Media

Social media engagement is no longer an option, it’s a must, but don’t leave your sponsors behind. Learn options for developing killer social media sponsorship packages that mutually benefit both your sponsors and your organization, and appeal to your attendees. 1 CMP credit. More info/register.

Host: MeetingsNet

Presenter: Alex Plaxen, Founder, Little Bird Told Media


Wed 1/29 at 1 p.m. – Cost-Saving Strategies: How to Maximize Your Meetings Budget

Learn how to understand facility needs and sales cycles to maximize your negotiation power; analyze key factors such as demand, meeting patterns, F&B spend and meeting value through all spend categories; navigate and negotiate fees and surcharges frequently charged by facilities; and create a Cost Savings Tracking Report to confirm the value of your concessions with the hotel. 1 CMP credit. More info/register.

Host: Meetings Today

Presenter: Robyn Mietkiewicz, CMP, CMM, Innovation Partner, INNOV8 Meetings + Events


Thu 1/30 at 8:30 a.m. – New Year, New Digital Strategy (Coffee Talk, Alexandria VA)

1 CAE credit. Location: Alexandria VA. More info/register.

Host: Results Direct


Thu 1/30 at 9:30 a.m. – 10 Ways to Extend the Life of Your Webinar Content

With a little bit of planning and an effective webinar strategy in place, you will be able to squeeze more value out of your webinars, reach new audiences, and generate more leads. Hear about ten proven ways to extend the lifespan of your webinar content. More info/register.

Host: WorkCast

Presenter: Melissa Hugel, Marketing Manager, WorkCast


Thu 1/30 at 11 a.m. – Unlocking Your Association’s Best and Exclusive Content

Are you looking for content that is truly engaging for members, unique to your association, and not available anywhere else? Learn why members love learning from peers, how to identify natural opportunities for creating engaging member-to-member content, and tips and techniques to make it all possible, affordable, and easy. CAE credit. More info/register.

Host: .orgCommunity and Association TV®


Thu 1/30 at 2 p.m. – Association Data Summit (Washington DC)

I normally don’t share events with registration fees, but this fee is affordable even if you’re paying out of pocket.

Led by association professionals who do this every single day, this intensely practical how-to event will explain how to gather and act upon data-driven insights. Learn how to operationalize your data assets in a single afternoon. 2.5 CAE credits. Location: Washington DC. More info/register.

Host: Gravitate Solutions

Presenters:

  • Galina Kozachenko, Managing Director, Strategy, Analytics & Technology, Association of Financial Professionals
  • Vidya Gadang, PhD, Senior Data Analyst, American College of Obstetricians and Gynecologists

Thu 1/30 at 2 p.m. – Now That Ransomware Has Gone Nuclear, How Can You Avoid Becoming the Next Victim?

Learn why data backups (even offline backups) won’t save you from ransomware and about evolved threats from data-theft, credential leaks, and corporate impersonation. Find out why ransomware isn’t your real problem and how your end users can become your best, last line of defense. More info/register.

Host: KnowBe4

Presenter: Roger Grimes, Data-Driven Defense Evangelist, KnowBe4


Fri 1/31 at 3 p.m. – Small Staff Association Book Club: The Power of Moments

Join a discussion of the book, The Power of Moments: Why Certain Experiences Have Extraordinary Impact, by Chip Heath and Dan Heath. This book explores “why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work.” During book club, we’ll explore how we can apply the book’s lessons to our work. For example, how can you ensure the opening reception at your conference is memorable, not just ho-hum? More info/register.

Host: ASAE Small Staff Association Professionals Community


Tue 2/4 at 1 p.m. – Your Virtual Event: From Idea to Execution

We’re going a little meta on you: this virtual event is about creating virtual events. Are you thinking about spearheading your own virtual initiative, but don’t know where to start? Are you looking for ways to improve how you convene online? Hear from association professionals who have blazed the trail themselves. Learn how to navigate the trials and tribulations of launching your own virtual event, how to make it financially viable, and how to identify compelling conversations to host virtually. 1.5 CAE credits. More info/register.

Host: Matchbox Virtual Media


Thu 2/13 at 12 p.m. – CEX Virtual: Equipping Your Chapter Leaders & Volunteers for 2020

If you work with, manage or nurture chapters leaders or volunteers, join a virtual discussion about opportunities for change, promising developments, and solutions that can create alternative futures for chapters. This Association Component Exchange (CEX) Virtual After Party will turn crowdsourced answers into actionable insights. 1 CAE credit. More info/register.

Hosts: Billhighway, Mariner Management and Matchbox Virtual Media

Presenters:

  • Diana Tucker, CAE, Vice President for Membership and Chapter Relations, NAIOP
  • Wesley Carr, Director of Stakeholder Engagement, Regulatory Affairs Professionals Society
  • Nabil El-Ghoroury, PhD, CAE, Executive Director, California Association of Marriage and Family Therapists
  • Peggy Hoffman, FASAE, CAE, Co-Founder & President, Mariner Management

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter before Thursday afternoon.


Enter your email address to follow this blog and receive notifications of new posts by email.


Creative Commons image by Daniel Mirlea via Unsplash

Amazon affiliate links allow me to earn a small commission on any sales that result from clicking. Thank you!

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Association exec Mark Golden explains why a future-focused profession needs full participation from all people to reach its potential—the reason diversity, equity and inclusion cannot fall off an association’s strategic agenda. He also addresses unconscious bias and privilege: “We need to see and acknowledge the costs and missed opportunities that the biases at work in our personal, professional, and societal lives impose before we can address them.” Well worth a read and reflection.

Synchronicity in my Twitter stream this week with two posts—one from Beth Kanter and one from Amanda Kaiser—discussing the need for introspection and reflection routines. Another pair came to mind—Celisa Steele and Jeff Cobb of Tagoras—because they often discuss reflection as part of the learning process.

Make time soon to reflect upon the tasks and processes that eat up your time every day, says MemberSuite. They provide advice for identifying and eliminating the pesky chores that take your focus away from more important work.

WBT Systems shares 11 issues that should be on every association’s radar in 2020 and beyond, especially those offering online learning programs, including learner self-reliance, market expansion, competition, learning pathways and more.

Chapter websites can be an embarrassment and, even worse, a crisis the national association must handle. Billhighway describes how to prevent several chapter website disaster scenarios.

I like looking outside the association world for examples of communities that deliver value to their constituency. Here’s one you might not know much about but could find of interest: online fan fiction learning communities. “They’re finding community, establishing identity, and exploring new trends that have not yet found mainstream acceptance.”

Quick hits before we get to the list of this week’s free education:

  • Gen X women get less sleep than any other generation. What’s keeping them up? (Ada Calhoun, Time)

Good eats—skip down to the list of free webinars if you’re not into cooking:

  • I wish I could eat pasta every night. Sigh. This pasta al limone from Bon Appetit reminds me of a dish I had for lunch one day in a restaurant in the North Beach neighborhood of San Francisco. Bright and comforting, so good to have that flavor experience again.
  • Another excellent Bon Appetit recipe, peanut noodles with ground pork and collard greens. I doubled the peanut butter, increased the soy sauce and vinegar, used linguine instead of rice noodles and palm sugar (simply because I had it) instead of white sugar. Another keeper, especially with all the collards I buy.
  • One of my other favorite sources of recipes, besides Bon Appetit, is the New York Times. I pay for a subscription just so I have access to their recipes. This spicy white bean soup with kale (instead of broccoli rabe) from Alison Roman was excellent. I added chicken chorizo because my feller loves his meat, and used parmesan instead of feta. Having the leftovers tonight and you know how leftover soup or stew is even better the following days.
  • I think I subconsciously let bananas sit around so I can freeze them to make banana bread later. I decided to try this banana bread recipe from Bon Appetit because why not, all their recipes are so good and I had all the ingredients already. This might be my go-to recipe from now on, although next time I may add some whole wheat flour to the mix. So good especially with fancy (read, expensive) salted butter.
  • I had one large purple and one large orange sweet potato hanging around so I chopped and tossed them in olive oil along with broccoli stems, red onion, bacon, garlic and salt. Roasted them on a sheet pan at 400 and served them with runny fried eggs. Now that’s a breakfast!

Here are the educational events scheduled for next week. If you have any free webinars or events coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Mon 1/20 at 12 p.m.* – Community Integration into the Total Organization Ecosystem

Take a closer look at some of the community trends identified for 2020. This trend represents a movement wherein online communities are recognized by departments within organizations to play a central role in achieving their business goals. More info/register.

Host: Vanilla

Presenter: Todd Nilson, Founder and Digital Strategist at Clocktower Advisors

*All times are Eastern Standard Time unless otherwise noted.


Mon 1/20 at 1 p.m. – Chatting with Agnes & Cecilia

This series of 15-minute videos cover hot topics and issues related to 501c organization management. A new episode is posted every Monday by 1 p.m. More info.

Hosts:

  • Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC
  • Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman

Tue 1/21 at 12 p.m. – Maximize Your Advocacy Efforts by Aligning your Policy Positions and PAC Giving

What happens when your association is ready take a very public position on a key issue? Are you prepared to be in the spotlight? If you move forward, everything about your organization will be under intense scrutiny—from your membership, to your positions on other important issues to your political action committees. Are you supporting candidates whose platforms align with your association’s values? How will this affect your overall advocacy efforts? 1 CAE credit. More info/register.

Host: ASAE Government Relations and Advocacy Professionals Community

Presenter: Dr. Jeremiah Schuur, Chair, Emergency Medicine, Brown University’s Warren Alpert Medical School


Tue 1/21 at 12 p.m. – Community Goes Green

Take a closer look at some of the community trends identified for 2020. The green trend will see the collective and unified effort of online communities and community professionals make changes in how they conduct business in 2020. More info/register.

Host: Vanilla

Presenter: Tim Falls, Director of Community at Digital Ocean


Tue 1/21 at 2 p.m. – Association Chat on Twitter (#assnchat)

Join an online tweet chat with fellow association professionals by following the #assnchat hashtag on Tuesdays at 2 p.m. If you’re interested in moderating a future #assnchat, contact KiKi. More info.

Host: KiKi L’Italien, founder, Amplified Growth


Tue 1/21 at 2 p.m. – Why Your Association Needs a Mentoring Program in 2020

Get insight from a first-hand account of the Grant Professionals Association’s experience with rebuilding their mentoring program. Learn the benefits of starting a mentoring program at your organization, find out the steps behind laying the foundation of a successful program, and hear about the real-life experiences and results from an association living the process. More info/register.

Host: Higher Logic

Presenters:

  • Barb Boggs, Events and Volunteer Relations Manager, Grant Professionals Association
  • Calista Rollogas, Senior Customer Success Manager, Higher Logic

Tue 1/21 at 2 p.m. – Four Gates to Peak Team Performance

Recent discoveries in neuroscience illuminate what differentiates high-performing teams from the rest. Learn how safety, inclusion, purpose, and belonging create the necessary conditions for true collaboration and team excellence. This groundbreaking approach will give your learners new tools and strategies they can implement immediately to consistently create peak-performing teams. More info/register.

Host: Britt Andreatta Training Solutions

Presenter: Dr. Britt Andreatta, CEO, Britt Andreatta Training Solutions


Tue 1/21 at 3 p.m. – The Culture of Lean Innovation: Small Changes, Big Impact

Join us for a conversation about how we can make small changes to create big shifts in how we work. Let’s talk about how to develop the right approaches, policies, and processes to create deep value and impact for our members and all our stakeholders. Three nonprofit/government leaders—who’ll tell us how they adopted Lean Innovation and achieved powerful outcomes by changing the way they work—will lead the conversation. More info/register.

Hosts: Associations Catalyzing Entrepreneurship (ACE) and Scott Oser Associates

Presenters:

  • Heather Hiscox, co-founder of Pause for Change
  • Johanna Hernandez, administrator in the Office of Innovation & Strategy at the office of the city manager, Tucson, Arizona
  • Joe Buehrle, vice president of organizational planning for Social Advocates for Youth, San Diego

Wed 1/22 at 12 p.m. – Nonprofits and Elections in 2020 (online and Washington DC)

This month’s webinar will focus on how 501(c)(3), 501(c)(4), and 501(c)(6) organizations and their leaders can be involved in election-related activities. By attending, you will learn how to be involved in the process without tripping over IRS or federal, state, or local campaign finance rules. Location: online and Washington DC. More info/register.

Host: Venable LLP

Presenters:

  • Janice M. Ryan, Partner, Venable LLP
  • Meg Rohlfing, Co-Chief Corporate Counsel, ACLU

Wed 1/22 at 12 p.m. – Rise of the Branded Community Over Social Media 

Take a closer look at some of the community trends identified for 2020. Social media platforms aren’t the best place to build a long-term, controlled and engaged online community, and in 2020, this trend will be increasingly realized by organizations. More info/register.

Host: Vanilla

Presenter: Sophie Bujold, Founder of Cliqueworthy


Wed 1/22 at 1 p.m. – The Business of Customer Education – How to Cultivate Sustainable Growth

Educating members and nonmembers about your professional development programs is not just good business. It’s also profitable business. They’ll put your products to use faster and more effectively. Speed counts because successful customers are more likely to buy again from you and recommend you to others. Learn what it takes to build a successful customer education program, the kind of structure that will scale well with your business, and how you can win executive approval for this approach. 1 CAE credit. More info/register.

Host: Talented Learning

Presenters:

  • John Leh, Lead Analyst, Talented Learning
  • Khalid Shaikh, Head of Customer Learning Services, DataStax
  • Bill Cushard, Director of Marketing, ServiceRocket

Wed 1/22 at 1 p.m. – Mentoring Programs – The Secret to Member Engagement

Get expert tips for starting and growing a mentoring program at your association. Hear a fresh perspective on the impact of mentoring and its benefits, steps and considerations for starting a mentoring program at your association, and insights for growing your mentoring program if your association currently has one. More info/register.

Host: MCI Group

Presenter: Lauren Harley, Assistant Director of Education and Certification, MCI Group


Wed 1/22 at 2 p.m. – How to Craft RFPs That Make Your Events More Profitable

Learn how to craft a concise RFP that illustrates the total economic value your event will have to the venue and destination. Get tips on how to cut costs and negotiate better amenities (i.e. better room block terms). Understand how to track and control overall event spend and demonstrate ROI. 0.5 CMP credit. More info/register.

Host: MeetingsNet

Presenters: Laura Puglisi, Director, Venue Sourcing & Partnerships, and Paulina Curto, Manager, Meetings & Events Team, Cvent


Wed 1/22 at 2 p.m. – How to Train and Manage Your Booth Staff

Learn how to train and manage an effective booth staff that properly engages and qualifies attendees. Hear how to qualify an attendee, engage in effective conversations, select motivated staffers, and find staff training resources and worksheets. More info/register.

Host: Skyline Exhibits

Presenters: Sofia Troutman, Sr. Digital Marketing & Product Innovation Manager, and Danny Pace, Services Product Manager, Skyline Exhibits


Wed 1/22 at 3 p.m. – Nonprofit Technology Trends Round Table: 2020

Join an “ask the experts” free-wheeling discussion–a nonprofit technology trends roundtable 2020 on trends we expect to deliver new impact this year, including cybersecurity, implementation projects, cloud computing, and IT management strategies and budgeting. More info/register.

Host: Community IT Innovators

Presenters: Community IT Innovators’ CTO cybersecurity expert Matt Eshleman, Chief Operating Officer Johanny Torrico, Director of IT Consulting Steve Longenecker, and President and CEO Johan Hammerstrom


Thu 1/23 at 11 a.m. – Right Sizing Reserves – More Important than Ever Before

Learn about the history behind reserve funds, from the “why’s?” to the “how much?”; the importance of “bucketing” reserve funds; using Enterprise Risk Management (ERM) to identify risks and opportunities unique to your organization; and how one association (NCARB) used ERM to ‘right size’ its reserves. 1 CAE credit. More info/register.

Host: ASAE Finance and Business Operations Professionals Advisory Council

Presenters:

  • Christian Spencer, RSM audit partner
  • Rob Dickinson, Vice President of Finance at National Council of Architectural Registration Boards (NCARB)

Thu 1/23 at 12 p.m. – Shift Towards Executive Interest in Community

Take a closer look at some of the community trends identified for 2020. It’s predicted that in 2020, we will finally see a solid shift in how executives view online community and the value that they have on organizations. More info/register.

Host: Vanilla

Presenter: Marjorie Anderson, Founder of Community by Association and Manager of Digital Communities at Project Management Institute


Thu 1/23 at 1 p.m. – LMS Selection: Mastering the Process, Avoiding the Pitfalls

Hear about a time-tested process for selecting a learning management system and the pitfalls to avoid. Get a clear understanding of how to lead your organization in choosing the right learning technology. 1 CAE credit. More info/register.

Host: Tagoras

Presenters: Celisa Steele and Jeff Cobb, co-founders of Leading Learning and Tagoras


Fri 1/24 at 12 p.m. – Privacy and Data Management

Take a closer look at some of the community trends identified for 2020. Privacy and data management will be top of mind for most communities in 2020 and will not only shape how communities operate, but also how members view the community as a whole. More info/register.

Host: Vanilla

Presenter: Nicole Banks, Community Manager at Synopsys’ Software Integrity Group


Fri 1/24 at 1 p.m. – Unlocking the Member Voice: An All New Member Benefit and Revenue Generator

You can help your members make smarter buying decisions, give them a place to voice opinions on products and services they use at work all while creating a new unexpected source of non-dues revenue for your organization. Learn how to use a review site to elevate your organization and industry. 1 CAE credit. More info/register.

Host: Matrix Group

Presenters:

  • Matrix Group CEO Joanna Pineda
  • 100Reviews Co-Founder Teri Carden

Tue 1/28 at 2 p.m. – Knowledge Management in Practice (Arlington VA)

Join a discussion about ways that organizations are using SharePoint to share information. We will have broad insights across multiple associations as well as an insider view of one association’s knowledge management journey. We will also consider what technologies and approaches work when associations want to share information with members, and how content modelling helps tie different data sources together. Location: Arlington VA. More info/register.

Host: Association Women Technology Champions

Presenters:

  • Lisa Quirk, PMP, Director of Technology and Electronic Information Resources, NALP
  • Liz Rumsey, CAE, Director of Information Strategy & Business Analysis, SFN
  • Mukta Kori, MS, System Analyst, ATS
  • Moira Edwards, MS, CAE, President, Ellipsis Partners

Thu 1/30 at 8:30 a.m. – New Year, New Digital Strategy (Coffee Talk, Alexandria VA)

1 CAE credit. Location: Alexandria VA. More info/register.

Host: Results Direct


Thu 1/30 at 2 p.m. – Association Data Summit (Washington DC)

I normally don’t share events with registration fees, but this fee is affordable even if you’re paying out of pocket.

Led by association professionals who do this every single day, this intensely practical how-to event will explain how to gather and act upon data-driven insights. Learn how to operationalize your data assets in a single afternoon. 2.5 CAE credits. Location: Washington DC. More info/register (fee).

Host: Gravitate Solutions

Presenters:

  • Galina Kozachenko, Managing Director, Strategy, Analytics & Technology, Association of Financial Professionals
  • Vidya Gadang, PhD, Senior Data Analyst, American College of Obstetricians and Gynecologists

Fri 1/31 at 3 p.m. – Small Staff Association Book Club: The Power of Moments

Join a discussion of the book, The Power of Moments: Why Certain Experiences Have Extraordinary Impact, by Chip Heath and Dan Heath. This book explores “why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work.” During book club, we’ll explore how we can apply the book’s lessons to our work. For example, how can you ensure the opening reception at your conference is memorable, not just ho-hum? More info/register.

Host: ASAE Small Staff Association Professionals Community


Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter before Thursday afternoon.


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The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

As many in my family can tell you, I’m not always good at noticing someone’s sent me a text, so I’m not in need of a digital detox. But if you are, or even if you’re not, you might like this story about a professor who asked his students to try an experiment: turn in their cell phones for nine days and write about living without them. In this MIT Technology Review article, he said, “What they wrote was remarkable, and remarkably consistent.”

If your association has chapters in Europe, you’re already dealing with data privacy regulations, namely GDPR. Many states here are starting to enact similar legislation and it’s only a matter of time before the feds follow suit. Billhighway explains how to handle and prevent chapter data privacy issues—another post in their series on chapters in crisis.

Talk about a crisis… check out this comprehensive timeline from Claire Ryan about the implosion of the Romance Writers Association. Now, think, could anything remotely similar happen to your association—or one of your chapters? I’m sure the staff and volunteer leaders at RWA didn’t think it could and now look.

Maybe one sign of a looming implosion… your conference is stuck in the dark ages. In this Wired article, Dr. Esther Ngumbi and Dr. Brian Lovett discuss the need for exhausting, expensive, and exclusive science conferences to modernize and provide some ideas for improvement. “Perhaps it’s time for a conference reimagining the conference format for the new decade.”

 One way to cut through information overload is to see what other people are reading. That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. A common theme throughout both is providing experiences that engage and help associations differentiate themselves from the competition.

Getting back up on my soapbox… California wanted its new law AB5 to protect Uber drivers, but, sadly, it will put freelance writers (and other freelancers) out of business. Nellie Bowles and Noam Scheiber explain why this bill must be amended. Legislators in other states who are considering similar legislation need to think about the impact before passing these poorly written bills.

Quick hits before we get to the list of this week’s free education:

  • Lots of useful advice here: 20 of the best SEO tips for keyword rankings and Google in 2020. (Mike Murray, Content Marketing Institute)
  • How to build a successful content marketing strategy from scratch. (Elise Dopson, Databox)
  • Per study, women don’t self-promote as much as men. (Christine Exley and Judd Kessler, Harvard Business Review)

Good eats—skip down to the list of free webinars etc. if you’re not into cooking:

  • Last week, I shared tons of recipes, but this past week has been all about leftovers and take-out, tsk tsk. I did cook one meal, chicken Milanese, an old stand-by. Alongside, I served blistered green beans with garlic, a delicious simple recipe from Bon Appetit. The leftover beans, chopped up and mixed in mashed potatoes, were excellent.

Here are the educational events scheduled for next week. If you have any free webinars or events coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Mon 1/13 at 1 p.m.* – Chatting with Agnes & Cecilia

This series of 15-minute videos cover hot topics and issues related to 501c organization management. A new episode is posted every Monday by 1 p.m. More info.

Hosts:

  • Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC
  • Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman

*All times are Eastern Standard Time unless otherwise noted.


Tue 1/14 at 1 p.m. – Top 10 Tips in Software Selection for Managing Associations

Learn how to navigate an enterprise software selection process, avoid the biggest mistakes in your software search, save hundreds of hours in googling, and become a rock star software buyer. More info/register.

Host: Engage Software

Presenter: Chad Stewart


Tue 1/14 at 1 p.m. – 2020 eLearning Formats

Explore 2020 trends (not just out-of-reach AI) that impact learner expectations of your online programs. Try on learning formats you can create in your LMS right now. Take away key criteria for selecting the right format for the right content. 1 CAE credit. More info/register.

Host: CommPartners

Presenter: Tracy King, MA, CAE, Chief Learning Strategist & Founder, InspirEd


Tue 1/14 at 1 p.m. – How to Double Your Nonprofit’s Facebook Fundraising

Facebook Giving Tools are not just the next generation fundraising platform – for many new and small charities, they are now the main source of individual giving. Hear case studies from nonprofits of all shapes and sizes who are working out through innovation, trial and error, how to thank, engage and capture new supporters through this new and growing area of social media fundraising. More info/register.

Host: Nonprofit Tech for Good

Presenter: Nick Burne, CEO/Founder of GivePanel – the Power Tool for Facebook Fundraising


Tue 1/14 at 2 p.m. – Association Chat on Twitter (#assnchat)

The original #assnchat Twitter chat is back. Join an online tweet chat with fellow association professionals by following the #assnchat hashtag on Tuesdays at 2 p.m. More info.

Host: KiKi L’Italien, founder, Amplified Growth, and senior consultant, Tecker International


Wed 1/15 at 12 p.m. – Meeting Your HR Needs in 2020 (Washington DC Idea Swap)

Learn how to make the most of your association’s greatest resources—your staff members. Whether you’re adding new team members, refreshing staff skills, or changing your recruitment and retention approach, now is a great time to determine your HR needs. Find out how your association can develop its HR function to improve performance and staff morale in 2020 and beyond. 1 CAE credit. Location: Washington DC. More info/register.

Organizer: ASAE Greater Washington / National Capital Community

Presenter: Cynthia M. Schuler, PHR, SHRM-CP, CPRW


Wed 1/15 at 12 p.m. – How to Train and Manage Your Booth Staff

Learn how to train and manage an effective booth staff that properly engages and qualifies attendees. Hear how to qualify an attendee, engage in effective conversations, select motivated staffers, and find staff training resources and worksheets. More info/register.

Host: Skyline Exhibits

Presenters: Sofia Troutman, Sr. Digital Marketing & Product Innovation Manager, and Danny Pace, Services Product Manager, Skyline Exhibits


Wed 1/15 at 1 p.m. – 5 Human Truths From 3,400+ UX & Research Studies

Based on qualitative research, learn about 5 Universal ‘Human Truths’ that are consistent through digital experiences, whether that be e-commerce and content, application-oriented (e.g. AMS) or networking & social engagement. Find out how users consume content, what influences sharing of content and how to boost sharing, the dangers of ‘inside out design,’ and the impacts of flawed research methods. More info/register.

Host: ACGI Software

Presenter: James Wynne, User Experience Director, Sandstorm Design


Wed 1/15 at 1 p.m. – The Science of Attention and Engagement

A number of myths persist about people’s allegedly ever-shortening attention spans—but what does the science say? In this session, you will learn what the current science says about how attention, willpower, and decision-making interact and how that influences the design of eLearning environments. Having a deeper understanding of this topic will help you create more effective and engaging learning solutions. More info/register.

Host: eLearning Guild

Presenter: Julie Dirksen, Learning Strategist, Usable Learning


Wed 1/15 at 1 p.m. – How to Prove the Value of Your Live Event Program

The average B2B organization spends 40% of its marketing budget on live events, but most event marketers continue to struggle with proving the value of those events. Did you know that event technology, as part of the marketing tech stack, has the power to unlock the mystery behind event leads and give marketers the insights they need to prove event ROI? Join us while we discuss how live events are uniquely capable of delivering incredible returns when integrated as part of a multichannel marketing strategy. More info/register.

Host: Meetings Today

Presenter: Myllisa Patterson, Senior Director, Event Cloud Marketing Campaigns, Cvent


Wed 1/15 at 2 p.m. – 2020’s Top Data and Analytics Trends for Associations

Hear about the top ten data and analytics trends that can have a direct impact on how associations can improve their member engagement, manage their data, leverage data to predict member needs, and so much more. We will share real examples from your association peers and leave you with takeaways to implement in your organization. 1 CAE credit. More info/register.

Hosts: Association Analytics and Altai Systems


Wed 1/15 at 3 p.m. CST – The Pros and Cons of Having Corporate Partners (Chicago, IL)

Sometimes associations and not-for-profit organizations have a “love-hate relationship” with corporate partners. This session will delineate the advantages and disadvantages of having corporate partners. Then we’ll discuss how to accentuate the advantages and overcome the disadvantages. Join us for an informative discussion followed by a networking reception. 1.5 CAE credits. Location: Chicago IL. More info/register. (free for Association Forum members)

Hosts: Partnership Professionals Network and Association Forum


Thu 1/16 at 11 a.m. – The Trouble with Tech Debt and How to Get Rid of It

That easy and “cost-effective” platform or technical solution sounded good at the time, but now you must pay for costly upgrades and patches. Even worse, upgrades have slipped and left the organization with a broken, outdated and unpatched system that will cost twice to fix what it was to implement—this is a bad case of tech debt. Hear about a framework for identifying tech debt in your organization. Learn when and why staff might be hanging on to old systems, how to sniff out and prevent future technical debt, and how to identify quality technology software products, services, and investments. 1 CAE credit. More info/register.

Host: Matrix Group

Presenters: Matrix Group CTO Maki Kato, MatrixMaxx Product Manager Tanya Kennedy Luminati, and CEO Joanna Pineda


Thu 1/16 at 12 p.m. – Chapter Benchmark Report: What the Data, Success Stories & Opinions Tell Us

Join a discussion based on industry data from the latest Chapter Benchmarking Report. We’ll share stories on what methods associations have used to leverage their data, and how they have helped chapters and staff make better decisions. Find out how your chapter programs compare to those of other associations; what the standard practices are regarding chapter membership, programming, requirements, and metrics; what support and services you should be giving chapters; and how you can assess the performance and value of your chapters. 1 CAE credit. More info/register.

Hosts: Billhighway and Mariner Management

Presenters: Peter Houstle and Peggy Hoffman, Mariner Management


Thu 1/16 at 2 p.m. – Foresights Talk

Hear why it’s important to create full-bodied experiences of the future in order to truly immerse people in your vision. More info/register.

Host: Institute for the Future

Presenters: award-winning design futurists and the instructors of IFTF’s new Design Futures Training, Dr. Jake Dunagan and Jacques Barcia


Wed 1/22 at 1 p.m. – The Business of Customer Education – How to Cultivate Sustainable Growth

Educating members and nonmembers about your professional development programs is not just good business. It’s also profitable business. They’ll put your products to use faster and more effectively. Speed counts because successful customers are more likely to buy again from you and recommend you to others. Learn what it takes to build a successful customer education program, the kind of structure that will scale well with your business, and how you can win executive approval for this approach. 1 CAE credit. More info/register.

Host: Talented Learning

Presenters:

  • John Leh, Lead Analyst, Talented Learning
  • Khalid Shaikh, Head of Customer Learning Services, DataStax
  • Bill Cushard, Director of Marketing, ServiceRocket

Thu 1/23 at 1 p.m. – LMS Selection: Mastering the Process, Avoiding the Pitfalls

Great content is only part of the equation for successful online education—most organizations also need a way to effectively deliver the content, track participation, and manage credit and certificates. The right technology can mean the difference between a big success and a big headache, but the selection process can be daunting. Hear about a time-tested process for selecting a learning management system and the pitfalls to avoid. Get a clear understanding of how to lead your organization in choosing the right learning technology.

1 CAE credit. More info/register.

Host: Tagoras

Presenters: Celisa Steele and Jeff Cobb, co-founders of Leading Learning and Tagoras


Fri 1/24 at 1 p.m. – Unlocking the Member Voice: An All New Member Benefit and Revenue Generator

You can help your members make smarter buying decisions, give them a place to voice opinions on products and services they use at work all while creating a new unexpected source of non-dues revenue for your organization. Learn how to use a review site to elevate your organization and industry. 1 CAE credit. More info/register.

Host: Matrix Group

Presenters:

  • Matrix Group CEO Joanna Pineda
  • 100Reviews Co-Founder Teri Carden

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter before Thursday afternoon.


Enter your email address to follow this blog and receive notifications of new posts by email.


Creative Commons image by Jeremy Stanley via Unsplash

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

I never thought my livelihood could be legislated away but if California’s AB 5 becomes a model for legislation in my state—as it has been in New Jersey, which Gwen Moran addresses in this article for Fast Company—or it becomes the model for federal regulation, I’m in trouble—as are thousands and thousands of freelance professionals like me.

In trying to address serious gig economy labor issues, legislators are destroying the professional lives of freelancers, like me, who choose to work for themselves. It’s just another example of politicians passing poorly written legislation and wreaking havoc with people’s lives. AB 5 must be amended, and this type of legislation should never be allowed to pass in other states without carving out exceptions for freelance creatives and professional service providers.

Just this week, I read about two companies that went out of business because they were unable to recover financially from ransomware attacks. Stories like these remind us how important it is to educate chapters about cybersecurity risks. In the fourth post in their “chapters in crisis” series, Billhighway provides advice for helping chapters prevent cybersecurity attacks.

Okay, let’s lighten the mood a bit with these ten emerging trends that will unbreak your workplace in 2020, according to work futurist Dominic Price at Atlassian. Many trends lists are predictably meh, but this is a good one.

#4 on Price’s list: “Your ability to focus will determine your success.” You can start honing your concentration muscle by reviewing these 16 strategies from WBT Systems for finding more time to focus on deep work.

Just one quick hit this week because I haven’t been reading much beyond fiction lately:

Lots of good eats to share this week—skip down to the list of free webinars etc. if you’re not into cooking:

  • I’m adding this recipe to my Christmas cookie list from now on: dark fruitcake cookies. We’re enjoying them still along with Russian teacakes (made with almonds this time) and coconut macaroons.
  • Dessert on Christmas Eve included the aforementioned cookies as well as this excellent cannoli dip—it made way too much so unless you’re feeding a crowd, cut the recipe in half. I also made Nigella Lawson’s spruced-up vanilla cake. Yes, it was worth buying the special tin, but the unmolding was quite the nervous moment. Kitchen hack: brush your pan with melted shortening and sprinkle all over with granulated sugar, and let the cake cool before attempting to unmold.
  • I’ve been looking for a recipe that comes close to the stollen at Pastries by Randolph (Arlington VA), which, back in my day there, bought more butter than any other kitchen in the DMV. This almond stollen recipe from Red Truck Bakery comes pretty darn close.
  • I made this tater tot ham and cheese breakfast casserole for Christmas and New Year’s mornings but the second time, I used regular ham instead of country ham, a big improvement since I thought the first version was too salty. I also added poblano pepper and garlic to the mix.
  • On New Year’s morning, I also served bacon cranberry crack. I detest the name, but this recipe is easy to throw together with crescent rolls plus maple syrup, brown sugar, pecans, bacon, dried cranberries and cinnamon. Don’t follow the recipe amounts, they’re way off, just trust your intuition, you’ll need less than what the recipe suggests. You don’t need to bake it as long the recipe says either.
  • For New Year’s dinner—also Jim’s birthday dinner—we enjoyed his favorite: roasted corned beef alongside a cabbage sauté with bacon, red bell and poblano pepper, carrot, garlic and chicken broth. I follow the Pioneer Woman method for cooking the corned beef but use a bunch of dried ground spices (allspice, mustard, coriander, Aleppo red pepper flakes, clove, black pepper, cardamom, ginger and cinnamon) as the rub on top instead of just black pepper, plus several bay leaves.

Here are the educational events scheduled for next week. If you have any free webinars or events coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Mon 1/6 at 1 p.m.* – The Keys to Professional Confidence: Chatting with Agnes & Cecilia

This series of 15-minute videos cover hot topics and issues related to 501c organization management. A new episode is posted every Monday by 1 p.m. More info.

Guest: Cathy Pales, Executive Leadership Coach

Hosts:

  • Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC
  • Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman

*All times are Eastern Standard Time unless otherwise noted.


Tue 1/7 at 12 p.m. – Using Artificial Intelligence to Connect with Members

This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss topics such as using AI to connect with members. Conversations will include presentations and attendees discussing challenges and key points on each topic. 1 CAE credit. More info/register.

Organizer: Association Data Analytics Brown Bag


Tue 1/7 at 2 p.m. – Association Chat on Twitter (#assnchat)

The original #assnchat Twitter chat is back. Join an online tweet chat with fellow association professionals by following the #assnchat hashtag on Tuesdays at 2 p.m. More info.

Host: KiKi L’Italien, founder, Amplified Growth


Wed 1/8 at 12:00 – The Journey to Creating Effective Boards & Committee (Association Insights, Alexandria VA)

Hear about the importance of good governance for an association management professional in any role and at any level. This session will emphasize and demonstrate how solid structure and appropriate volunteer leadership development provide the right path for a successful journey to creating effective boards and committees. 1 CAE credit. Location: Alexandria VA. More info/register.

Organizer: Association Insights ASAE Collaborate group

Presenter: Donte Shannon, CAE, CEO of the Association of Equipment Management Professionals


Thu 1/9 at 2 p.m. – 2020 Hospitality Marketplace: Everything You Need to Know

Hear the current industry outlook and critical forecasts that dictate behavior in the meetings industry, including methods to optimize your relationships with hotels, skills you need to thrive in the coming market, and myth vs. reality in today’s meeting environment. More info/register.

Host: Smart Meetings

Presenter: Mike Dominguez, CEO, ALHI


Wed 1/15 at 3 p.m. CST – The Pros and Cons of Having Corporate Partners (Chicago, IL)

Sometimes associations and not-for-profit organizations have a “love-hate relationship” with corporate partners. This session will delineate the advantages and disadvantages of having corporate partners. Then we’ll discuss how to accentuate the advantages and overcome the disadvantages. Join us for an informative discussion followed by a networking reception. 1.5 CAE credits. Location: Chicago IL. More info/register. (free for Association Forum members)

Hosts: Partnership Professionals Network and Association Forum


Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter before Thursday afternoon.


Enter your email address to follow this blog and receive notifications of new posts by email.


Creative Commons image by Paulius Dragunas via Unsplash