The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Liberal artsy types, you too can be a data analytics professional. In fact, any organization that wants to effectively use its data needs this person on their team: the analytics translator. Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers.

WBT Systems explains how to motivate members to buy what you’re selling. If you’re selling online education or any other product or service, help members connect your product with their self-image, aspirations, and sense of belonging, in other words, sell them a better version of themselves.

Introducing a new conference format: long conversations. Get two speakers on stage in conversation. Then, every 15 minutes, swap out one for a new speaker. See it in action at the Smithsonian.

Engaging associations use words their members use, says Amanda Kaiser at Smooth The Path. You’re members expect you to be insiders like them, and insiders use the right words, as Amanda learned when she said “telephone pole” instead of “power pole.” She suggests ways you can learn how to speak like an industry insider.

A few quick hits before we get to this week’s list of free webinars:

  • How New York’s post-WW2 female painters battled for recognition. (New Yorker)
  • Researchers invent a new font that is scientifically proven to help you retain what you read. (Inc.)
  • Lead generation: a beginner’s guide to generating business leads the inbound way. (HubSpot)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. If you host webinars, check out these two next Wednesday: “10 Ways to Extend the Reach of Your Webinar Content” and “How to Become a Superstar Webinar Presenter.” And, if you have any free webinars or events coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Mon 10/15 at 12 p.m.* – Let Your Voice Be Heard: Why Mid-Term Elections are Important to Associations (DC Idea Swap – Washington DC)

Nonprofit organizations are often cautious in speaking out about their causes and interacting with candidates in election years. Their concern is understandable: associations must comply with complex and sometimes contradictory tax, campaign finance, and lobbying, and government ethics laws and rules. But nonprofits don’t need to be silent. In fact, election years are perhaps the most critical time for nonprofit organizations to be heard — particularly when their most important issues are the focus of national debates and elections. Learn how nonprofits can advocate while avoiding advocacy pitfalls. 1 CAE credit. Location: Washington DC. More info/register.

Host: ASAE Greater Washington / National Capital Community

Presenters: Jeff Altman and Jim Kahl, Partners at Whiteford, Taylor, Preston

*All times are Eastern Daylight Time unless otherwise noted.


Mon 10/15 at 2 p.m. – Q and A: Should You Outsource Your IT for Your Nonprofit?

With new cloud technologies and applications launching all the time, there are some real opportunities for your nonprofit organization to develop new capabilities to better achieve your mission. But when should you outsource, do it yourself, or mix the two? Listen to advice, perspectives, and case studies on how other organizations are finding success. More info/register.

Host: TechSoup

Presenters: Matt Jung, Director of Program Development, and Mona Raina, Director of New Services Development, TechSoup 


Tue 10/16 at 8:30 a.m. – Association Coffee Talks: Web Usability Workshop (Alexandria VA)

Join this Coffee Talk to share and discuss strategies for improving your website—design, user experience, and personalization—and producing big results. Volunteer your own website for a live consultation or participate in the interactive discussion. Come prepared by thinking about your goals, user pain points, and measures of success. Location: Alexandria VA. More information.

Host: Results Direct


Tue 10/16 at 11 a.m. – The Secret Sauce on Creating Compelling Member Journeys

Learn how to craft a strategy to shape your member’s journeys and determine the tools you need to act on them, from website, to emails, marketing automation, member-get-a-member campaigns, personalization, and more. Hear about goals, strategies, and tools to use to create member journeys for new members, longtime members who are unengaged, encouraging a member to serve on a committee, new primary contact at a member organization, and getting your members to look at your products and services in a new way. 1 CAE credit. More info/register.

Hosts: Matrix Group and Review My AMS

Presenters: Matrix Group CEO Joanna Pineda and ReviewMyAMS Founder and CEO Teri Carden


Tue 10/16 at 12 p.m. – Gaining Board Approval for Budget for New Technology

Building the business case for a technology change starts early—well before you put a software contract in front of your board. It requires a review of the goals and challenges of your organization as well as the potential benefits a new membership management solution can have for your organization. Learn how to speak confidently and intelligently about why it’s time to invest in new technology. More info/register.

Host: YourMembership


Tue 10/16 at 12 p.m. – Moving On Up: Career Advancement for Government Affairs and Advocacy Professionals

Whatever your next step or long-term goals may be, advancing in government affairs and/or advocacy requires unique professional and leadership development to catch the eye of future employers and executive recruiters. Learn how association government relations and advocacy professionals can think about expanding upon their capabilities and achieving their career goals. More info/register.

Host: ASAE Government Relations Section Council

Presenters:

  • Anne DeSeta DarConte, CAE, senior director, HillStaffer
  • Vincent Randazzo, principal, Capitol Knowledge, LLC
  • John Sigmon, founder and CEO, Sigmon Leadership Solutions
  • R. Straub, partner, Russell Reynolds
  • Tommy Goodwin, CAE (moderator), Government Relations Manager, Project Management Institute

Tue 10/16 at 2 p.m. – Succession Planning (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Gary LaBranche


Tue 10/16 at 2 p.m. – AMA on Analytics (Association Women Technology Champions – Washington DC)

We keep reading about data analytics, predictive analytics, machine learning, real-time data, but what exactly does it all mean and how do you get started? What do you need to know about the technology and tools that support data analytics strategy in your organization? In this interactive, Ask Me Anything (AMA) panel, three experts will answer your questions about data analytics. As always, we’ll be having a happy hour at a nearby bar after the meet-up. Location: Washington DC. More info/register.

Host: Association Women Technology Champions

Presenters:

  • Christin Berry , CAE Senior Director, Business Analytics
  • Katherine Matthews, Business Intelligence Analyst at National Council of Architectural Registration Boards and Founder, Compass Data Strategy.
  • Julie Sciullo, CEO, Association Analytics

Tue 10/16 at 2 p.m. – Unforeseen Circumstances: When Digital Becomes Your Only Option

Learn how, faced with hurricane Florence, the Water Quality Association (WQA) converted its face-to-face conference, planned to take place in Hilton Head, S.C., into a digital event. During the digital event, water quality professionals were able to watch presentations and training sessions, as well as take part in board, committee, task force, and section meetings on their laptops. Find out how to assess the strengths and weaknesses of your event crisis safety and communication plan. 1 CMP credit. More info/register.

Host: PCMA


Tue 10/16 at 3 p.m. – Lean Startup Workshop for Associations (Washington DC and online)

Hear an overview of the Lean Startup concept, learn about barriers to adoption, and get a crash course in core Lean Startup methods and tactics. Participate in interactive exercises designed to help you apply Lean Startup practices to challenges in the non-profit and association space. Location: Washington DC and online. More info/register.

Host: Associations Catalyzing Entrepreneurship (ACE)

Presenter:  Peter Dudka, lead organizer for the DC Lean Startup Circle


Wed 10/17 at 11:30 a.m. – 10 Ways to Extend the Reach of Your Webinar Content

Get practical tips on how to realize the potential of your future webinars and make that awesome content go much further. Gain insight into how to achieve high attendee numbers and drive engagement levels for your webinars, increase the value of your online events by utilizing on-demand webinar recordings in new and innovate ways, use webinars for lead generation, create better brand content with webinars, and drive engagement during your live webinars and beyond. More info/register.

Host: WorkCast

Presenter: Barney Brown, EVP, WorkCast


Wed 10/17 at 2 p.m. – How to Become a Superstar Webinar Presenter

A bored audience means low viewing time, low content retention, and, sometimes, total brand rejection. Learn how to find great webinar talent, how to prepare for your webinar, tips for directly engaging your audience, and new formats to spice up your webinars. More info/register.

Host: ON24

Presenter: ON24 VP of Content Marketing Mark Bornstein


Wed 10/17 at 4 p.m. – IT Security Incident Response for Nonprofits

Forewarned is forearmed, and if you haven’t been hacked yet, it never hurts to know what you would do. Get a worst-case scenario walk through of several possible breaches as well as the presenters’ experience responding to credential hacks and other situations. Review a checklist you should include in your security policies. More info/register.

Host: Community IT Innovators

Presenter: Community IT Innovators CTO Matt Eshleman and President and CEO Johan Hammerstrom


Thu 10/18 at 8:30 a.m. – Association Coffee Talks: Web Usability Workshop (Herndon VA)

Join this Coffee Talk to share and discuss strategies for improving your website—design, user experience, and personalization—and producing big results. Volunteer your own website for a live consultation or participate in the interactive discussion. Come prepared by thinking about your goals, user pain points, and measures of success. Location: Herndon VA. More information.

Host: Results Direct


Thu 10/18 at 11:30 a.m. – How to Make Video Marketing Really Work for ANY Association or Business (Alexandria VA Brown Bag)

Video marketing is one of today’s most influential marketing strategies. Get an explanation of the concept of content marketing and then delve deeper into examples of how the presenter’s clients are using video in their associations and businesses. 1 CAE credit. Location: Alexandria VA. More info/register.

Facilitator: Talisa Thomas-Hall, ACS ALB, THE ASSOCIATION WHISPERER

Presenter: Nelson Duffle, CEO, Smart Content Marketing, LLC


Thu 10/18 at 1 p.m. – LMS Selection: Mastering the Process, Avoiding the Pitfalls

Hear about a time-tested process for selecting a learning management system and learn about the pitfalls to avoid. Get a clear understanding of how to lead your organization in choosing the right learning technology. 1 CAE credit. More info/register.

Hosts: Community Brands

Presenters: Celisa Steele and Jeff Cobb, co-founders of Tagoras


Thu 10/18 at 2 p.m. – Gen Z, Millennials & Gen X: Exploring Generations and Online Reviews

On an annual basis, 97% of consumers read reviews before making buying decisions. But some generations read reviews more often than others, and some generations are more trusting of online reviews. Discover how online reviews are beginning to make the leap from the consumer market to the B2B market, and the implications for employers, and sales and marketing professionals. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Presenter: Jamie Notter the Co-Founder and Culture Consultant at Human Workplaces.


Fri 10/19 at 1 p.m. – Contracts: Security Concerns

Tragic recent events such as active shooters and natural disasters have put an exclamation point on the need for meeting planners, organizers, venues and others to be hyper-aware of security concerns before during and after an event. Learn how you can prepare for the worst and limit liability. 1 CMP credit. More info/register.

Host: Meetings Today

Presenters:

  • Brenda Rivers, president and CEO of Andavo Meetings & Incentives
  • Christian Hardigree, director and professor at the Michael A. Leven School of Culinary Sustainability and Hospitality at Kennesaw State University
  • Glen Simpson, Director of Special Operations for Las Vegas Community Ambulance

Fri 10/19 at 2 p.m. – Why is Foresight the Future of Governing?

For associations, the future of governing must be different than its past, and now is the moment to begin creating it. Join a provocative and compelling discussion about these questions: Why is board attention the most important and finite resource every association must manage with care? How can boards and chief staff executives think in a new way about what it means to govern? What can associations do today to begin creating a different future of governing? More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Presenter: Jeff De Cagna, executive advisor for Foresight First LLC and author of the new eBook, Foresight is The Future of Governing: Building Thrivable Boards, Stakeholders and Systems for the 21st Century


Save the dates: Wed 11/7 to Fri 11/9 – SURGE Virtual Conference

The goal of the twelve sessions is to celebrate and make possible the potential of our associations. The sessions have been designed to make our optimism a rational one: to prepare us for what the future holds, to provide us with the skills and resources to face it, and to carve out practical pathways to take us there. 1 to 15 CAE credits. More information.

Host: Association Success


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter by Thursday morning.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,934 other followers


Creative Commons licensed photo by Trisha Downing via Unsplash.

Advertisements

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Dave Coriale is a robot. Okay, was a robot. Or, rather, a telepresence attendee at an association conference and trade show. He describes his experience over at the DelCor blog along with the reasons we might be seeing this technology more often at offices and events near you.

A new report shows that “word of mouth” (WOM)—both online and offline—impacts every business, organization and cause. Jay Baer at Convince & Convert shares 17 interesting WOM statistics from a new research report, Chatter Matters.

Melissa Henley and Katie Burke at CMS Wire explain how to drive change without driving your colleagues crazy using techniques based on neuroscience.

In their Ultimate Guide to SEO, HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building.

WBT Systems explains the difference between certification, certificate programs and designations, describes the benefits of these types of credentialing programs, and provides questions you should ask before deciding to offer them.

A few quick hits before we get to this week’s list of free webinars:

  • Keep an eye out for these top 11 phishing email subject lines. (TechRepublic)
  • More than 300 successful people were interviewed about their morning routines—here are the 4 common themes. (MindBodyGreen)
  • Why adults should try a weekly allowance. (The Balance)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 10/9 at 10 a.m.* – 5 Event Software Issues Threatening Your Success

Get insider tips for sussing out the best technology vendors and using event technology to its fullest potential, so you spend more time doing what you do best: creating engaging experiences for your attendees. More info/register.

Host: EventMobi

Presenter: Kristy Sadler, CMO at EventMobi

*All times are Eastern Daylight Time unless otherwise noted.


Tue 10/9 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 10/9 from 12 to 4 p.m. – Association Palooza VI (Washington DC)

Join your colleagues from the DC-area’s leading associations for leading-edge content, top-notch networking, and lessons learned about “Crafting a Digital Strategy,” “Effective User Experience,” and “Optimizing Your Website for Ongoing Success.” Registration is complimentary for association executives and includes lunch and CAE credit. Location: Washington DC. More info/register.

Hosts: Results Direct & Sitefinity


Tue 10/9 at 12 p.m. – Maximizing Association Revenue in a Flat Dues Environment (Washington DC & webinar)

Many associations and other membership-based nonprofits are seeing flat or declining dues revenues as demographic changes and increasing competition are combining to eat away at a once-reliable source of funds. What can groups do to continue growing financially in the face of these challenges? And what are the tax and legal implications of doing so? Hear our panelists share their experiences in fighting this battle. 1 CAE credit. Locations: Washington DC and online. More info/register.

Host: Venable LLP

Presenters:

  • George Constantine, Partner, Nonprofit Organizations Practice, Venable LLP
  • Heidi Voorhees, Chief Operating Officer, AVIXA
  • Shelley Sanner, MA, CAE, Senior Vice President, Consulting, McKinley Advisors
  • Trumpette Bass, Director of Membership Systems, Council for Advancement & Support of Education
  • Rob Henry, Vice President of Education, Council for Advancement & Support of Education

Tue 10/9 at 2 p.m. – How Associations Can Prepare for the Future of Search & SEO – Voice & Robots (Association Chat)

The system of searching will change, but the needs of the end user won’t. People are always going to be looking for things, and you just need to know how to get your results to show up for them. Learn how associations must prepare for the future of Search and SEO through voice and robots. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Jeremiah Smith, Cofounder and CEO of SimpleTiger


Tue 10/9 at 2 p.m. – The Art of Negotiation: Advocating for Yourself and Knowing Your Worth

If you don’t negotiate for yourself, you run the risk of never closing the gap in terms of compensation, learning or opportunity. Learn how to successfully negotiate your salary. Know the risks of ineffective or lack of negotiation in the workplace. Identify the facts and statistics to support a successful negotiation. 1 CMP credit. More info/register.

Host: PCMA

Presenter: Lisa Skeete Tatum, founder and CEO of Landit


Wed 10/10 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Wed 10/10 at 1 p.m. – Building Event Intelligence: Translating Metrics for You, Your Event and Your Company

Find out how onsite event technology can enable you to gather invaluable data when it comes to measuring and tracking the attendee journey and proving the impact of your event. Learn how emerging reporting and tracking capabilities will help your event marketing team(s) better translate your event metrics and making future event decisions. More info/register.

Host: Meetings Today

Presenter: Jason Askey, Product Marketing Manager at Cvent


Thu 10/11 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 10/11 at 12 p.m. – Surveys Suck: How to Add Member Feedback Automation to Your AMS

You probably send out an annual survey to members. Maybe you capture feedback after a conference. You’re listening to your members. But, there’s so much more you can do to drive continuous feedback. Learn about the best way to capture valuable feedback on a regular basis that will allow you to drive greater member value than ever before. Get access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. More info/register.

Hosts: ReviewMyAMS and PropFuel

Presenters:

  • Teri Carden, founder, ReviewMyAMS
  • Dave Will, founder, PropFuel

Thu 10/11 at 12:30 p.m. – Association Leadership:  Assembling Great Governance Teams

Without doubt, the Nominating Committee is the most important to the association. It can be the most controversial, secretive, heavy-handed, unreasonable, biased, political and criticized but, in the end, it is responsible for the identification, recruitment and enlistment of the leaders of the association. Those leaders will shape the future success (or lack thereof) of the association. Successful associations are devoting increased attention to ensure that their governing boards are comprised of a diverse, yet unified in mission, group of talented volunteers. 0.5 CAE credit. More info/register.

Host: .orgCommunity

Presenter: Mark Thorsby


Thu 10/11 at 1 p.m. – How to Fuel Exceptional New Member Experiences

Find out how to provide new members with specific value and exceptional experiences, cementing engagement. Learn how to turn the renewal process entirely upside-down for better results. See why engaging new members within 3 days to 3 weeks is critical. Walk away knowing the most powerful (yet most under under-leveraged) key to engaging new members fast. 1 CAE credit. More info/register.

Host: GrowthZone

Presenter: Amanda Kaiser, founder, Kaiser Insights LLC


Thu 10/11 at 2 p.m. – Positive Personal Branding: 18 Email Rules to Accelerate Results

Every email you send either elevates your reputation and your recipient’s desire to do their best for you, or eliminates the possibility of best results. Analyze examples of email messaging to see how etiquette rules continue to change, including subject lines and out-of-office messaging. Determine opportunities to elevate personal branding through a fresh approach to email. 1 CMP credit. More info/register.

Host: PCMA

Presenter: Sue Hershkowitz-Coore, founder and President of High Impact Presentations


Thu 10/11 at 2:30 p.m. – Onboarding New Members and Why it Matters

Onboarding is one of the most important parts of the membership cycle. Hear about great onboarding practices and building a winning program for your association. More info/register.

Host: The Moery Company

Presenter: J.P. Moery, president and founder, The Moery Company


Tue 10/16 at 11 a.m. – The Secret Sauce on Creating Compelling Member Journeys

Learn how to craft a strategy to shape your member’s journeys and determine the tools you need to act on them, from website, to emails, marketing automation, member-get-a-member campaigns, personalization, and more. Hear about goals, strategies, and tools to use to create member journeys for new members, longtime members who are unengaged, encouraging a member to serve on a committee, new primary contact at a member organization, and getting your members to look at your products and services in a new way. 1 CAE credit. More info/register.

Hosts: Matrix Group and Review My AMS

Presenters: Matrix Group CEO Joanna Pineda and ReviewMyAMS Founder and CEO Teri Carden


Tue 10/16 at 12 p.m. – Moving On Up: Career Advancement for Government Affairs and Advocacy Professionals

Whatever your next step or long-term goals may be, advancing in government affairs and/or advocacy requires unique professional and leadership development to catch the eye of future employers and executive recruiters. Learn how association government relations and advocacy professionals can think about expanding upon their capabilities and achieving their career goals. More info/register.

Host: ASAE Government Relations Section Council

Presenters:

  • Anne DeSeta DarConte, CAE, senior director, HillStaffer
  • Vincent Randazzo, principal, Capitol Knowledge, LLC
  • John Sigmon, founder and CEO, Sigmon Leadership Solutions
  • R. Straub, partner, Russell Reynolds
  • Tommy Goodwin, CAE (moderator), Government Relations Manager, Project Management Institute

Tue 10/16 at 2 p.m. – Succession Planning (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Gary LaBranche


Tue 10/16 at 2 p.m. – AMA on Analytics (Washington DC)

We keep reading about data analytics, predictive analytics, machine learning, real-time data, but what exactly does it all mean and how do you get started? What do you need to know about the technology and tools that support data analytics strategy in your organization? In this interactive, Ask Me Anything (AMA) panel, three experts will answer your questions about data analytics. As always, we’ll be having a happy hour at a nearby bar after the meet-up. Location: Washington DC. More info/register.

Host: Association Women Technology Champions

Presenters:

  • Christin Berry , CAE Senior Director, Business Analytics
  • Katherine Matthews, Business Intelligence Analyst at National Council of Architectural Registration Boards and Founder, Compass Data Strategy.
  • Julie Sciullo, CEO, Association Analytics

Thu 10/18 at 1 p.m. – LMS Selection: Mastering the Process, Avoiding the Pitfalls

Hear about a time-tested process for selecting a learning management system and learn about the pitfalls to avoid. Get a clear understanding of how to lead your organization in choosing the right learning technology. 1 CAE credit. More info/register.

Hosts: Community Brands

Presenters: Celisa Steele and Jeff Cobb, co-founders of Tagoras


Save the dates: Wed 11/7 to Fri 11/9 – SURGE Virtual Conference

The goal of the twelve sessions is to celebrate and make possible the potential of our associations. The sessions have been designed to make our optimism a rational one: to prepare us for what the future holds, to provide us with the skills and resources to face it, and to carve out practical pathways to take us there. 1 to 12 CAE credits. More information.

Host: Association Success


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,934 other followers


The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Don’t publish content just for the sake of content. Follow his advice for developing a content marketing strategy.

Association departments are business owners of technology—think AMS or LMS—but they usually don’t know how to map out the roles and policies needed to best use those systems. Tobin Conley, CAE, at DelCor explains what to do if you find yourself holding an unfamiliar IT bag.

Membership decisions don’t always get made at renewal time. Eric Lanke relates his experience as an association member who realized four months before renewal that “this organization was not for me.”

Are your members stressed out by the constantly changing world of work and uncertain about their future? WBT Systems explains how to boost their confidence and alleviate their career anxiety by promoting the benefits of lifelong learning.

A few quick hits before we get to this week’s list of free webinars:

  • “Instead of talking about how great our association is, we should focus our messaging on our new members’ problems and the solutions we have for their problems.” Yes! (Amanda Kaiser, Smooth The Path)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 10/2 at 12 p.m. CDT – Chapter Roundtable in Rosemont IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Rosemont IL. More info/register.

Host: Billhighway


Tue 10/2 at 2 p.m.* – Geek Chic and Innovation in the Association for High IQs! (Association Chat)

As pop culture has embraced high intelligence and Geek Culture thanks to the popularity of the Big Bang Theory, House, Scorpion, etc., American Mensa is taking this opportunity to inform and engage a new audience who are not as aware of the organization. Learn how the organization is leveraging these cultural influences to enhance its brand through new partnership and licensing opportunities, as well as how the membership is shaping the perception of high intelligence. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Trevor Mitchell, CAE, executive director/CEO, American Mensa Ltd. and the Mensa Foundation

*All times are Eastern Daylight Time unless otherwise noted.


Tue 10/2 at 2 p.m. – Slide Escape: Engaging Your Audience to Generate Solutions (Rebroadcast)

Explore the three D’s of agenda design and five key facilitation skills you can escape from slides. Learn ways to enhance audience experience with presentation styles other than voice-over slides. Discover new ways to engage your audience throughout your meeting. 1 CMP credit. More info/register.

Hosts: EMEA and PCMA

Presenters:

  • Tim Ferguson, CEO, Audience
  • Rachel Frizberg, Comercial Director Region Europe, Hoffmann La Roche

Wed 10/3 at 12 p.m. CDT – Chapter Roundtable in Chicago IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago IL. More info/register.

Host: Billhighway


Thu 10/4 at 2 p.m. – How to Create a Digital Video Strategy for Your Next Event

It’s proven that streaming (offering online and on-site components) won’t cannibalize your on-site attendance. The world’s most cutting-edge companies and education conferences are using streaming video to generate millions of dollars and new members. Learn what you need to know to best leverage a video solution–from streaming to website and social channels, custom registration, live chat and robust analytics; how to generate revenue with your video through e-commerce solutions; and tips to get started with video for your next event. 1 CMP credit. More info/register.

Host: PCMA

Presenter: Justin Hartman, Rentals and Logistics Manager, Sonic Foundry’s Mediasite Events


Thu 10/4 at 2 p.m. – The Right Way to Give Back While Building Teams

Learn what organizations can do to put their best foot forward with philanthropic programs that connect participants to each other in a meaningful way and also produces meaningful work. More info/register.

Host: Smart Meetings

Presenter: Lain Hensley, President of Innovation & Delivery and Co-Founder of Odyssey Teams, Inc.


Thu 10/4 at 3 p.m. – Working with Purpose: a Discussion to Consider (ASAE Reston-Loudoun Idea Swap – Reston VA)

You’re working hard and becoming more successful each day/year. But are you working with purpose? Learn what is meant by purpose, discuss research-based facts about the impact of purpose on organizational success, clarify the connections between purpose and sustainability initiatives, across generations, with employee engagement, and in the philanthropic community. 1 CAE credit. Location: Reston VA. More info/register.

Presenter: Robyn Rickenbach, President, Springboard International 


Fri 10/5 at 12 p.m. –Association Analytics Brown Bag (online)

An opportunity for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and others stakeholders, to come together in a free-flowing environment to share their lunch time and discuss topics such as data analytics, presenting data to a Board of Directors, making a case with data, creating relevant dashboards, or storytelling with dashboards. More info/register.


Tue 10/9 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 10/9 from 12 to 4 p.m. – Association Palooza VI (Washington DC)

Join your colleagues from the DC-area’s leading associations for leading-edge content, top-notch networking, and lessons learned about “Crafting a Digital Strategy,” “Effective User Experience,” and “Optimizing Your Website for Ongoing Success.” Registration is complimentary for association executives and includes lunch and CAE credit. Location: Washington DC. More info/register.

Hosts: Results Direct & Sitefinity


Tue 10/9 at 2 p.m. – How Associations Can Prepare for the Future of Search & SEO – Voice & Robots (Association Chat)

The system of searching will change, but the needs of the end user won’t. People are always going to be looking for things, and you just need to know how to get your results to show up for them. Learn how associations must prepare for the future of Search and SEO through voice and robots. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Jeremiah Smith, Cofounder and CEO of SimpleTiger


Wed 10/10 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Thu 10/11 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 10/11 at 12 p.m. – Surveys Suck: How to Add Member Feedback Automation to Your AMS

You probably send out an annual survey to members. Maybe you capture feedback after a conference. You’re listening to your members. But, there’s so much more you can do to drive continuous feedback. Learn about the best way to capture valuable feedback on a regular basis that will allow you to drive greater member value than ever before. Get access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. More info/register.

Hosts: ReviewMyAMS and PropFuel

Presenters:

  • Teri Carden, founder, ReviewMyAMS
  • Dave Will, founder, PropFuel

Save the dates: Wed 11/7 to Fri 11/9 – SURGE Virtual Conference

The goal of the twelve sessions is to celebrate and make possible the potential of our associations. The sessions have been designed to make our optimism a rational one: to prepare us for what the future holds, to provide us with the skills and resources to face it, and to carve out practical pathways to take us there. 1 to 12 CAE credits. More information.

Host: Association Success


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,934 other followers


Creative Commons licensed photo by Luke Stackpoole via Unsplash.

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

What a whirlwind of a couple of weeks. I went from stunning grueling experiences—hiking 14 miles down the North Rim of the Grand Canyon, staying overnight at Phantom Ranch at the bottom, hiking 10 miles up the South Rim the next day, and more hiking in Sedona AZ (Bear Mountain was the highlight)—to the intense reality of preparing for a direct hit by Hurricane Florence.

Our tree-surrounded home was spared because the storm ended up hovering over eastern North Carolina before veering south. I’m saddened and stunned by the flooding in the eastern and southern parts of our state—and the rivers and creeks in some areas are still rising. Homes, farms, and businesses have been destroyed by flooding, animals lost, and lives forever changed.

If you have any money to spare, please consider giving to my favorite charity, the Food Bank of Central and Eastern North Carolina. Our independent weekly newspaper also has a list of organizations helping those in need.

What if your association didn’t have members? At Association Success, Tara Puckey considers that question along with several others that get to the gist of what it means to be an association. Her questions would make a great agenda for a brown bag lunch meeting.

You may have read coverage in Associations Now of the Component Hackathon at ASAE Annual, but in case you haven’t, Billhighway describes the newfangled ideas developed by the hackathon participants.

When you implement new technology, like an AMS or LMS, you don’t usually meet the brainiacs behind the scenes who created the software and map out the future of that software. WBT Systems peels back the curtain to introduce the players on the LMS development team and explains how they decide which new features to develop.

A few quick hits before we get to this week’s list of free webinars:

  • Your blog posts must be supported by a content marketing ecosystem. (Articulate)
  • How the INBOUND conference ditched the “manels” and achieved gender equity onstage. (GenderAvenger)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 9/25 at 12 p.m.* – Does Your Website Comply with the ADA? Don’t Wait for a Class Action to Find Out (webinar & New York, NY)

Companies and nonprofits that sell goods or services through their website may be vulnerable to a website accessibility lawsuit. The stats are staggering: We have seen more than 900 complaints filed in district courts around the country since the start of 2018 – and more than 750 in New York alone. CLE credit. Location: online and New York, NY. More info/register.

Host: Venable LLP

Presenters:

  • Nicholas M. Reiter, Counsel, Labor & Employment Practice, Venable LLP
  • Karel Mazanec, Associate, Labor & Employment Practice, Venable LLP
  • Ken Nakata, Director of Accessibility Consulting Practice, Cyxtera
  • Douglas B. Mishkin, Partner, Labor & Employment Practice, Venable LLP (Moderator)

*All times are Eastern Daylight Time unless otherwise noted.


Tue 9/25 at 12 p.m. – AMC Client Evaluations: What to Ask and What to Do with the Findings

Join our panel of AMC executives for a discussion about the different approaches AMCs take to evaluate client satisfaction and get client feedback. What metrics should you use to gauge your company’s performance? What key performance indicators show your impact? What do you do with client feedback once you get it? Get answers to these questions and more from our seasoned AMC panel. More info/register.

Host: ASAE Association Management Company (AMC) Section

Presenters:

  • Emily Petersen, AMPED
  • Mike Dwyer, Association Headquarters
  • Kaity Van Amersfort, Huntington Management

Tue 9/25 at 12:30 p.m. – The Power of Community: Why Social Media Isn’t Enough

Explore the differences between community and social media, and discuss which channel may be best for what activity. Investigate the limitations of a social-media-only approach to online community. Discover how to enjoy the best of both worlds, using a private community to drive action and social media to get people there. More info/register.

Host: Personify


Tue 9/25 at 12:30 p.m. – Re-Purposing with a Purpose

Your annual conference is a flagship event featuring content you’d love to endure throughout the year. While this is a good instinct, the lure of repurposing recorded content as eLearning is resulting in digital libraries full of under-utilized content. Instead of repurposing, let’s talk about purposing and leveraging conference content for professionally produced eLearning. 1 CAE credit. More info/register.

Host: Web Courseworks

Presenter: Tracy King, MA, CAE, Chief Learning Strategist & CEO, InspirEd


Tue 9/25 at 2 p.m. – The Show and Tell of Microcredentialing (Association Chat)

Microcredentialing is a hot topic in the association space right now. So what are the considerations before launching a microcredentialing program? Are there costs? Are they a good way for an association to “start to get into the business of certification?” Do they carry the clout and legal weight of a regular certification? More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Lenora Knapp, President of Knapp & Associates International, Inc.


Tue 9/25 at 2 p.m. – 6 Biggest Mistakes Executive Directors Make (And How to Avoid Them) 

Learn concrete steps to prevent and fix the six common mistakes EDs make, a holistic approach to “tuning up” your organizations for better performance, and pro-tips on how to reduce stress on the job. 1 CAE credit. More info/register.

Host: Wild Apricot

Presenter: Sean Kosofsky, Founder, Mind the Gap Consulting


Tue 9/25 at 2 p.m. – Music Licensing and Your Event: What You Need to Know

Knowing the rules of music licensing is an important aspect of ethical meeting planning and can keep you and your organization out of legal trouble. Cut through the acronyms with practical advice on what licenses you need, how much they cost and where to get them. Learn about your responsibility for licensing, whether hiring a DJ, band, or production company, or playing music off your phone. 1 CMP credit. More info/register.

Host: PCMA

Presenters: SongDivision CEO Andy Sharpe and leading music rights organization BMI’s Executive Director of Industry Relations, Jessica Frost


Tue 9/25 at 2 p.m. – Everyday Meeting Disasters: Creative Work Arounds—and Smart Planning Strategies to Save Your Event

While it’s critical to prepare for once-a-career issues like hurricanes or terrorism, it’s the “everyday disasters” that meeting professionals have to manage wisely onsite that can make or break a meeting. Veteran meeting pros will walk through eight “everyday disasters,” from medical emergencies to construction interruptions to intoxicated executives, to share their in-the-moment reactions as well as the key planning strategies in order to avoid or mitigate the problem at the next event. More info/register.

Host: MeetingsNet

Presenters:

  • Betsy Bondurant, CMM, CTE, president of Bondurant Consulting
  • Michal Skalski, account manager at Creative Group

Tue 9/25 at 2 p.m. – Design Trend Forecast 2019

Simply stated, fashion dictates the trends that will follow in home decor and, ultimately event and meeting decor, with heavy influence through social media. In this session, you will learn how to set yourself apart as an industry leader and master the skill of translating the latest fashions into chic events. More info/register.

Host: Smart Meetings

Presenter: Kate Patay, CMPE, Chief Strategy Officer at Patay Consulting


Wed 9/26 at 1 p.m. – Risk Management: Need to Know

Learn why and how you can craft an emergency plan, including threat assessments, by following a few simple steps. Find out what to put in an emergency management plan, what civic organizations to consult with before an event, what security questions to ask venue managers, and resources to explore the issue further. More info/register.

Host: Meetings Today

Presenter: MaryAnne Bobrow, principal of Bobrow & Associates


Wed 9/26 at 2 p.m. – Programmatic Advertising: What It Is, What It Isn’t and What It Can Do for Associations

Programmatic is the fastest growing form of digital advertising and can help your association achieve more advertising relevance. You may be unfamiliar with the term, but you’ve most likely experienced it when using the internet. Learn the basics of programmatic advertising and how it can help your association maximize non-dues revenue, drive member engagement, and add advertiser value. CAE credit. More info/register.

Host: Association Advisor

Presenter: Laura Taylor, Vice President of Digital Operations and Development, Naylor Association Solutions


Wed 9/26 at 2 p.m. – Why Your Event Video Investment Could Garner Big Returns

Explore new strategies to engage your audience with video. From pre-event promotions to year-round programs, uncover how to leverage your content to generate revenue. More info/register.

Host: BizBash

Presenters: Shane Tracy and Tammy Jackson of Mediasite


Thu 9/27 at 12 p.m. – 20+ Tips for Corporate Partnership Renewals (Partnership Professionals Network Idea Exchange – Washington DC)

This is the time of year that many associations focus on renewing their corporate partners and sponsors. However, companies are seeking ROI and have many choices on how to spend their marketing dollars. Renewals aren’t a sure thing. Come to learn – and share – tips for corporate partnership renewals. This is a brown bag (bring your own) lunch meeting. More info/RSVP.

Organizer: Bruce Rosenthal, founder, Bruce Rosenthal Associates, LLC


Thu 9/27 at 2 p.m. – Get the Most Out of APIs (AWTC Meetup & Happy Hour – Washington DC)

You’re probably familiar with APIs (Application Programming Interfaces), but have you developed a strategy for how to get the most out of APIs? Have you determined how APIs play a role in your organization’s IT ecosystem? Get a breakdown on APIs and learn about tools and information you can use in conversations with vendors and your organization’s leadership. Location: Washington DC. More info/register (register before 5:00 p.m. on Tue 9/25).

Host: Association Women Technology Champions

Presenter: Gayathri Kher, Co-Founder and President of fusionSpan and the Vice Chair of the ASAE Technology Section Council


Thu 9/27 at 2 p.m. – The Review Economy: How Online Recommendations Impact Your Association and its Members

Empower your members to make more informed buying decisions at work by creating a resource that pairs customer reviews with the authoritative, unbiased essence of your organization. Learn why associations are perfectly positioned to provide a safe place for members to give and read reviews about the products and services they use at work. 1 CAE credit. More info/register.

Host: enSYNC Corporation


Tue 10/2 at 12 p.m. CDT – Chapter Roundtable in Rosemont IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Rosemont IL. More info/register.

Host: Billhighway


Tue 10/2 at 2 p.m. – Geek Chic and Innovation in the Association for High IQs! (Association Chat)

As pop culture has embraced high intelligence and Geek Culture thanks to the popularity of the Big Bang Theory, House, Scorpion, etc., American Mensa is taking this opportunity to inform and engage a new audience who are not as aware of the organization. Learn how the organization is leveraging these cultural influences to enhance its brand through new partnership and licensing opportunities, as well as how the membership is shaping the perception of high intelligence. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Trevor Mitchell, CAE, executive director/CEO, American Mensa Ltd. and the Mensa Foundation


Wed 10/3 at 12 p.m. CDT – Chapter Roundtable in Chicago IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago IL. More info/register.

Host: Billhighway


Fri 10/5 at 12 p.m. –Association Analytics Brown Bag (online)

An opportunity for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and others stakeholders, to come together in a free-flowing environment to share their lunch time and discuss topics such as data analytics, presenting data to a Board of Directors, making a case with data, creating relevant dashboards, or storytelling with dashboards. More info/register.


Tue 10/9 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 10/9 from 12 to 4 p.m. – Association Palooza VI (Washington DC)

Join your colleagues from the DC-area’s leading associations for leading-edge content, top-notch networking, and lessons learned about “Crafting a Digital Strategy,” “Effective User Experience,” and “Optimizing Your Website for Ongoing Success.” Registration is complimentary for association executives and includes lunch and CAE credit. Location: Washington DC. More info/register.

Hosts: Results Direct & Sitefinity


Tue 10/9 at 2 p.m. – How Associations Can Prepare for the Future of Search & SEO – Voice & Robots (Association Chat)

The system of searching will change, but the needs of the end user won’t. People are always going to be looking for things, and you just need to know how to get your results to show up for them. Learn how associations must prepare for the future of Search and SEO through voice and robots. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Jeremiah Smith, Cofounder and CEO of SimpleTiger


Wed 10/10 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Thu 10/11 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 10/11 at 12 p.m. – Surveys Suck: How to Add Member Feedback Automation to Your AMS

You probably send out an annual survey to members. Maybe you capture feedback after a conference. You’re listening to your members. But, there’s so much more you can do to drive continuous feedback. Learn about the best way to capture valuable feedback on a regular basis that will allow you to drive greater member value than ever before. Get access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. More info/register.

Hosts: ReviewMyAMS and PropFuel

Presenters:

  • Teri Carden, founder, ReviewMyAMS
  • Dave Will, founder, PropFuel

That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,934 other followers


 

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Brain Food is quick and dirty this week. I haven’t had time since returning on Wednesday night from our Arizona hiking vacation to do any of my usual work on this week’s Brain Food post. Because our North Carolina home is surrounded by trees in rain-soaked ground, I’m preparing for the winds of Hurricane Florence and the inevitable power outage instead of giving my usual attention to this post.

What you have below are the event notes I made before I left on vacation plus information I published last week about upcoming educational events. Yes, event information is missing and entire events are probably missing from this list but that’s the best I can do right now. Hopefully next Friday, everything will be back to normal.

Please keep all of us here in the Carolinas in your positive thoughts and prayers. Trees, stay up!


Tue 9/18 in the morning – Coffee Talks

More info/register.

Host: Results Direct


Tue 9/18 at 8:30 a.m. – GDPR’s Impact (Washington DC)

Now that GDPR is underway, examine how you and others are doing. Make sure you are covered and understand the status of GDPR regulations. Now is the time to get ahead and figure out what else you must do to stay compliant. This morning seminar will cover GDPR updates and give you feedback on the impact in Europe. Complimentary breakfast, networking, and learning focused on GDPR. Location: J.W. Marriott, ASAE Conference Center. 1575 I St. NW, Washington DC. More info/register.

Host: ASAE


Tue 9/18 at 1 p.m. – Strategy and Business Models for Association Online Education Programs

More info/register.

Host: Online Education Spoke of the Wisconsin Society for Association Executives

Presenter: Jeff Cobb, co-founder of Tagoras


Tue 9/18 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 9/18 at 2 p.m. – Diversity and Inclusion and What Associations Still Need To Learn (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Michelle Mason, president and CEO, Association Forum


Tue 9/18 at 2 p.m. – Build Your ROI Emergency Kit: 5 Tips for Proving the Value of Your Events

More info/register.

Host: MeetingsNet


Wed 9/19 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Wed 9/19 at 1 p.m. – Ultimate Member Engagement: The Power of Data-Driven Decision Making

Learn how to analyze and visualize your existing data, mine the right data to improve your member’s experience, and know where to start when determining a successful ROI on your collection and analysis of member data. More info/register.

Host: Impexium


Wed 9/19 at 1 p.m. – To Charge or Not to Charge? Strategies for Pricing Customer Education

The more customers know about a product or service, the more successful their brand experience will be. And when customers succeed, they’re likely to buy more. They’re also likely to encourage others to buy from you, too. But how much should customers pay for training? How should you choose the best price? And when does it make sense to train customers at no extra charge? 1 CAE credit. More info/register.

Host: Talented Learning

Presenters:

  • John Leh, CEO and Lead Analyst at Talented Learning
  • Barry Kelly, CEO and Co-Founder at Thought Industries

Wed 9/19 at 1 p.m. – Trials, Tribulations, and Solutions for Engaging Young Professionals

1 CAE credit. More info/register.

Host: Association Laboratory


Wed 9/19 at 4 p.m. – How to Secure Office 365

In the past month, we’ve noticed an increase in login/credentials hacks to Office 365. Learn how to secure Office 365, troubleshoot your set up, how to communicate with your staff about essential security measures you expect them to take, and how to effectively share common hacking scenarios they can prevent, especially re-using passwords on multiple accounts. Find out about common security weak points so you can strengthen them. More info/register.

Host: Community IT

Presenters: Johan Hammerstrom, President and CEO, and Matthew Eshleman, Chief Technology Officer, Community IT


Thu 9/20 in the morning – Coffee Talks

More info/register.

Host: Results Direct


Thu 9/20 at 11:30 a.m. – The Benefits of Yoga in the Workplace (Alexandria VA Brown Bag)

More info/register.


Thu 9/20 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 9/20 at 12 p.m. – The Future is Now – A Look at Today’s Modern Learner

More info/register.

Host: Knowledge Direct


Thu 9/20 at 1 p.m. – How to Capture Feedback That Can Actually Improve Member Value

There’s the old way of surveying. And then there’s a completely different way to manage feedback. This webinar will walk you through the best way to capture valuable feedback on a regular basis in a way that will allow you to drive greater member value than ever before. At the end of this webinar, you’ll have access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. 1 CAE credit. More info/register.

Host: CommPartners

Presenter: Dave Will, Co-Founder & CEO, PropFuel


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,934 other followers


Creative Commons licensed photo by NASA Goddard Space Flight Center via Flickr.

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

DelCor’s Tobin Conley, CAE, has some advice for association IT directors: it’s time to start thinking like a CIO.

Mark Prevost at Billhighway shares how NAIOP adapted their Toronto chapter’s mentoring program and rolled it out to their entire chapter network. He also suggests questions you need to ask your team before deciding to “trickle up” a chapter program.

WBT Systems provides advice for LMS training during and after implementation.

The component relations professionals (CRP) community got together at ASAE Annual for a Component Hackathon. (I was at this fun and enlightening event.) Tim Ebner of Associations Now talked to one of the leaders, Lindsay Currie, and got some tips for hosting your own hackathon.

Curated newsletters are where it’s at. Trust me, your readers will thank you.  Epic Presence shares examples of good ones and tips for doing your own.

A few quick hits before we get to this week’s list of free webinars:

  • Seven tactics for listening to your members—the key to member engagement. (rasa.io)
  • Still not sure how inbound marketing could work for your association? (Sutter Group)
  • Here’s another explanation of how to use inbound marketing for member recruitment. (Aptify)
  • Recently I rediscovered this “secret door” site that randomly plops you into the middle of a scene somewhere in the world. Give it a try but prepare to spend some time walking through that door. (Safestyle Windows)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. I’m uploading this earlier than usual this week so likely missed any events that were posted mid-week. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 9/11 at 8 a.m.* – Slide Escape: Engaging Your Audience to Generate Solutions

Explore the three D’s of agenda design and five key facilitation skills you can escape from slides. Learn ways to enhance audience experience with presentation styles other than voice-over slides. Discover new ways to engage your audience throughout your meeting. 1 CMP credit. More info/register.

Hosts: EMEA and PCMA

Presenters:

  • Tim Ferguson, CEO, Audience
  • Rachel Frizberg, Comercial Director Region Europe, Hoffmann La Roche

*All times are Eastern Daylight Time unless otherwise noted.


Tue 9/11 at 12 p.m. CST – Chapter Roundtable in Rosemont IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Rosemont IL. More info/register.

Host: Billhighway


Tue 9/11 at 2 p.m. – Brilliant Marketing Advice for Any Association Budget (Association Chat)

To grow a successful membership program, you need to know how to market your association and you need to have the money to do it. It’s no surprise most algorithms on social media are pay-to-play and marketing is becoming increasingly expensive. Learn how you can overcome any marketing challenges and truly market your association when you have little to no money. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Hailey Friedman, Head of Marketing at Improvado.io and Co-Founder of Growth Marketing Pro


Tue 9/11 at 2 p.m. – Digital for Events (part 3)

Analyze new models for audience engagement, content development and seamless, interactive event experiences. Learn how the events industry will be transformed by digital innovation, delivering greater value for event attendees, sponsors, and organizers. Determine which digital opportunities are best for your organization’s events, and how you can measure the results of these new capabilities. 1 CMP credit. More info/register.

Host: PCMA

Presenters:

  • Donny Neufuss, Director, Digital Engagement, PRG, eSports Vertical Market Leader
  • Sourabh Kothari, Director, Advocacy, Brand and Content, Signifyd

Wed 9/12 at 11 a.m. – 10 Ideas That Will Change Your Event

Learn the single-most important question you must answer before subscribing to any technology, what every stakeholder wants and how that fits into your meetings and events plan, the best tools for ratcheting up event registration, how to manage a heavier workload with the same size staff (no overtime), the top three hidden event tech costs and how to avoid them, the top tools for boosting attendee satisfaction, and four proven ways to slash meeting costs. More info/register.

Host: C Systems

Presenter: Candice Bakke, Partner Relations Director, Aventri


Wed 9/12 at 12 p.m. CST – Chapter Roundtable in Chicago IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago IL. More info/register.

Host: Billhighway


Wed 9/12 at 1 p.m. – Tips for Making Your Event a Lean, Mean Logistics Machine

The discipline of Logistics Management addresses the tasks associated with on-site resource allocation—getting the right assets (food and beverage, audio-visual equipment, furniture, etc.) and human resources (volunteers, speakers, room moderators, technicians, for example) into the right places at the right times—before the event. Learn how to transform event logistics management into a time-saving, cost-reducing center of excellence that moves planners to a new level of proficiency. Discover the personality traits (persona) it takes to be in Operations/Logistics. More info/register.

Host: TSNN

Presenters:

  • Michelle Bruno (moderator), President, Bruno Group Signature Services & Editor Event Tech Brief
  • Michelle Paetz Wyatt, Chief Executive Officer & Co-Founder at CadmiumCD
  • Alicia Navarro, MSHTM, CMP, Content & Technology Coordinator, ALA Conference Services
  • Dahlia El Gazzar, Tech Evangelist + Idea Igniteur + Netweaver

Wed 9/12 at 1 p.m. – The Essential Guide to Event Management Technology

Learn about the tasks during each phase of the event lifecycle that can be automated to make your life easier, how event management technology positively (and personally) impacts attendees experiences, and how adopting event technology has transformed companies’ event programs and resulted in an increase in event ROI. More info/register.

Host: Meetings Today

Presenter: Rachel Andrews, Director of Meetings & Events, CrowdCompass by Cvent


Wed 9/12 at 2 p.m. – Hotel Negotiations: Venue Booking Contracts Negotiation Tips and Tricks

Learn how to contract exactly what you need in space, rates, and dates; best practices on negotiating and contracting special considerations, such as comps, upgrades, wi-fi, parking, fees, and inclusions to maximize your results; and how to get ahead on negotiating performance clauses, such as attrition, sliding scales, cut-off dates to make sure both sides are treated fairly. More info/register.

Host: Pathable

Presenter: Tom Pasha, founder, CONTACT Planning, Inc.


Thu 9/13 at 12 p.m. – 10 Ways to Hack Your Chapters: Takeaways from ASAE Annual

Hear how your fellow component relations peers worked in groups to “hack” away at old processes and ways of handling their chapters and other components. See what innovative new structures, best practices, ideas, and solutions were presented. Four amazing association professionals will be reconnecting with us to recap their top takeaways, insights and lessons learned from the session. More info/register.

Hosts: Billhighway and Mariner Management & Marketing


Thu 9/13 at 12 p.m. – Small Staff Association Brown Bag Lunch (Farragut/Dupont, Washington DC)

This casual lunch group of association colleagues is specifically for those who work at small staff associations. Attendees share ideas and ask questions about other associations’ best practices. Location: Washington, DC. More info/register.

Host: ASAE Small Staff Association Professionals


Thu 9/13 at 12:30 p.m. – 373+ Member Interviews Uncover the Secrets of Member Engagement 

Find out how members from small to large associations become engaged. Hear how members articulate the barriers to engagement. Explore the specific value members need by member stage and learn about the experiences they want. Hear key insights and stories from research that will bring you right into the middle of your member’s experience. 0.5 CAE credit. More info/register.

Host: .orgCommunity

Presenter: Amanda Kaiser, founder, Kaiser Insights LLC


Fri 9/14 at 1 p.m. – Foresight is the Future of Governing

Explore why boards are doing the wrong work today and why foresight is the future of governing for boards that want to strengthen their performance and function as capable future-ready stewards for their organizations. Join a discussion of the following learning questions: Why should association board presiding officers and chief staff executives treat governing as a design opportunity? What is the relationship among stewardship, governing and foresight? How can associations embrace a future-ready approach to the work of governing? More info/register.

Host: Blue Sky eLearn

Presenter: Jeff De Cagna FRSA FASAE, executive advisor, Foresight First LLC


Tue 9/18 at 8:30 a.m. – GDPR’s Impact (Washington DC)

Now that GDPR is underway, examine how you and others are doing. Make sure you are covered and understand the status of GDPR regulations. Now is the time to get ahead and figure out what else you must do to stay compliant. This morning seminar will cover GDPR updates and give you feedback on the impact in Europe. Complimentary breakfast, networking, and learning focused on GDPR. Location: J.W. Marriott, ASAE Conference Center. 1575 I St. NW, Washington DC. More info/register.

Host: ASAE


Tue 9/18 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 9/18 at 2 p.m. – Diversity and Inclusion and What Associations Still Need To Learn (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Michelle Mason, president and CEO, Association Forum


Wed 9/19 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Wed 9/19 at 1 p.m. – Ultimate Member Engagement: The Power of Data-Driven Decision Making

Learn how to analyze and visualize your existing data, mine the right data to improve your member’s experience, and know where to start when determining a successful ROI on your collection and analysis of member data. More info/register.

Host: Impexium


Wed 9/19 at 1 p.m. – To Charge or Not to Charge? Strategies for Pricing Customer Education

The more customers know about a product or service, the more successful their brand experience will be. And when customers succeed, they’re likely to buy more. They’re also likely to encourage others to buy from you, too. But how much should customers pay for training? How should you choose the best price? And when does it make sense to train customers at no extra charge? 1 CAE credit. More info/register.

Host: Talented Learning

Presenters:

  • John Leh, CEO and Lead Analyst at Talented Learning
  • Barry Kelly, CEO and Co-Founder at Thought Industries

Thu 9/20 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 9/20 at 1 p.m. – How to Capture Feedback That Can Actually Improve Member Value

There’s the old way of surveying. And then there’s a completely different way to manage feedback. This webinar will walk you through the best way to capture valuable feedback on a regular basis in a way that will allow you to drive greater member value than ever before. At the end of this webinar, you’ll have access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. 1 CAE credit. More info/register.

Host: CommPartners

Presenter: Dave Will, Co-Founder & CEO, PropFuel


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,934 other followers


The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Do you know what your APIs are up to? You better or they might stop working for you. Ernie Smith at Associations Now shares tips on managing APIs.

At Association Success, Bruce Rosenthal tells three stories about interactions between associations and corporate partners that revealed dissatisfied partners (aka sponsors).

In the latest post in their series about the different people involved in an LMS implementation on the vendor side, WBT Systems explains what their developers and quality assurance testers are doing behind the scenes to ensure an LMS meets the client association’s requirements and expectations.

Jimmy Daly at Animalz writes about five content marketing power laws that will help you reach your marketing (and business) goals.

A few quick hits before we get to this week’s list of free webinars:

  • Why listening to members is crucial to becoming an indispensable part of their lives. (rasa.io)
  • A beginner’s guide to doing keyword research. (HubSpot)
  • Here’s a funny and enlightening podcast if you want to revisit a classic classic. These two guys are discussing Homer’s The Odyssey starting, in the linked episode, with books 1-3. (Overdue)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 9/4 at 2 p.m.* – The Bots Invaded My Event! (Thank God) – Part 1, Association Chat Bot Com series

Do you want your event to be a hit? Maybe you should let it be invaded by bots. Join a discussion about all things bots and how allowing them to invade your event could be the greatest thing you ever did. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Elizabeth Glau, CMP, Product Marketing Manager, Sciensio

*All times are Eastern Daylight Time unless otherwise noted.


Tue 9/4 at 2:30 p.m. – Leveraging Live Events for Membership Recruitment

What better place to recruit new members than during a live association event? The key to success is tactical preparation on several fronts. Learn three proven strategies to sign new members during your next big conference. More info/register.

Host: The Moery Company

Presenter: J.P. Moery, founder and president, The Moery Company


Wed 9/5 at 12 p.m. – Digital Event Strategist Course Online Open House

Learn about the DES online course and certification. The course is designed to help organizations develop a means to effectively plan, produce and measure the results of their digital engagement practices, and develop a management pool strategically prepared and equipped to engage audiences using digital technology. More info/register.

Host: PCMA

Presenter: Leslie Wingler, Education Manager, PCMA


Wed 9/5 at 1 p.m. – Negotiating When Timing Is Everything!

Advance your knowledge and comfort for negotiating by exploring the timing of negotiations, obstacles and opportunities not often considered, and tools on which you can rely. More info/register.

Host: Meetings Today

Presenter: Joan Eisenstodt, veteran meeting planner, educator and Meetings Today blogger


Wed 9/5 at 1 p.m. – Engaging Learners with Video: Passive and Active Engagement Strategies

Learn what passive and active engagement are, and explore multiple engagement strategies and their impact on video outcomes. Learn why and when you can use these strategies for the greatest impact, and other tips to make impactful videos with examples provided. More info/register.

Host: The eLearning Guild

Presenter: Matt Pierce, Learning & Video Ambassador, TechSmith Corporation


Wed 9/5 at 2 p.m. – What the Bot – part 2, Association Chat Bot Com series

Marketing automation is rapidly transforming the for-profit world, which is employing bots and workflow automations in ever-increasing numbers. Join a discussion about what associations can do—not to avoid being left behind, but to leapfrog their way into automated marketing channels. Hear an overview of automation’s current state with examples of bots that bid on pay-per-click terms or onboard employees and where associations stand. Find out about new platform that generates actionable, continuous feedback without staff time and how marketing technologists, “martekers,” in both for- and non-profit worlds are adopting automation. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guests: Dave Will of PropFuel and Tom McClintock of Relationship Martech


Thu 9/6 at 1 p.m. – The Top 10 Event Trends of 2018 Presented with IMEX

Learn how technology is shaping the future of events, why event experiences are becoming experiential, and how event businesses are adopting more advanced business models. More info/register.

Host: Bizzabo

Presenter: Carina Bauer, IMEX Group


Thu 9/6 at 1 p.m. – CRM Integration Basics for Nonprofits

Undertaking an integration project without first understanding the typical costs, benefits, and steps is a risky endeavor. Learn about the process of connecting systems so they can share data. Find out which CRM components are feasible to integrate, what your organization might gain through CRM integration, and what an integration project is like—including typical approaches, steps, and resource requirements. More info/register.

Host: Idealware

Presenter: Eric Leland, Idealware Expert Trainer


Thu 9/6 at 2 p.m. – How Your Planner Personality Translates into Personal Attendee Experiences

Learn how the six fundamental human needs inform personality and personalization, what data you need to power personalization, and how event tech can create personal experiences for attendees. More info/register.

Host: Smart Meetings

Presenter: Myllisa Patterson, Director of Mid-Market Marketing Campaigns, Cvent


Thu 9/6 at 3 p.m. – ASAE Reston – Loudoun Idea Swap (Leesburg VA)

Your association likely offers professional development opportunities in areas like managing, working with new apps, career advancement. What about teaching your workers and members to communicate more powerfully and persuasively? That is the common thread running through every professional development program. Come share your ideas about lifelong learning and discuss how to sharpen your communications edge. 1 CAE credit. Location: Leesburg VA. More info/register.

Host: ASAE Greater Washington/National Capital Community

Presenter: Ed Barks, communications strategy consultant, Barks Communication


Fri 9/7 at 12 p.m. – Association Analytics Brown Bag

An opportunity for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and others stakeholders, to come together in a free-flowing environment to share their lunch time and discuss topics such as data analytics, presenting data to a Board of Directors, making a case with data, creating relevant dashboards, or storytelling with dashboards. More info/register.


Tue 9/11 at 12 p.m. CST – Chapter Roundtable in Rosemont IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Rosemont IL. More info/register.

Host: Billhighway


Tue 9/11 at 2 p.m. – Brilliant Marketing Advice for Any Association Budget (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Hailey Friedman


Wed 9/12 at 12 p.m. CST – Chapter Roundtable in Chicago IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago IL. More info/register.

Host: Billhighway


Thu 9/13 at 12 p.m. – 10 Ways to Hack Your Chapters: Takeaways from ASAE Annual

Hear how your fellow component relations peers worked in groups to “hack” away at old processes and ways of handling their chapters and other components. See what innovative new structures, best practices, ideas, and solutions were presented. Four amazing association professionals will be reconnecting with us to recap their top takeaways, insights and lessons learned from the session. More info/register.

Hosts: Billhighway and Mariner Management & Marketing


Thu 9/13 at 12:30 p.m. – 373+ Member Interviews Uncover the Secrets of Member Engagement 

Find out how members from small to large associations become engaged. Hear how members articulate the barriers to engagement. Explore the specific value members need by member stage and learn about the experiences they want. Hear key insights and stories from research that will bring you right into the middle of your member’s experience. 0.5 CAE credit. More info/register.

Host: .orgCommunity

Presenter: Amanda Kaiser, founder, Kaiser Insights LLC


Fri 9/14 at 1 p.m. – Foresight is the Future of Governing

Explore why boards are doing the wrong work today and why foresight is the future of governing for boards that want to strengthen their performance and function as capable future-ready stewards for their organizations. Join a discussion of the following learning questions: Why should association board presiding officers and chief staff executives treat governing as a design opportunity? What is the relationship among stewardship, governing and foresight? How can associations embrace a future-ready approach to the work of governing? More info/register.

Host: Blue Sky eLearn

Presenter: Jeff De Cagna FRSA FASAE, executive advisor, Foresight First LLC


Tue 9/18 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 9/18 at 2 p.m. – Diversity and Inclusion and What Associations Still Need To Learn (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Michelle Mason, president and CEO, Association Forum


Wed 9/19 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Wed 9/19 at 1 p.m. – To Charge or Not to Charge? Strategies for Pricing Customer Education

The more customers know about a product or service, the more successful their brand experience will be. And when customers succeed, they’re likely to buy more. They’re also likely to encourage others to buy from you, too. But how much should customers pay for training? How should you choose the best price? And when does it make sense to train customers at no extra charge? 1 CAE credit. More info/register.

Host: Talented Learning

Presenters:

  • John Leh, CEO and Lead Analyst at Talented Learning
  • Barry Kelly, CEO and Co-Founder at Thought Industries

Thu 9/20 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 9/20 at 1 p.m. – How to Capture Feedback That Can Actually Improve Member Value

There’s the old way of surveying. And then there’s a completely different way to manage feedback. This webinar will walk you through the best way to capture valuable feedback on a regular basis in a way that will allow you to drive greater member value than ever before. At the end of this webinar, you’ll have access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. 1 CAE credit. More info/register.

Host: CommPartners

Presenter: Dave Will, Co-Founder & CEO, PropFuel


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,934 other followers


Creative Commons licensed photo by Xuan Nguyen via Unsplash.