The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

What a whirlwind of a couple of weeks. I went from stunning grueling experiences—hiking 14 miles down the North Rim of the Grand Canyon, staying overnight at Phantom Ranch at the bottom, hiking 10 miles up the South Rim the next day, and more hiking in Sedona AZ (Bear Mountain was the highlight)—to the intense reality of preparing for a direct hit by Hurricane Florence.

Our tree-surrounded home was spared because the storm ended up hovering over eastern North Carolina before veering south. I’m saddened and stunned by the flooding in the eastern and southern parts of our state—and the rivers and creeks in some areas are still rising. Homes, farms, and businesses have been destroyed by flooding, animals lost, and lives forever changed.

If you have any money to spare, please consider giving to my favorite charity, the Food Bank of Central and Eastern North Carolina. Our independent weekly newspaper also has a list of organizations helping those in need.

What if your association didn’t have members? At Association Success, Tara Puckey considers that question along with several others that get to the gist of what it means to be an association. Her questions would make a great agenda for a brown bag lunch meeting.

You may have read coverage in Associations Now of the Component Hackathon at ASAE Annual, but in case you haven’t, Billhighway describes the newfangled ideas developed by the hackathon participants.

When you implement new technology, like an AMS or LMS, you don’t usually meet the brainiacs behind the scenes who created the software and map out the future of that software. WBT Systems peels back the curtain to introduce the players on the LMS development team and explains how they decide which new features to develop.

A few quick hits before we get to this week’s list of free webinars:

  • Your blog posts must be supported by a content marketing ecosystem. (Articulate)
  • How the INBOUND conference ditched the “manels” and achieved gender equity onstage. (GenderAvenger)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 9/25 at 12 p.m.* – Does Your Website Comply with the ADA? Don’t Wait for a Class Action to Find Out (webinar & New York, NY)

Companies and nonprofits that sell goods or services through their website may be vulnerable to a website accessibility lawsuit. The stats are staggering: We have seen more than 900 complaints filed in district courts around the country since the start of 2018 – and more than 750 in New York alone. CLE credit. Location: online and New York, NY. More info/register.

Host: Venable LLP

Presenters:

  • Nicholas M. Reiter, Counsel, Labor & Employment Practice, Venable LLP
  • Karel Mazanec, Associate, Labor & Employment Practice, Venable LLP
  • Ken Nakata, Director of Accessibility Consulting Practice, Cyxtera
  • Douglas B. Mishkin, Partner, Labor & Employment Practice, Venable LLP (Moderator)

*All times are Eastern Daylight Time unless otherwise noted.


Tue 9/25 at 12 p.m. – AMC Client Evaluations: What to Ask and What to Do with the Findings

Join our panel of AMC executives for a discussion about the different approaches AMCs take to evaluate client satisfaction and get client feedback. What metrics should you use to gauge your company’s performance? What key performance indicators show your impact? What do you do with client feedback once you get it? Get answers to these questions and more from our seasoned AMC panel. More info/register.

Host: ASAE Association Management Company (AMC) Section

Presenters:

  • Emily Petersen, AMPED
  • Mike Dwyer, Association Headquarters
  • Kaity Van Amersfort, Huntington Management

Tue 9/25 at 12:30 p.m. – The Power of Community: Why Social Media Isn’t Enough

Explore the differences between community and social media, and discuss which channel may be best for what activity. Investigate the limitations of a social-media-only approach to online community. Discover how to enjoy the best of both worlds, using a private community to drive action and social media to get people there. More info/register.

Host: Personify


Tue 9/25 at 12:30 p.m. – Re-Purposing with a Purpose

Your annual conference is a flagship event featuring content you’d love to endure throughout the year. While this is a good instinct, the lure of repurposing recorded content as eLearning is resulting in digital libraries full of under-utilized content. Instead of repurposing, let’s talk about purposing and leveraging conference content for professionally produced eLearning. 1 CAE credit. More info/register.

Host: Web Courseworks

Presenter: Tracy King, MA, CAE, Chief Learning Strategist & CEO, InspirEd


Tue 9/25 at 2 p.m. – The Show and Tell of Microcredentialing (Association Chat)

Microcredentialing is a hot topic in the association space right now. So what are the considerations before launching a microcredentialing program? Are there costs? Are they a good way for an association to “start to get into the business of certification?” Do they carry the clout and legal weight of a regular certification? More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Lenora Knapp, President of Knapp & Associates International, Inc.


Tue 9/25 at 2 p.m. – 6 Biggest Mistakes Executive Directors Make (And How to Avoid Them) 

Learn concrete steps to prevent and fix the six common mistakes EDs make, a holistic approach to “tuning up” your organizations for better performance, and pro-tips on how to reduce stress on the job. 1 CAE credit. More info/register.

Host: Wild Apricot

Presenter: Sean Kosofsky, Founder, Mind the Gap Consulting


Tue 9/25 at 2 p.m. – Music Licensing and Your Event: What You Need to Know

Knowing the rules of music licensing is an important aspect of ethical meeting planning and can keep you and your organization out of legal trouble. Cut through the acronyms with practical advice on what licenses you need, how much they cost and where to get them. Learn about your responsibility for licensing, whether hiring a DJ, band, or production company, or playing music off your phone. 1 CMP credit. More info/register.

Host: PCMA

Presenters: SongDivision CEO Andy Sharpe and leading music rights organization BMI’s Executive Director of Industry Relations, Jessica Frost


Tue 9/25 at 2 p.m. – Everyday Meeting Disasters: Creative Work Arounds—and Smart Planning Strategies to Save Your Event

While it’s critical to prepare for once-a-career issues like hurricanes or terrorism, it’s the “everyday disasters” that meeting professionals have to manage wisely onsite that can make or break a meeting. Veteran meeting pros will walk through eight “everyday disasters,” from medical emergencies to construction interruptions to intoxicated executives, to share their in-the-moment reactions as well as the key planning strategies in order to avoid or mitigate the problem at the next event. More info/register.

Host: MeetingsNet

Presenters:

  • Betsy Bondurant, CMM, CTE, president of Bondurant Consulting
  • Michal Skalski, account manager at Creative Group

Tue 9/25 at 2 p.m. – Design Trend Forecast 2019

Simply stated, fashion dictates the trends that will follow in home decor and, ultimately event and meeting decor, with heavy influence through social media. In this session, you will learn how to set yourself apart as an industry leader and master the skill of translating the latest fashions into chic events. More info/register.

Host: Smart Meetings

Presenter: Kate Patay, CMPE, Chief Strategy Officer at Patay Consulting


Wed 9/26 at 1 p.m. – Risk Management: Need to Know

Learn why and how you can craft an emergency plan, including threat assessments, by following a few simple steps. Find out what to put in an emergency management plan, what civic organizations to consult with before an event, what security questions to ask venue managers, and resources to explore the issue further. More info/register.

Host: Meetings Today

Presenter: MaryAnne Bobrow, principal of Bobrow & Associates


Wed 9/26 at 2 p.m. – Programmatic Advertising: What It Is, What It Isn’t and What It Can Do for Associations

Programmatic is the fastest growing form of digital advertising and can help your association achieve more advertising relevance. You may be unfamiliar with the term, but you’ve most likely experienced it when using the internet. Learn the basics of programmatic advertising and how it can help your association maximize non-dues revenue, drive member engagement, and add advertiser value. CAE credit. More info/register.

Host: Association Advisor

Presenter: Laura Taylor, Vice President of Digital Operations and Development, Naylor Association Solutions


Wed 9/26 at 2 p.m. – Why Your Event Video Investment Could Garner Big Returns

Explore new strategies to engage your audience with video. From pre-event promotions to year-round programs, uncover how to leverage your content to generate revenue. More info/register.

Host: BizBash

Presenters: Shane Tracy and Tammy Jackson of Mediasite


Thu 9/27 at 12 p.m. – 20+ Tips for Corporate Partnership Renewals (Partnership Professionals Network Idea Exchange – Washington DC)

This is the time of year that many associations focus on renewing their corporate partners and sponsors. However, companies are seeking ROI and have many choices on how to spend their marketing dollars. Renewals aren’t a sure thing. Come to learn – and share – tips for corporate partnership renewals. This is a brown bag (bring your own) lunch meeting. More info/RSVP.

Organizer: Bruce Rosenthal, founder, Bruce Rosenthal Associates, LLC


Thu 9/27 at 2 p.m. – Get the Most Out of APIs (AWTC Meetup & Happy Hour – Washington DC)

You’re probably familiar with APIs (Application Programming Interfaces), but have you developed a strategy for how to get the most out of APIs? Have you determined how APIs play a role in your organization’s IT ecosystem? Get a breakdown on APIs and learn about tools and information you can use in conversations with vendors and your organization’s leadership. Location: Washington DC. More info/register (register before 5:00 p.m. on Tue 9/25).

Host: Association Women Technology Champions

Presenter: Gayathri Kher, Co-Founder and President of fusionSpan and the Vice Chair of the ASAE Technology Section Council


Thu 9/27 at 2 p.m. – The Review Economy: How Online Recommendations Impact Your Association and its Members

Empower your members to make more informed buying decisions at work by creating a resource that pairs customer reviews with the authoritative, unbiased essence of your organization. Learn why associations are perfectly positioned to provide a safe place for members to give and read reviews about the products and services they use at work. 1 CAE credit. More info/register.

Host: enSYNC Corporation


Tue 10/2 at 12 p.m. CDT – Chapter Roundtable in Rosemont IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Rosemont IL. More info/register.

Host: Billhighway


Tue 10/2 at 2 p.m. – Geek Chic and Innovation in the Association for High IQs! (Association Chat)

As pop culture has embraced high intelligence and Geek Culture thanks to the popularity of the Big Bang Theory, House, Scorpion, etc., American Mensa is taking this opportunity to inform and engage a new audience who are not as aware of the organization. Learn how the organization is leveraging these cultural influences to enhance its brand through new partnership and licensing opportunities, as well as how the membership is shaping the perception of high intelligence. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Trevor Mitchell, CAE, executive director/CEO, American Mensa Ltd. and the Mensa Foundation


Wed 10/3 at 12 p.m. CDT – Chapter Roundtable in Chicago IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago IL. More info/register.

Host: Billhighway


Fri 10/5 at 12 p.m. –Association Analytics Brown Bag (online)

An opportunity for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and others stakeholders, to come together in a free-flowing environment to share their lunch time and discuss topics such as data analytics, presenting data to a Board of Directors, making a case with data, creating relevant dashboards, or storytelling with dashboards. More info/register.


Tue 10/9 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 10/9 from 12 to 4 p.m. – Association Palooza VI (Washington DC)

Join your colleagues from the DC-area’s leading associations for leading-edge content, top-notch networking, and lessons learned about “Crafting a Digital Strategy,” “Effective User Experience,” and “Optimizing Your Website for Ongoing Success.” Registration is complimentary for association executives and includes lunch and CAE credit. Location: Washington DC. More info/register.

Hosts: Results Direct & Sitefinity


Tue 10/9 at 2 p.m. – How Associations Can Prepare for the Future of Search & SEO – Voice & Robots (Association Chat)

The system of searching will change, but the needs of the end user won’t. People are always going to be looking for things, and you just need to know how to get your results to show up for them. Learn how associations must prepare for the future of Search and SEO through voice and robots. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Jeremiah Smith, Cofounder and CEO of SimpleTiger


Wed 10/10 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Thu 10/11 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 10/11 at 12 p.m. – Surveys Suck: How to Add Member Feedback Automation to Your AMS

You probably send out an annual survey to members. Maybe you capture feedback after a conference. You’re listening to your members. But, there’s so much more you can do to drive continuous feedback. Learn about the best way to capture valuable feedback on a regular basis that will allow you to drive greater member value than ever before. Get access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. More info/register.

Hosts: ReviewMyAMS and PropFuel

Presenters:

  • Teri Carden, founder, ReviewMyAMS
  • Dave Will, founder, PropFuel

That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


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The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Brain Food is quick and dirty this week. I haven’t had time since returning on Wednesday night from our Arizona hiking vacation to do any of my usual work on this week’s Brain Food post. Because our North Carolina home is surrounded by trees in rain-soaked ground, I’m preparing for the winds of Hurricane Florence and the inevitable power outage instead of giving my usual attention to this post.

What you have below are the event notes I made before I left on vacation plus information I published last week about upcoming educational events. Yes, event information is missing and entire events are probably missing from this list but that’s the best I can do right now. Hopefully next Friday, everything will be back to normal.

Please keep all of us here in the Carolinas in your positive thoughts and prayers. Trees, stay up!


Tue 9/18 in the morning – Coffee Talks

More info/register.

Host: Results Direct


Tue 9/18 at 8:30 a.m. – GDPR’s Impact (Washington DC)

Now that GDPR is underway, examine how you and others are doing. Make sure you are covered and understand the status of GDPR regulations. Now is the time to get ahead and figure out what else you must do to stay compliant. This morning seminar will cover GDPR updates and give you feedback on the impact in Europe. Complimentary breakfast, networking, and learning focused on GDPR. Location: J.W. Marriott, ASAE Conference Center. 1575 I St. NW, Washington DC. More info/register.

Host: ASAE


Tue 9/18 at 1 p.m. – Strategy and Business Models for Association Online Education Programs

More info/register.

Host: Online Education Spoke of the Wisconsin Society for Association Executives

Presenter: Jeff Cobb, co-founder of Tagoras


Tue 9/18 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 9/18 at 2 p.m. – Diversity and Inclusion and What Associations Still Need To Learn (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Michelle Mason, president and CEO, Association Forum


Tue 9/18 at 2 p.m. – Build Your ROI Emergency Kit: 5 Tips for Proving the Value of Your Events

More info/register.

Host: MeetingsNet


Wed 9/19 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Wed 9/19 at 1 p.m. – Ultimate Member Engagement: The Power of Data-Driven Decision Making

Learn how to analyze and visualize your existing data, mine the right data to improve your member’s experience, and know where to start when determining a successful ROI on your collection and analysis of member data. More info/register.

Host: Impexium


Wed 9/19 at 1 p.m. – To Charge or Not to Charge? Strategies for Pricing Customer Education

The more customers know about a product or service, the more successful their brand experience will be. And when customers succeed, they’re likely to buy more. They’re also likely to encourage others to buy from you, too. But how much should customers pay for training? How should you choose the best price? And when does it make sense to train customers at no extra charge? 1 CAE credit. More info/register.

Host: Talented Learning

Presenters:

  • John Leh, CEO and Lead Analyst at Talented Learning
  • Barry Kelly, CEO and Co-Founder at Thought Industries

Wed 9/19 at 1 p.m. – Trials, Tribulations, and Solutions for Engaging Young Professionals

1 CAE credit. More info/register.

Host: Association Laboratory


Wed 9/19 at 4 p.m. – How to Secure Office 365

In the past month, we’ve noticed an increase in login/credentials hacks to Office 365. Learn how to secure Office 365, troubleshoot your set up, how to communicate with your staff about essential security measures you expect them to take, and how to effectively share common hacking scenarios they can prevent, especially re-using passwords on multiple accounts. Find out about common security weak points so you can strengthen them. More info/register.

Host: Community IT

Presenters: Johan Hammerstrom, President and CEO, and Matthew Eshleman, Chief Technology Officer, Community IT


Thu 9/20 in the morning – Coffee Talks

More info/register.

Host: Results Direct


Thu 9/20 at 11:30 a.m. – The Benefits of Yoga in the Workplace (Alexandria VA Brown Bag)

More info/register.


Thu 9/20 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 9/20 at 12 p.m. – The Future is Now – A Look at Today’s Modern Learner

More info/register.

Host: Knowledge Direct


Thu 9/20 at 1 p.m. – How to Capture Feedback That Can Actually Improve Member Value

There’s the old way of surveying. And then there’s a completely different way to manage feedback. This webinar will walk you through the best way to capture valuable feedback on a regular basis in a way that will allow you to drive greater member value than ever before. At the end of this webinar, you’ll have access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. 1 CAE credit. More info/register.

Host: CommPartners

Presenter: Dave Will, Co-Founder & CEO, PropFuel


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,947 other followers


Creative Commons licensed photo by NASA Goddard Space Flight Center via Flickr.

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

DelCor’s Tobin Conley, CAE, has some advice for association IT directors: it’s time to start thinking like a CIO.

Mark Prevost at Billhighway shares how NAIOP adapted their Toronto chapter’s mentoring program and rolled it out to their entire chapter network. He also suggests questions you need to ask your team before deciding to “trickle up” a chapter program.

WBT Systems provides advice for LMS training during and after implementation.

The component relations professionals (CRP) community got together at ASAE Annual for a Component Hackathon. (I was at this fun and enlightening event.) Tim Ebner of Associations Now talked to one of the leaders, Lindsay Currie, and got some tips for hosting your own hackathon.

Curated newsletters are where it’s at. Trust me, your readers will thank you.  Epic Presence shares examples of good ones and tips for doing your own.

A few quick hits before we get to this week’s list of free webinars:

  • Seven tactics for listening to your members—the key to member engagement. (rasa.io)
  • Still not sure how inbound marketing could work for your association? (Sutter Group)
  • Here’s another explanation of how to use inbound marketing for member recruitment. (Aptify)
  • Recently I rediscovered this “secret door” site that randomly plops you into the middle of a scene somewhere in the world. Give it a try but prepare to spend some time walking through that door. (Safestyle Windows)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. I’m uploading this earlier than usual this week so likely missed any events that were posted mid-week. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 9/11 at 8 a.m.* – Slide Escape: Engaging Your Audience to Generate Solutions

Explore the three D’s of agenda design and five key facilitation skills you can escape from slides. Learn ways to enhance audience experience with presentation styles other than voice-over slides. Discover new ways to engage your audience throughout your meeting. 1 CMP credit. More info/register.

Hosts: EMEA and PCMA

Presenters:

  • Tim Ferguson, CEO, Audience
  • Rachel Frizberg, Comercial Director Region Europe, Hoffmann La Roche

*All times are Eastern Daylight Time unless otherwise noted.


Tue 9/11 at 12 p.m. CST – Chapter Roundtable in Rosemont IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Rosemont IL. More info/register.

Host: Billhighway


Tue 9/11 at 2 p.m. – Brilliant Marketing Advice for Any Association Budget (Association Chat)

To grow a successful membership program, you need to know how to market your association and you need to have the money to do it. It’s no surprise most algorithms on social media are pay-to-play and marketing is becoming increasingly expensive. Learn how you can overcome any marketing challenges and truly market your association when you have little to no money. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Hailey Friedman, Head of Marketing at Improvado.io and Co-Founder of Growth Marketing Pro


Tue 9/11 at 2 p.m. – Digital for Events (part 3)

Analyze new models for audience engagement, content development and seamless, interactive event experiences. Learn how the events industry will be transformed by digital innovation, delivering greater value for event attendees, sponsors, and organizers. Determine which digital opportunities are best for your organization’s events, and how you can measure the results of these new capabilities. 1 CMP credit. More info/register.

Host: PCMA

Presenters:

  • Donny Neufuss, Director, Digital Engagement, PRG, eSports Vertical Market Leader
  • Sourabh Kothari, Director, Advocacy, Brand and Content, Signifyd

Wed 9/12 at 11 a.m. – 10 Ideas That Will Change Your Event

Learn the single-most important question you must answer before subscribing to any technology, what every stakeholder wants and how that fits into your meetings and events plan, the best tools for ratcheting up event registration, how to manage a heavier workload with the same size staff (no overtime), the top three hidden event tech costs and how to avoid them, the top tools for boosting attendee satisfaction, and four proven ways to slash meeting costs. More info/register.

Host: C Systems

Presenter: Candice Bakke, Partner Relations Director, Aventri


Wed 9/12 at 12 p.m. CST – Chapter Roundtable in Chicago IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago IL. More info/register.

Host: Billhighway


Wed 9/12 at 1 p.m. – Tips for Making Your Event a Lean, Mean Logistics Machine

The discipline of Logistics Management addresses the tasks associated with on-site resource allocation—getting the right assets (food and beverage, audio-visual equipment, furniture, etc.) and human resources (volunteers, speakers, room moderators, technicians, for example) into the right places at the right times—before the event. Learn how to transform event logistics management into a time-saving, cost-reducing center of excellence that moves planners to a new level of proficiency. Discover the personality traits (persona) it takes to be in Operations/Logistics. More info/register.

Host: TSNN

Presenters:

  • Michelle Bruno (moderator), President, Bruno Group Signature Services & Editor Event Tech Brief
  • Michelle Paetz Wyatt, Chief Executive Officer & Co-Founder at CadmiumCD
  • Alicia Navarro, MSHTM, CMP, Content & Technology Coordinator, ALA Conference Services
  • Dahlia El Gazzar, Tech Evangelist + Idea Igniteur + Netweaver

Wed 9/12 at 1 p.m. – The Essential Guide to Event Management Technology

Learn about the tasks during each phase of the event lifecycle that can be automated to make your life easier, how event management technology positively (and personally) impacts attendees experiences, and how adopting event technology has transformed companies’ event programs and resulted in an increase in event ROI. More info/register.

Host: Meetings Today

Presenter: Rachel Andrews, Director of Meetings & Events, CrowdCompass by Cvent


Wed 9/12 at 2 p.m. – Hotel Negotiations: Venue Booking Contracts Negotiation Tips and Tricks

Learn how to contract exactly what you need in space, rates, and dates; best practices on negotiating and contracting special considerations, such as comps, upgrades, wi-fi, parking, fees, and inclusions to maximize your results; and how to get ahead on negotiating performance clauses, such as attrition, sliding scales, cut-off dates to make sure both sides are treated fairly. More info/register.

Host: Pathable

Presenter: Tom Pasha, founder, CONTACT Planning, Inc.


Thu 9/13 at 12 p.m. – 10 Ways to Hack Your Chapters: Takeaways from ASAE Annual

Hear how your fellow component relations peers worked in groups to “hack” away at old processes and ways of handling their chapters and other components. See what innovative new structures, best practices, ideas, and solutions were presented. Four amazing association professionals will be reconnecting with us to recap their top takeaways, insights and lessons learned from the session. More info/register.

Hosts: Billhighway and Mariner Management & Marketing


Thu 9/13 at 12 p.m. – Small Staff Association Brown Bag Lunch (Farragut/Dupont, Washington DC)

This casual lunch group of association colleagues is specifically for those who work at small staff associations. Attendees share ideas and ask questions about other associations’ best practices. Location: Washington, DC. More info/register.

Host: ASAE Small Staff Association Professionals


Thu 9/13 at 12:30 p.m. – 373+ Member Interviews Uncover the Secrets of Member Engagement 

Find out how members from small to large associations become engaged. Hear how members articulate the barriers to engagement. Explore the specific value members need by member stage and learn about the experiences they want. Hear key insights and stories from research that will bring you right into the middle of your member’s experience. 0.5 CAE credit. More info/register.

Host: .orgCommunity

Presenter: Amanda Kaiser, founder, Kaiser Insights LLC


Fri 9/14 at 1 p.m. – Foresight is the Future of Governing

Explore why boards are doing the wrong work today and why foresight is the future of governing for boards that want to strengthen their performance and function as capable future-ready stewards for their organizations. Join a discussion of the following learning questions: Why should association board presiding officers and chief staff executives treat governing as a design opportunity? What is the relationship among stewardship, governing and foresight? How can associations embrace a future-ready approach to the work of governing? More info/register.

Host: Blue Sky eLearn

Presenter: Jeff De Cagna FRSA FASAE, executive advisor, Foresight First LLC


Tue 9/18 at 8:30 a.m. – GDPR’s Impact (Washington DC)

Now that GDPR is underway, examine how you and others are doing. Make sure you are covered and understand the status of GDPR regulations. Now is the time to get ahead and figure out what else you must do to stay compliant. This morning seminar will cover GDPR updates and give you feedback on the impact in Europe. Complimentary breakfast, networking, and learning focused on GDPR. Location: J.W. Marriott, ASAE Conference Center. 1575 I St. NW, Washington DC. More info/register.

Host: ASAE


Tue 9/18 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 9/18 at 2 p.m. – Diversity and Inclusion and What Associations Still Need To Learn (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Michelle Mason, president and CEO, Association Forum


Wed 9/19 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Wed 9/19 at 1 p.m. – Ultimate Member Engagement: The Power of Data-Driven Decision Making

Learn how to analyze and visualize your existing data, mine the right data to improve your member’s experience, and know where to start when determining a successful ROI on your collection and analysis of member data. More info/register.

Host: Impexium


Wed 9/19 at 1 p.m. – To Charge or Not to Charge? Strategies for Pricing Customer Education

The more customers know about a product or service, the more successful their brand experience will be. And when customers succeed, they’re likely to buy more. They’re also likely to encourage others to buy from you, too. But how much should customers pay for training? How should you choose the best price? And when does it make sense to train customers at no extra charge? 1 CAE credit. More info/register.

Host: Talented Learning

Presenters:

  • John Leh, CEO and Lead Analyst at Talented Learning
  • Barry Kelly, CEO and Co-Founder at Thought Industries

Thu 9/20 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 9/20 at 1 p.m. – How to Capture Feedback That Can Actually Improve Member Value

There’s the old way of surveying. And then there’s a completely different way to manage feedback. This webinar will walk you through the best way to capture valuable feedback on a regular basis in a way that will allow you to drive greater member value than ever before. At the end of this webinar, you’ll have access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. 1 CAE credit. More info/register.

Host: CommPartners

Presenter: Dave Will, Co-Founder & CEO, PropFuel


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,947 other followers


The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Do you know what your APIs are up to? You better or they might stop working for you. Ernie Smith at Associations Now shares tips on managing APIs.

At Association Success, Bruce Rosenthal tells three stories about interactions between associations and corporate partners that revealed dissatisfied partners (aka sponsors).

In the latest post in their series about the different people involved in an LMS implementation on the vendor side, WBT Systems explains what their developers and quality assurance testers are doing behind the scenes to ensure an LMS meets the client association’s requirements and expectations.

Jimmy Daly at Animalz writes about five content marketing power laws that will help you reach your marketing (and business) goals.

A few quick hits before we get to this week’s list of free webinars:

  • Why listening to members is crucial to becoming an indispensable part of their lives. (rasa.io)
  • A beginner’s guide to doing keyword research. (HubSpot)
  • Here’s a funny and enlightening podcast if you want to revisit a classic classic. These two guys are discussing Homer’s The Odyssey starting, in the linked episode, with books 1-3. (Overdue)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 9/4 at 2 p.m.* – The Bots Invaded My Event! (Thank God) – Part 1, Association Chat Bot Com series

Do you want your event to be a hit? Maybe you should let it be invaded by bots. Join a discussion about all things bots and how allowing them to invade your event could be the greatest thing you ever did. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Elizabeth Glau, CMP, Product Marketing Manager, Sciensio

*All times are Eastern Daylight Time unless otherwise noted.


Tue 9/4 at 2:30 p.m. – Leveraging Live Events for Membership Recruitment

What better place to recruit new members than during a live association event? The key to success is tactical preparation on several fronts. Learn three proven strategies to sign new members during your next big conference. More info/register.

Host: The Moery Company

Presenter: J.P. Moery, founder and president, The Moery Company


Wed 9/5 at 12 p.m. – Digital Event Strategist Course Online Open House

Learn about the DES online course and certification. The course is designed to help organizations develop a means to effectively plan, produce and measure the results of their digital engagement practices, and develop a management pool strategically prepared and equipped to engage audiences using digital technology. More info/register.

Host: PCMA

Presenter: Leslie Wingler, Education Manager, PCMA


Wed 9/5 at 1 p.m. – Negotiating When Timing Is Everything!

Advance your knowledge and comfort for negotiating by exploring the timing of negotiations, obstacles and opportunities not often considered, and tools on which you can rely. More info/register.

Host: Meetings Today

Presenter: Joan Eisenstodt, veteran meeting planner, educator and Meetings Today blogger


Wed 9/5 at 1 p.m. – Engaging Learners with Video: Passive and Active Engagement Strategies

Learn what passive and active engagement are, and explore multiple engagement strategies and their impact on video outcomes. Learn why and when you can use these strategies for the greatest impact, and other tips to make impactful videos with examples provided. More info/register.

Host: The eLearning Guild

Presenter: Matt Pierce, Learning & Video Ambassador, TechSmith Corporation


Wed 9/5 at 2 p.m. – What the Bot – part 2, Association Chat Bot Com series

Marketing automation is rapidly transforming the for-profit world, which is employing bots and workflow automations in ever-increasing numbers. Join a discussion about what associations can do—not to avoid being left behind, but to leapfrog their way into automated marketing channels. Hear an overview of automation’s current state with examples of bots that bid on pay-per-click terms or onboard employees and where associations stand. Find out about new platform that generates actionable, continuous feedback without staff time and how marketing technologists, “martekers,” in both for- and non-profit worlds are adopting automation. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guests: Dave Will of PropFuel and Tom McClintock of Relationship Martech


Thu 9/6 at 1 p.m. – The Top 10 Event Trends of 2018 Presented with IMEX

Learn how technology is shaping the future of events, why event experiences are becoming experiential, and how event businesses are adopting more advanced business models. More info/register.

Host: Bizzabo

Presenter: Carina Bauer, IMEX Group


Thu 9/6 at 1 p.m. – CRM Integration Basics for Nonprofits

Undertaking an integration project without first understanding the typical costs, benefits, and steps is a risky endeavor. Learn about the process of connecting systems so they can share data. Find out which CRM components are feasible to integrate, what your organization might gain through CRM integration, and what an integration project is like—including typical approaches, steps, and resource requirements. More info/register.

Host: Idealware

Presenter: Eric Leland, Idealware Expert Trainer


Thu 9/6 at 2 p.m. – How Your Planner Personality Translates into Personal Attendee Experiences

Learn how the six fundamental human needs inform personality and personalization, what data you need to power personalization, and how event tech can create personal experiences for attendees. More info/register.

Host: Smart Meetings

Presenter: Myllisa Patterson, Director of Mid-Market Marketing Campaigns, Cvent


Thu 9/6 at 3 p.m. – ASAE Reston – Loudoun Idea Swap (Leesburg VA)

Your association likely offers professional development opportunities in areas like managing, working with new apps, career advancement. What about teaching your workers and members to communicate more powerfully and persuasively? That is the common thread running through every professional development program. Come share your ideas about lifelong learning and discuss how to sharpen your communications edge. 1 CAE credit. Location: Leesburg VA. More info/register.

Host: ASAE Greater Washington/National Capital Community

Presenter: Ed Barks, communications strategy consultant, Barks Communication


Fri 9/7 at 12 p.m. – Association Analytics Brown Bag

An opportunity for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and others stakeholders, to come together in a free-flowing environment to share their lunch time and discuss topics such as data analytics, presenting data to a Board of Directors, making a case with data, creating relevant dashboards, or storytelling with dashboards. More info/register.


Tue 9/11 at 12 p.m. CST – Chapter Roundtable in Rosemont IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Rosemont IL. More info/register.

Host: Billhighway


Tue 9/11 at 2 p.m. – Brilliant Marketing Advice for Any Association Budget (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Hailey Friedman


Wed 9/12 at 12 p.m. CST – Chapter Roundtable in Chicago IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago IL. More info/register.

Host: Billhighway


Thu 9/13 at 12 p.m. – 10 Ways to Hack Your Chapters: Takeaways from ASAE Annual

Hear how your fellow component relations peers worked in groups to “hack” away at old processes and ways of handling their chapters and other components. See what innovative new structures, best practices, ideas, and solutions were presented. Four amazing association professionals will be reconnecting with us to recap their top takeaways, insights and lessons learned from the session. More info/register.

Hosts: Billhighway and Mariner Management & Marketing


Thu 9/13 at 12:30 p.m. – 373+ Member Interviews Uncover the Secrets of Member Engagement 

Find out how members from small to large associations become engaged. Hear how members articulate the barriers to engagement. Explore the specific value members need by member stage and learn about the experiences they want. Hear key insights and stories from research that will bring you right into the middle of your member’s experience. 0.5 CAE credit. More info/register.

Host: .orgCommunity

Presenter: Amanda Kaiser, founder, Kaiser Insights LLC


Fri 9/14 at 1 p.m. – Foresight is the Future of Governing

Explore why boards are doing the wrong work today and why foresight is the future of governing for boards that want to strengthen their performance and function as capable future-ready stewards for their organizations. Join a discussion of the following learning questions: Why should association board presiding officers and chief staff executives treat governing as a design opportunity? What is the relationship among stewardship, governing and foresight? How can associations embrace a future-ready approach to the work of governing? More info/register.

Host: Blue Sky eLearn

Presenter: Jeff De Cagna FRSA FASAE, executive advisor, Foresight First LLC


Tue 9/18 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Tue 9/18 at 2 p.m. – Diversity and Inclusion and What Associations Still Need To Learn (Association Chat)

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Michelle Mason, president and CEO, Association Forum


Wed 9/19 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Wed 9/19 at 1 p.m. – To Charge or Not to Charge? Strategies for Pricing Customer Education

The more customers know about a product or service, the more successful their brand experience will be. And when customers succeed, they’re likely to buy more. They’re also likely to encourage others to buy from you, too. But how much should customers pay for training? How should you choose the best price? And when does it make sense to train customers at no extra charge? 1 CAE credit. More info/register.

Host: Talented Learning

Presenters:

  • John Leh, CEO and Lead Analyst at Talented Learning
  • Barry Kelly, CEO and Co-Founder at Thought Industries

Thu 9/20 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 9/20 at 1 p.m. – How to Capture Feedback That Can Actually Improve Member Value

There’s the old way of surveying. And then there’s a completely different way to manage feedback. This webinar will walk you through the best way to capture valuable feedback on a regular basis in a way that will allow you to drive greater member value than ever before. At the end of this webinar, you’ll have access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. 1 CAE credit. More info/register.

Host: CommPartners

Presenter: Dave Will, Co-Founder & CEO, PropFuel


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,947 other followers


Creative Commons licensed photo by Xuan Nguyen via Unsplash.

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

Cherish your good chapter leaders. Charlotte Muylaert at Billhighway explains how to retain chapter leaders and prevent them from burning out and checking out.

What’s in an association CIO’s IT bag? Mike Guerrieri at DelCor reveals the people, policies, talents and tools an association CIO must have on hand—and, strangely enough, finds many similarities between the CIO role and the restaurant executive chef role.

Mark Athitakis at Associations Now reports on disengaged employees—perhaps your members—who believe they lack opportunities to move upward from their “go-nowhere jobs.” He says associations have the opportunity to connect with these professionals by offering credentials and certifications that help them move forward in their careers.

And that’s just one of the reasons why a learning management system (LMS) can be a game changer for members and associations, says WBT Systems.

How do you differentiate your B2B technology company from competitors? Chandar Pattabhiram suggests building a tribe by using evangelistic marketing, community intelligence and, my favorite, educational marketing.

A few quick hits before we get to this week’s list of free webinars:

  • Facebook page engagement has dropped 50%, according to new data. (HubSpot)
  • 15 SEO best practices for structuring URLs (Moz)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extra. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Mon 8/27 at 2 p.m.* – Marketing for Membership Growth

Learn what type of results to expect from certain marketing strategies, how new technologies have changed traditional marketing strategies, and how membership marketing is different from marketing non-dues products, programs, services, and events. 1 CAE credit. Info/register.

Host: The Next Steps LLC

Presenters: Dan Ratner, Membership and Business Development Strategist, and Ray Wisniewski, Marketing Specialist, The Next Steps, LLC

*All times are Eastern Daylight Time unless otherwise noted.


Tue 8/28 at 1 p.m. – Innovation Isn’t a Verb: It’s a Mindset

If innovation were easy, everyone would be doing it. But it’s not—and that’s why you’ll want to join us for this deep dive into what it takes to build an environment that supports innovation and the habits to sustain it. Learn about the practical mindset tips to help you up your personal innovation ante, environmental factors that enable an organization to be more focused on problem-solving, the role experimentation plays in innovation, why incremental innovation beats revolutionary strides, and case studies about associations that innovate well. 1 CAE credit. More info/register.

Host: CommPartners

Presenter: Mary Byers, CAE, author of Race for Relevance: 5 Radical Changes for Associations


Tue 8/28 at 2 p.m. – Update Your Skills and Future-Proof Your Career

How will you future-proof your career, and what skills will you need to reimagine yourself not as a meeting planner, but an experience designer, consultant and strategist? Discover the skills you’ll need to be employable in meetings 10 years from now, and how you can begin to articulate your value beyond menu ordering, room booking and any other tasks machines will ultimately do for you. More info/register.

Host: Smart Meetings

Presenter: Jessie States, Manager of Professional Development, Meeting Professionals International


Wed 8/28 at 2 p.m. – Missed Connections: You Just Missed Your Most Important Event Contact

From potential clients to new partners, networking is one of the most powerful experiences at any event. As event organizers, it’s our job to create meaningful experiences and facilitate opportunities for attendees to reach each other. Learn how technology could be the networking game-changer you need for your events. From mobile event apps to lead capture, check-in technology, and more, discover what tech tools will help hit your goals and connect the most important people in every room. More info/register.

Host: BizBash

Presenter: Brooke Gracey, Marketing Manager, Cvent


Wed 8/29 at 1 p.m. – The 2018 ASAE Annual Meeting Recap

With three days of deep dives, workshops and education plus hundreds of vendors in the association marketplace, this year’s ASAE Annual provided no shortage of insights, observations and experiences. A panel of “ASAE Annual Insiders” provides a recap of their favorite moments and takeaways from the 2018 Annual Meeting & Exposition. They’ll share everything they’ve learned and make predictions regarding the new technologies and trends impacting associations and their members in 2019. More info/register.

Host: Impexium

Presenters:

  • Jim Katz, VP of Marketing Automation, Higher Logic
  • Kara Adams, Client Success Manager, Blue Sky eLearn
  • Teri Carden, Founder, Review My AMS
  • Patrick Dorsey, EVP of Marketing, Impexium

Wed 8/29 at 1 p.m. – In Balance: Mind, Body and Meeting Wellness

Understand the importance of planning mindful meetings. Discover new ideas for site selection and incorporating invigorating ways to stimulate the senses, integrate wellness sessions, curate food and beverage offerings that nourish the mind and body, and utilize new styles of speakers. Build mindful activities and spaces into your agendas to refresh, recharge and give space to your attendees. Craft out-of-the-box events that create the space to learn, grow and leave attendees enlightened and renewed. More info/register.

Host: Meetings Today

Presenter: Deborah Gee


Wed 8/29 at 1 p.m. – Event Trends: Late 2018 Outlook

Learn about the trends impacting event marketing, budgets, event technology, marketing and social media. 1 CMP credit. More info/register.

Host: Event Manager Blog

Presenter: Julius Solaris, editor, Event Manager Blog


Thu 8/30 at 1 p.m. – Client Agreement – Best Practices Virtual Lunch Session

Learn about the primary elements of successful agreements between AMCs and their clients. Explore contract provisions including the scope of services and how to avoid “scope creep,” “hybrid” management situations, contract length options, contract termination and the effects of same, protecting confidential information, reciprocal indemnification, intellectual property issues, management company evaluations and dispute resolution. 1 CAE credit. More info/register.

Host: ASAE Association Management Company Section

Presenter: C. Michael Deese, Esq., partner in the Washington, D.C. office of Chicago-based Howe & Hutton


Tue 9/11 at 12 p.m. CST – Chapter Roundtable in Rosemont IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Rosemont IL. More info/register.

Host: Billhighway


Wed 9/12 at 12 p.m. CST – Chapter Roundtable in Chicago IL

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago IL. More info/register.

Host: Billhighway


Thu 9/13 at 12 p.m. – 10 Ways to Hack Your Chapters: Takeaways from ASAE Annual

Hear how your fellow component relations peers worked in groups to “hack” away at old processes and ways of handling their chapters and other components. See what innovative new structures, best practices, ideas, and solutions were presented. Four amazing association professionals will be reconnecting with us to recap their top takeaways, insights and lessons learned from the session. More info/register.

Hosts: Billhighway and Mariner Management & Marketing


Thu 9/13 at 12:30 p.m. – 373+ Member Interviews Uncover the Secrets of Member Engagement 

Find out how members from small to large associations become engaged. Hear how members articulate the barriers to engagement. Explore the specific value members need by member stage and learn about the experiences they want. Hear key insights and stories from research that will bring you right into the middle of your member’s experience. 0.5 CAE credit. More info/register.

Host: .orgCommunity

Presenter: Amanda Kaiser, founder, Kaiser Insights LLC


Fri 9/14 at 1 p.m. – Foresight is the Future of Governing

Explore why boards are doing the wrong work today and why foresight is the future of governing for boards that want to strengthen their performance and function as capable future-ready stewards for their organizations. Join a discussion of the following learning questions: Why should association board presiding officers and chief staff executives treat governing as a design opportunity? What is the relationship among stewardship, governing and foresight? How can associations embrace a future-ready approach to the work of governing? More info/register.

Host: Blue Sky eLearn

Presenter: Jeff De Cagna FRSA FASAE, executive advisor, Foresight First LLC


Tue 9/18 at 12 p.m. – Chapter Roundtable in Washington DC

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Washington DC. More info/register.

Host: Billhighway


Wed 9/19 at 12 p.m. – Chapter Roundtable in Alexandria VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Alexandria VA. More info/register.

Host: Billhighway


Thu 9/20 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Reston VA. More info/register.

Host: Billhighway


Thu 9/20 at 1 p.m. – How to Capture Feedback That Can Actually Improve Member Value

There’s the old way of surveying. And then there’s a completely different way to manage feedback. This webinar will walk you through the best way to capture valuable feedback on a regular basis in a way that will allow you to drive greater member value than ever before. At the end of this webinar, you’ll have access to the knowledge and tools necessary to automate continuous feedback from your members, your staff and your board. 1 CAE credit. More info/register.

Host: CommPartners

Presenter: Dave Will, Co-Founder & CEO, PropFuel


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,947 other followers


Creative Commons licensed photo by Jacco Rienks via Unsplash.

Amazon links are affiliate links that allow me to earn a tiny commission on any sales that result from clicking. Thank you!

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

If you’re heading to ASAE Annual, keep an eye out for me and please let me know if you read Association Brain Food. I’m telling you, it will make my day, no exaggeration. When evening approaches and I’m still working on this (hello!) instead of starting dinner, I think back on those moments and persevere.

I haven’t figured out my ASAE Annual schedule yet but when I find time to do that, probably at the airport the way things are going, I will consult the crowdsourced event list that KiKi L’Italien starts up each year.

“When everyone is offering membership, you have to go a step further than everyone else,” said Ernie Smith in Associations Now. All kinds of people and businesses are competing for the time and attention of your members and prospects—and many of them are now offering a membership of sorts. Ernie keeps you up to speed on all these membership happenings.

You’re sure to find several useful ideas in a recent Billhighway post about helping your chapters build a leadership pipeline.

How about building a better sponsorship pipeline too? James M. Personius at Association Media & Publishing explains why you need to get rid of the tiresome platinum-gold-silver-bronze sponsorship tier model.

Have you ever wondered what your technology vendor’s project manager does? Wonder no more. WBT Systems discusses the critical role of the LMS project manager—your “significant other” during implementation.

A few quick hits before we get to this week’s list of free webinars:

  • Did you notice Facebook got rid of its Friend List Feeds feature for mobile devices? How can that be helpful to users? I relied on those every time I went onto Facebook. Oh wait, we don’t matter, we’re the product, not the customer, I keep forgetting. Facebook is becoming less and less useful. (CNET)
  • LinkedIn is making itself less useful too. They’re eliminating all kinds of group moderation and notification features. Maggie McGary, as usual, has all the details. Side note: I can’t even remember the last time I looked at any of my LinkedIn groups, so there’s that. (Mizz Information)
  • Phishing alert: Your package is on its way, but not the one you expected. This one’s a package of pain. (KnowBe4)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week—not much because of ASAE Annual, I suppose. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Sun 8/19 at 1:45 p.m.* – Association Chat Live from #ASAE18

Join Association Chat live at #ASAE18 when we interview Gary LaBranche about his new book, The Association CEO Succession Toolkit. Learn about your first job as a leader—which is finding your replacement. More info.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Gary LaBranche, CAE, president and CEO of the National Investor Relations Institute

*All times are Eastern Daylight Time unless otherwise noted.


Tue 8/21 at 2 p.m. – 5 Ways Nonprofits are Actually Attracting New Members with Social Media

Learn how small and mid-sized nonprofits are attracting new members through social media. Hear about seven common pitfalls that make your social updates less effective and what to do instead, and a simple process to create engaging content on social media that your members and donors will love. More info/register.

Host: Wild Apricot

Presenter: nonprofit social media expert and author Julia Campbell


Tue 8/21 at 2 p.m. – Digital for Events (part 2)

Learn best practices for how organizations and industries are leveraging digital. Find out how digital is transforming the events industry and creating a more meaningful experience for the attendee, while providing desired results for the organizers. 1 CMP credit. More info/register.

Host: PCMA

Presenters:

  • Sourabh Kothari, Director, Advocacy, Brand and Content, Signifyd
  • Donny Neufuss, Director, Digital Engagement, PRG, eSports Vertical Market Leader

Wed 8/22 at 1 p.m. – Create a Smarter Content Strategy for Your Training Initiatives

With so many new content options, innovative formats, methods, tools and sources that are rapidly changing the face of online learning, how do you make the biggest impact on customers? Learn about ten content advances no one can afford to ignore, how to determine which trends align with your business priorities, tips for buy-versus-build decisions, ideas for integrating new content into existing programs, and how to evaluate the impact of a refreshed content strategy. 1 CAE credit. More info/register.

Host: OpenSesame

Presenter: John Leh, CEO and Lead Analyst, Talented Learning


Wed 8/22 at 1 p.m. – How to Protect Your Organization’s Data Anywhere, Anytime & on Any Device

Learn how to protect your data regardless of the ingress point. Gain the confidence to discuss architectural strategies, improve the virility of data and improve the customer experience. Find out how a large healthcare payer implements access management strategies to empower timely access to data from any device, anywhere, at any time. More info/register.

Host: xScion

Presenters:

  • IAM expert Eric Anderson
  • Mason Chaudhry, Principal, Delivery, xScion

Thu 8/23 at 2 p.m. – Understanding When (and If) It’s Time for the Cloud

Learn how to determine when—or if—your organization is ready to move to the cloud. Find out more about your deployment options, get your most burning questions answered, and prepare yourself to make a choice when the time is right. More info/register.

Host: Community Brands

Presenters: Kevin Massey, CPA and cloud expert, and Brandy Keller, Director of Product Management and Product Marketing, Community Brands


Thu 8/23 at 2 p.m. – Conversion through Community: Keeping Constituents Organically Active

According to the Association of Fundraising Professionals, only 19% of first-time donors turn into recurring donors. To convert one-time donors, the next interactions with the constituent are critical. Creating a strong relationship within the first year of a gift is crucial for your organization’s ongoing financial health. Learn how nonprofits are using online communities to build and strengthen relationships with new donors, connect constituents with like-minded donors, and showcase how donations are being used. More info/register.

Host: Higher Logic

Presenter: Annie Moncure, Community Manager, Higher Logic


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


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Creative Commons licensed photo by Adam Wyman via Unsplash.

The weekly list of free educational events and resources for the association community…

Free professional development resources and events for CAEs, association staff and others in the association community

I love this graph from Bobby Ghoshal illustrating the new employee “prior idiots phenomenon” aka “new person joins your team, believes everything is broken because everyone before them is an idiot.”

Billhighway describes eight valid reasons why people don’t want to volunteer and how you can attract chapter volunteers by making those excuses no longer matter.

Social sharing has dropped by 50% since 2015, which is making it more difficult to get eyeballs on your content. Lee Odden asked ten content pros for tips on solving the “invisible content syndrome.”

If a new learning management system (LMS) is in your future, find out from WBT Systems how an LMS business analyst contributes to the success of your project.

Could the increasing number of recurring monthly fees on your members’ credit card statements create subscription fatigue? I’ve wondered about this, and apparently Ernie Smith at Associations Now has too.

More quick hits before we get to this week’s list of free webinars:

  • Good advice: 12 signs an SEO expert/agency is not the expert they claim to be. (Stone Temple)
  • A checklist for performing a basic SEO audit—in case you don’t trust anyone. (Search Engine Watch)

Off-topic: Check out my Grabbing the Gusto blog for posts about the recipes I’ve made recently or plan to make soon.

Here are the educational events scheduled for next week plus a few extras. If your organization has a free webinar or event coming up, please send me the link. I’ll be happy to feature it as long as it’s not product-centric.


Tue 8/14 at 10:30 a.m.* – Challenge the Excuses: Why Associations Must Do Better with Inclusion

More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guest: Gina Glantz, founder, GenderAvenger

*All times are Eastern Daylight Time unless otherwise noted.


Tue 8/14 at 1 p.m. – To Be the Best, You Need to Learn from the Best

Learn how your event app adoption and engagement compares to other mobile app users. Find out what top users are doing to increase app adoption and engagement. 1 CMP credit. More info/register.

Host: Meetings Today

Presenter: Brooke Gracey, Marketing Manager, CrowdCompass by Cvent


Tue 8/14 at 2 p.m. – Associations ARE Communities (Association Chat)

Many associations have launched online communities with lukewarm results, mostly because the approach was all wrong. It’s important to understand that engaging and growing a community is a partnership, and you have one community that meets both online and off. Approaching your community in this way creates opportunities and value which are agile and evolutionary (both leading and serving your stakeholders), not just reactive. More info/register.

Host: KiKi L’Italien, founder, Amplified Growth

Guests:

  • Marjorie Anderson, Manager of Digital Communities, Project Management Institute
  • Susan Cato, Digital Strategist and Association Leader

Tue 8/14 at 2 p.m. – How Your Planner Personality Translates into Personal Attendee Experiences

Find out how understanding your planner personality can translate into memorable experiences for your attendees. Uncover why knowing who you are at your core, doubling down on your strengths, understanding your weaknesses, and going beyond your comfort zone will deliver personal and relevant results for your audience; and learn how event technology can make all of this possible. 1 CMP credit. More info/register.

Host: Meetings Net

Presenter: Myllisa Patterson, Director of Mid-Market Marketing Campaigns, Cvent


Tue 8/14 at 2 p.m. – Scheduling Site Visits That Are Worth the Trip

Learn how to defend the importance of live site visits when told online research is sufficient, how to effectively plan them and three things to do that you’re probably overlooking. Explore the value and importance of partnering with CVBs and be introduced to a variety of services they offer that you may not know. 1 CMP credit. More info/register.

Host: PCMA

Presenter: Christy Lamagna, Master Strategist, professional speaker, writer and CEO of Strategic Meetings & Events


Wed 8/15 at 4 p.m. – Nonprofit Development, Meet Accounting!

All nonprofits exert too much energy and time manually manipulating financial data inside or outside of their systems. While there are clearly technical challenges, often the heart of the problem is the need to reconcile the differences in requirements between departments – for example, Development and Accounting – where both have different but equally legitimate needs to view financial data in different ways. Learn how to establish leadership and operational practices, business processes, data models, and technology environments that work together in solving these challenges. More info/register.

Host: Community IT Innovators

Presenters: Debbie Cameron, Managing Consultant, Peter Mirus, Partner, and Peter Gross, Partner, Build Consulting


Thu 8/16 at 11:30 a.m. – MGI’s Membership Marketing Benchmarking Report (Alexandria VA Brown Bag)

Are you looking for actionable insights for running the most effective membership marketing program? The Marketing General Incorporated (MGI) Membership Marketing Benchmarking Report provides important data and analysis about the health of membership organizations and the satisfaction of their members. Get the tools you need to evaluate your own membership marketing strategies and tactics, and find out how your organization compares. 1 CAE credit. More info/register.

Organizer: Talisa Thomas-Hall, ACS ALB

Presenter: Marketing General Incorporated


Wed 8/22 at 1 p.m. – Create a Smarter Content Strategy for Your Training Initiatives

With so many new content options, innovative formats, methods, tools and sources that are rapidly changing the face of online learning, how do you make the biggest impact on customers? Learn about ten content advances no one can afford to ignore, how to determine which trends align with your business priorities, tips for buy-versus-build decisions, ideas for integrating new content into existing programs, and how to evaluate the impact of a refreshed content strategy. 1 CAE credit. More info/register.

Host: OpenSesame

Presenter: John Leh, CEO and Lead Analyst, Talented Learning


That’s it for now. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter.


Enter your email address to follow this blog and receive notifications of new posts by email.

Join 6,947 other followers