The weekly list of free educational events and resources for the association community
Because of Thanksgiving, I’m not publishing Association Brain Food next Friday, November 28. See you back here on Friday, December 5.
“Everything that needs to be said has already been said. But since no one was listening, everything must be said again.” ―André Gide
Good reads for the association community
AMS implementation. Most of us have an AMS horror story, but after 400+ implementations, re:Members knows how to turn those forebodings into success. Kristina Jaksatas, their VP of Professional Services, shares how their partnership approach turns the two biggest implementation fears (endless timeline, change-resistant staff) into manageable realities. A must-read if you’re evaluating systems or getting ready for project kick-off.
Disney fan slop. Disney’s letting fans create their own AI-generated content inside its IP universe. Harmless adult child’s play? Mitch Joel laments the fate of stories when they become infinitely customizable. Giving everyone the pen diminishes the magic of shared narrative experiences.
Learning as a revenue stream. D2L explains which types of online learning programs generate the most revenue, how to monetize them effectively, and why three-quarters of associations are increasing their learning budgets this year. They also examine how associations are reworking their membership models around these programs and common implementation challenges. If you’re treating education purely as a member benefit, this data might change your strategy.
The real scoop on Gen Z. Two Gen Z staffers at Mighty Citizen discuss why associations are missing the mark with their generation. They explain how to reach the Zoomers who’ll be sustaining membership ten years from now. Has your association had these discussions? Make a plan to build quarterly conversations with Gen Z into your schedule.
Association SEO course. Want to improve your site’s Google ranking? The SEO for Associations Certificate Course at Association Academy gives you immediate steps and long-term strategies to attract more website traffic by improving your ranking with Google and other search engines. Earn up to 5 CAE credits while learning at your own pace in five one-hour on-demand lessons. Save $50 with the promo code BRAINFOOD.
Member-centric planning. Chris Vaughan at Sequence Consulting says most associations plan for members who already love them, not the ones who almost walked away. He shares seven practical moves for bringing different voices into the room. These activities help prevent the “inward drift” that happens quietly in associations over time.
Event marketing that works. ExpoLogic’s event marketing guide covers research-backed strategies for the entire event lifecycle, like crafting registration pages that convert and post-event surveys that gather useful feedback from attendees, exhibitors, volunteers, and speakers. If you’re tired of generic promotional emails that go nowhere, check out the sections on personalization and data-driven retargeting.
Attracting an audience. Nathan Wahl at Animalz says your goal for effective SEO/AEO should be differentiation. Create something readers can’t get elsewhere, instead of another ‘comprehensive guide’ to the same thing your competitors are writing about. I’ve written these guides because my clients’ agencies insist they publish them. But I agree with Nathan: deeper, niche, opinionated, and/or research-based content is a smarter move and much more enjoyable and informative to read.
Event strategy. Inspired by Sasha Frieze and her book, The Chief Event Officer’s Playbook (which is on sale for 99 cents right now on Kindle), David Adler at GatheringPoint.news discusses what it takes to “lead an event rather than simply execute one.” Events aren’t just productions. They’re “strategic, emotional, political propositions about who gets heard, what gets remembered, and what gets acted on.”
Free CAE workshops. If you need CAE credits, check out Ed Rigsbee’s 36 CAE-relevant workshops—nine of them are one-hour Ethics workshops. To qualify for CAE credits, you have to pass a test.
Snacks
How to discover what you’re actually good at: the 12 points of pleasure at work—a simple framework the author used to go from career crisis to career clarity (without changing fields). | Nathalia Montenegro
Common credentialing myths busted. Did you believe any of them? | Vita Greco, ICE-CCP and A.J. Wolf, Institute for Credentialing Excellence
Is higher education in a long decline, like 15th century Venice was? | Hollis Robbins
21 facts about throwing good parties—a useful checklist if you’re new at hosting, although he doesn’t mention music (a must). The trick is finding the right mix and volume for your guests. | Uri, Atoms vs Bits
You never grow old at the table
Jim was away on his annual hunting trip last week, so I indulged in gorgonzola, spinach, and mushroom pasta. If you’re a blue cheese fan, this one’s for you. Happy aside: we’ve got two deer heading for the freezer!
One night, I loaded up our usual dinner salad (lettuce and spinach mix, arugula, cuke, celery, radish, carrot, broccoli, red bell pepper, sweet onion, and grape tomatoes) with steamed, chilled snap peas, avocado, pecans, and blackened salmon.
We’ve been eating this on repeat: bratwurst, cabbage, and white bean skillet. The original recipe calls for egg noodles, but white beans are a more nutritious option. I omit the bacon, add red bell, poblano, and jalapeño peppers, and sub ham for chicken broth.
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About CAE credits: Per ASAE, “any continuing professional education offered by any professional entity may be accepted toward the [CAE] professional development requirement as long as it is directly related to either association or nonprofit management as defined by the CAE exam content outline.”
Education providers: If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’m happy to feature it as long as it’s not product-centric.
Fri 11/21 at 3 p.m.* – Nonprofit Consultants Collaborative Monthly Networking Meeting
This monthly networking meeting is organized by consultants for full-time consultants who work with non-profits and associations. You don’t have to be an ASAE member to attend. This month’s agenda includes the sharing of good news, topics or questions from the group, and AI and its impact on consulting. More info/register.
Organizer: Cecilia Sepp, CAE, founder, Rogue Tulips Consulting
*All events are online at Eastern Time unless otherwise noted.
Mon 11/24 at 8 a.m. – The Arrowmont School of Arts and Crafts: Art for All! (Thankful for the Arts Month on Radio Free 501c, the podcast of Rogue Tulips Consulting)
Every week, Rogue Tulips brings the association community intriguing guests who discuss vital topics affecting associations around the world. Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, Google Podcast, and other channels.
Host: Cecilia Sepp, CAE, ACNP, LPEC, Principal & Founder, Rogue Tulips Consulting
Guest: Trudy Hughes, Chief Executive Officer, The Arrowmont School of Arts and Crafts
Mon 11/24 at 11 a.m. – Cross-Channel Engagement: The Key to Stronger Member Connections
Learn how associations can connect with members across multiple channels. Not with more noise, but with the right message at the right moment. Find out what it takes to show up consistently where members are already paying attention, turn quick interactions into deeper conversations, connect your channels so the experience feels personal, not fragmented, and respond to member signals in real time to guide them forward. Take away simple, actionable tactics you can start using immediately to make every member feel seen, heard, and valued, no tech overhaul required. More info/register.
Host: PropFuel
Speaker: Ryan Graham, Chief Revenue Officer, PropFuel
Tue 11/25 at 11 a.m. – From Batch-And-Blast to 1:1 Messaging: How AI Is Redefining Email Marketing
Learn how AI is reshaping the way marketers build, send, and optimize campaigns, and how to deliver personalized, 1:1 messaging that drives higher opens, clicks, and conversions—without adding manual work.1 CAE credit. Hear about real-world case examples of actionable tactics for improving open rates, click-throughs, and conversions. More info/register.
Host: UST Education
Speaker: Molly Quast, Director of Growth and Strategy, rasa.io
Wed 11/26 at 3 p.m. – Most Webinars Flop. Ours Catch Fire. Here’s the Cheat Code.
Learn how to turn the traditional webinar format on its head and create live sessions your members actually want to show up for. Hear how to pick irresistible topics that make your members drool; flip the script with less presenting and more connecting; and shift passive scrollers into active and chatty attendees. Get real examples from webinars that broke the “boring” mold. More info/register.
Host: Member Lounge
Speaker: Farhad Kahn, CEO/Marketing Strategist, Member Lounge
Thu 11/27 at 9 a.m. – Modern Event Tech Marketing Practices
Learn what it really takes to bring an event tech product to market: from positioning and partnerships to timing and trust. Hear how to align your marketing, sales, and product teams to build momentum that lasts. More info/register.
Host: fielddrive
Speakers:
- Christine Gow, VP of Marketing, EventMobi
- Vignesh Ramalingam, Marketing Head, fielddrive
Tue 12/2 at 8 a.m. – Navigating Through the In-Between with Interim Nonprofit and Association Leadership (Nonprofit Mission: Impact)
Nonprofit Mission: Impact is the podcast for association and nonprofit leaders who want to build a better world without becoming a martyr to the cause. In this episode: When an executive leaves, the in-between can become a powerful time for reflection instead of panic. Discover how an interim director can help strengthen association systems, rebuild trust, and set the stage for what’s next. More info.
Host: Carol Hamilton, Principal, Grace Social Sector Consulting
Guest: Erin Stratford Owens
Tue 12/2 at 11 a.m. – Q4 ASAE Consultant Community Call
Based on community feedback, we’re refreshing this quarterly call to put the focus back on networking and genuine connections with fellow consultants. We’ll kick things off with a quick update from the Content Task Force of the Key Consultant Committee (trust us, it’s worth knowing about), then spend most of our time together connecting and collaborating. Get the opportunity to have real conversations, exchange ideas, and build meaningful relationships. More info/register (ASAE members only).
Host: ASAE
Tue 12/2 at 12 p.m. – The Future of Search Isn’t Links: It’s Answers
AI tools like ChatGPT, Perplexity, and Google’s SGE are changing how people search, trust, and consume information. If your website and content aren’t AEO-ready, you could be missing out on visibility and traffic. Hear both the strategic and technical perspectives on how associations can adapt content strategies, enhance member engagement, and stay visible in an AI-driven search environment. More info/register.
Host: Association Women Technology Champions
Speakers:
- Charles Smitherman, CEO of Association of Progressive Rental Organizations
- Alyssa Hulka, Chief Experience Officer; Kelsey Mills, Website Strategist; and Merrick Kressley, Digital Marketing Strategist, Accella
Tue 12/2 at 12 p.m. – The Fragile Currency: Rebuilding Trust When Everything Feels Uncertain
Trust is the invisible currency that holds every organization together, and it’s never been more fragile than it is today. Explore how leaders and organizations can use technology to build trust rather than break it, turning data into transparency, communication tools into connection, and digital platforms into places where people feel seen. Through real-world stories of trust lost and regained, learn how to identify the moments where confidence fractures, repair them with authenticity, and design systems that make belonging a measurable part of your strategy. More info/register.
Host: GrowthZone
Speaker: KiKi L’Italien, Keynote Speaker, Advisor, Creator & Host, Things Go Sideways Podcast, and Founder, Amplified Growth
Tue 12/2 at 12 p.m. – End of Year Review
Host: Data Analytics Network
Tue 12/2 at 1 p.m. – Upsizing, Downsizing, and Rightsizing: Lease Considerations in Times of Change
Key business shifts—such as return-to-office mandates, work-from-home policies, talent acquisition, workforce reduction, business expansion, and funding cuts—can influence your organization’s lease requirements. Learn about the accounting implications of a changing footprint, including the evaluation of lease modifications under ASC 842, Leases, and other essential considerations when downsizing or upsizing your leased space. 1 CAE credit. More info/register.
Host: UST Education
Speaker: Diana Connolly, Director, Nonprofit Consulting at Aprio Advisory Group, LLP
Tue 12/2 at 1 p.m. – Ethical Facilitation: Upholding Integrity Through Core Competencies
Learn about the ethical dimensions of facilitation. Explore real-world dilemmas and apply the self-assessment framework to evaluate your own practice across eight domains. Uncover strategies to remain neutral, build inclusive environments, balance competing perspectives, and safeguard trust. By connecting facilitation ethics to professional competencies, take away a practical roadmap for upholding integrity and modeling ethical leadership in association and nonprofit contexts. 1 CAE ethics credit. More info/register.
Host: Event Garde
Speakers:
- Aaron Wolowiec, Founder & President, Event Garde
- Lowell Aplebaum, CEO, Vista Cova
Tue 12/2 at 2 p.m. – Component Benchmarking Virtual Meet-Up: From Data to Direction
Explore the key findings from our Component Benchmarking Research Project and discuss what the data reveals—for today and for the future of your components and associations. Discuss trends, actionable insights, and how these findings can be applied to drive real-world results in your association. More info/register.
Hosts: re:Members and Mariner Management
Tue 12/2 at 4 p.m. – Let’s Chat: Small Staff Associations – Non-Dues Revenue
The discussion focuses on non-dues revenue from the perspective of the small staff association. Share success stories, discuss current challenges, and pose questions to the community. More info/register (ASAE members only).
Host: ASAE Small Staff Advisory Committee
Tue 12/2 at 5 p.m. – NextGen Presents: Young Professionals Meetup (Washington DC)
Attend a fun evening of networking and socializing with fellow young professionals. This in-person event offers a relaxed and casual setting to connect with like-minded peers, exchange ideas, and build meaningful relationships. Location: Washington DC. More info/register.
Organizer: ASAE NextGen Committee
Wed 12/3 at 12 p.m. – The Conversion Truth: Vanity Analytics vs. True ROI Metrics
While open rates, click-throughs, and follower counts might look good in reports, they rarely show the real impact of your marketing efforts. Break free from the illusion of surface-level success and shift focus to the metrics that actually drive conversions, engagement, and ROI. Learn how to track meaningful actions, like content engagement, lead quality, and registration behavior—all of which directly connect to your association’s goals. More info/register.
Host: HighRoad Solutions
Wed 12/3 at 12 p.m. – The Future of Healthcare Associations: Unique Challenges & Opportunities
Discuss how changes and issues in the healthcare landscape today will impact the future of our associations. Exchange insights and share ideas with each another. More info/register (ASAE members only).
Host: ASAE Healthcare Community Advisory Council
Facilitators:
- Teresa Fraker, Executive Director of the Obesity Medicine Association
- Tina Gordon, CEO of the North Carolina Nurses Association
Wed 12/3 at 12 p.m. – Career Planning & Leadership Goal Setting
About 40 years, 10,000 days, 80,000 hours. Measure it any way you like, but this is about the length of your career. With so much of your life spent working, does it not make sense to also spend time planning your career in an organized, strategic manner? And specifically, how do you set, and execute on, your professional goals? More info/register.
Hosts: Randall Craig and Ronja Francoeur, Braintrust Professional Institute
Wed 12/3 at 1 p.m. – From Data to Decisions: How Associations Can Confidently Manage Their Portfolios
Discover how to approach a portfolio analysis in a way that is feasible, data-informed, and grounded in organizational culture. Learn how to improve your current approach to data, process and strategy to prepare for a portfolio analysis; where to focus your efforts to drive confident decisions that balance financial health with mission impact; and how to make a portfolio analysis an iterative, actionable and strategic part of your organization’s decision-making. More info/register.
Host: McKinley Advisors
Speakers: Caroline Baugher, Practice Director, and Jesús R. Aviña, Analyst, McKinley Advisors
Wed 12/3 at 1 p.m. – Integrating Financial Health Assessments into Your Organization’s Planning Process
Learn about the key elements of financial health and how they respond to changing conditions and unexpected disruptions. Hear how to design and implement procedures to perform a periodic financial health assessment within their organization; analyze the role of operating reserves in organizational sustainability and use them as a strategic indicator of financial health; and apply a financial health assessment template, adapting it to evolving organizational needs and strategic priorities. 1 CAE credit. More info/register.
Host: UST Education
Speakers:
- Michael Gellman, CPA, CGMA, Co-Founder at Sustainability Education 4 Nonprofits
- Paul Preziotti, CPA, Partner, Johnson Lambert LLP
Wed 12/3 at 1 p.m. – How Smart Associations Are Driving Non-Dues Revenue with Personalization
Engaging, interactive content experiences can drive new subscriptions, enrollments, event registrations, sales, and more—making your organization’s revenue mix stronger and more diverse. Learn how to transform your subscription list into a data-generating revenue stream, drive more sales within your association, increase member engagement, and grow registrations, attendee engagement, and sponsorship sales at your conferences and events. More info/register.
Host: CredSpark
Speakers: Casey Cornelius, Head of Content and Client Services, and Gabi Murphy, Customer Success Manager, CredSpark
Wed 12/3 at 2 p.m. – Finance and Business Operations (FBO) Meet Up
Bring your pressing problems and share experiences and potential solutions in an engaging conversation with your colleagues. Some topics that recently came up include salary increases for 2026, insurance and benefit costs, and end-of-the-year planning. However, we are open to discussing other topics as well. More info/register (ASAE members only).
Host: ASAE Finance and Business Operations Professionals Advisory Council (including HR)
Wed 12/3 at 3 p.m. – Empowering Connection: Where Members and Technology Unite
Learn how to design digital environments that cultivate a strong sense of belonging and vibrant community; achieve the ideal equilibrium between technology solutions and personalized human engagement; transform member interaction with emerging technologies; develop and execute a multi-channel digital communication strategy that captivates and resonates with diverse membership segments; and leverage the power of data analytics and structured feedback mechanisms to customize and enhance the individual member journey. More info/register.
Host: Nexus Marketing
Speakers:
- Janna Fiester, Vice President of UX and Creative at Sandstorm
- Joe Felperin, Director of Strategic Business Development at Popshap
- Tirrah Switzer, Vice President of Product Marketing at Momentive
Thu 12/4 at 11 a.m. – How to Find the Right Fit: What to Know Before Choosing a Technology Vendor
When it comes to the success of member-based organizations, choosing the right technology partner can make all the difference. Hear how to evaluate critical considerations before you sign on the dotted line. From member management systems to learning platforms and beyond, learn how to identify what matters most for your organization. More info/register.
Hosts: Vocalmeet and Ellipsis Partners
Speakers:
- Laurelle Jno Baptiste, Chief Implementation Officer, Vocalmeet
- Rhoni Rakos, Lead Consultant, Digital Strategy, Ellipsis Partners
Thu 12/4 at 11 a.m. – Responsible AI: From Guidelines to Policies
The pressure on finance teams—and the organizations they serve—to embrace AI is growing stronger every day. Learn best practices for using AI responsibly. Hear about the core concepts of AI—’machine learning,’ ‘reasoning models,’ and ‘AI agents’—data privacy, ethics, and the development of guidelines and policies to govern the use of these technologies within an organization. 1 CAE ethics credit. More info/register.
Host: UST Education
Speaker: Edwin Harvey, PhD, Director, AI Solutions and Training at Your Part-Time Controller LLC
Thu 12/4 at 1 p.m. – Giving Voice: Understanding and Reporting Lobbying, Advocacy, and Political Activities
Learn how to navigate the complex tax and compliance rules for tax-exempt organizations engaging with the political process. Find out how to differentiate between lobbying, advocacy, and political activities, and the reporting requirements and tax consequences of each. Hear about the specific rules for 501(c)(3) organizations, including the no-substantial-part test and the 501(h) election, as well as the rules for 501(c)(4), (5), and (6) organizations regarding non-deductible member dues and the proxy tax. Get practical best practices and strategies for carefully tracking and reporting all political and lobbying expenditures. 1 CAE credit. More info/register.
Host: UST Education
Speakers: Andrew Hassler, CPA, Tax Manager, and J. Calvin Marks, CPA, Tax Principal, Johnson Lambert LLP
Thu 12/4 at 2 p.m. – Predictions, Pitfalls and Possibilities
As we close out 2025, we are sitting down with some special IT peeps to talk about some of the challenges we have faced and how you can take charge of your technology in 2026. How will the economy, cyber security issues, AI and even world events impact technology in 2026? What can you do as an organization to keep your tech performing well? If you are looking at big technology projects in 2026 and beyond, what are the things you can do now to start getting your house in order? More info/register.
Host: 501Works
Speaker: James Marquis, CIO, 501Works
Thu 12/4 at 3 p.m. – 2026 Association Trends & Predictions
Get ahead of the biggest shifts in membership, engagement, and revenue: scaling your acquisition efforts and engagement strategies; reshaping your renewal strategy and growing your relationships with current members and beyond; and building the foundation for future readiness—all backed by data and insights from reports from MGI, ASAE, Higher Logic, and more. 1 CAE credit. More info/register.
Host: Higher Logic
Speakers: Reggie Henry (ASAE), Roberta Rosenberg (MGI), Kelly Whelan (Higher Logic) and Brendan Leehe (Higher Logic)
Thu 12/4 at 3 p.m. – The Engagement Code: 5 Powerful Steps Every Association Should Steal
Hear about a simple, powerful framework to turn passive members into active champions. Learn how to activate community champions with clear roles and prompts; build a shared lexicon that aligns staff, leaders, and members; design onboarding that delivers quick wins for new members; post questions that invite replies, stories, and peer-to-peer support; and create a valued community shaped by real member feedback. More info/register.
Host: Farhad Khan, CEO, Member Lounge
Speaker: Catherine Hackney, Principal of Confident Communities Consulting
Fri 12/5 at 1 p.m. – Foresight Fridays: Governance Strategy and Foresight
Learn how ASSP successfully modernized its governance model to ensure the organization’s board and leadership are directly informed by strategic foresight and trend research. This shift, which included transitioning to an Advisory Group model, was essential for creating an agile, accountable structure that can swiftly respond to market trends and future challenges, effectively linking the organization’s long-term sustainability to its ability to anticipate the future. More info/register (ASAE members only).
Host: ASAE ForesightWorks Advisory Group
Speaker: Jennifer McNelly, CAE, CEO of the American Society of Safety Professionals (ASSP)
Fri 12/5 at 1:30 p.m. – Association Rockstars Roundtable
The annual Association Rockstar’s Roundtable discusses 2025 reflections and their projections for 2026. Hear valuable perspectives to help you close the year on a high note and prepare for 2026 with confidence—perfect for association executives, nonprofit leaders, and community builders looking to spark innovation and deepen connections. More info/register.
Host: Lowell Aplebaum, CEO, Vista Cova
Tue 12/9 at 11 a.m. – Better Mouse, Better Mousetrap: Making the Shift to Phishing-Resistant MFA
Find out why standard multi-factor authentication (MFA) is no longer enough and how organizations can protect their assets with phishing-resistant MFA solutions. Learn about cryptographic authentication methods, such as Passkeys and Windows Hello for Business, that bind credentials to both the device and the user, making stolen credentials useless to attackers. Get a firsthand look via a live demo at how phishing attacks are perpetrated and how phishing-resistant MFA works to thwart these attempts and create a seamless and secure login experience for staff. 1 CAE credit. More info/register.
Host: UST Education
Speakers: Andrew Leggett, Director, Cybersecurity, and Chris Ecker, Chief Technology Officer, DelCor Technology Solutions
Tue 12/9 at 1 p.m. – The Audience Advantage: How Well-Crafted Personas Power Smarter Web Strategies
Learn how to craft research-informed personas that bridge what your users need with what your organization provides—then use them to shape your site’s information architecture, content, calls to action, and measurement. Get a practical, lightweight framework, sample questions you can use tomorrow, and real examples that turn “user-centered” from a motto into measurable results. 1 CAE credit. More info/register.
Host: UST Education
Speakers: Marcie Peck, Director of Client Partnerships, and Bree Richmond, Director of Strategy, Yoko Co
Tue 12/9 at 2 p.m. – Component Benchmarking Virtual Meet-Up: Design Session – Turning Insights into Action
Building on the benchmarking insights, this interactive design session invites participants to co-create practical, impactful strategies for component and chapter success. Using a guided process of framing challenges, sharing ideas, and shaping next steps together, we’ll turn data into direction—leaving you with clear, actionable concepts to apply in your organization. More info/register.
Hosts: re:Members and Mariner Management
Tue 12/9 at 2 p.m. – Fit-for-Purpose Association Board Director Course Information Session
Learn about the Fit-for-Purpose Association Board Director Course in January 2026. The Director Course is the association community’s first-ever dedicated learning and development experience specifically for board directors. More info/register.
Host: Association Forum
Speaker: Jeff De Cagna, executive advisor, Foresight First LLC
Tue 12/9 at 4:30 p.m. – 2025 End of Year Happy Hour (Washington DC)
Come connect with the AWTC community of women and allies. This in-person opportunity to socialize and network with your industry peers will be filled with holiday spirit and is made possible by the generous support of our sponsors. Location: Washington DC. More info/register.
Organizer: Association Women Technology Champions
Wed 12/10 from 9 a.m. to 12 p.m. – What You Need to Know to Thrive in 2026 (Washington DC)
Discuss key external factors that will be influencing credentialing programs of all sizes and maturity. Explore the impact of state and federal legislative and regulatory initiatives, and their anticipated impacts on credentialing programs, candidates, and certificants, and key demographic and economic trends organizations need to consider as they plan for the future of their assessments, certification standards, and financial projections. Location: Washington DC. More info/register.
Host: Certification Network Group
Speakers:
- Mark Franco, Partner, Rimon Law
- Jared Zurn, Chief Programs Officer, National Council of Architectural Registration Board
- John Johnson, Director Legislative and Governmental Affairs, NASBA
- Missy Pydo, Vice President and Managing Director, Global Strategy, Prometric
Wed 12/10 at 1 p.m. – AI Tools You Can Use: Get Started Today
Heare about the latest AI developments, must-know tools shaping productivity and marketing, and how organizations can use these innovations to create real impact in 2025. 1 CAE credit. More info/register.
Host: UST Education
Speaker: Erica Salm Rench, MBA, CMO at Sidecar
Thu 12/11 from 9 a.m. to 4:30 p.m. – AI in Action Demo Day
Get a firsthand look at how associations are using AI today through live, real-world 30-minute product demos. See practical examples from both AI-first companies and established tech providers who have infused AI features into their offerings—showcasing tools that could enhance member engagement, operations, and strategic initiatives. More info/register.
Host: ASAE
Participants: Betty:AI, VideoRequest, Insight Guide, iMIS by ASI, Aplusify/EVA Event Tech Hub /MapleLMS, Momentive Software, Higher Logic, Blend Interactive, Fonteva/Protech, rasa.io
Thu 12/11 at 11 a.m. – Once Upon an Association: Telling Your Compelling Story
Learn how to tell your organization’s story to raise the visibility of your industry, association, leaders, and members. Find out how to focus your storytelling on your organization’s mission, create a dynamic narrative around why your organization exists, pinpoint how your industry contributes to society, know how to use a variety of storytelling resources, and leverage volunteers to help tell their story. 1 CAE credit. More info/register.
Host: UST Education
Speaker: Sheri Singer, President at Singer Communication
Thu 12/11 at 1 p.m. – The 2026 Learning Business Landscape
Hear insights from a new survey of learning businesses and expert perspectives on the most important trends for 2026. Find out where investment is shifting and what’s moving the needle—AI, personalization, marketing, and more. Expect to be able to benchmark your plans against peer priorities, identify high-leverage moves for 2026, and pressure-test your roadmap in live Q&A. 1 CAE credit. More info/register.
Host: Leading Learning
Speakers:
- Jeff Cobb and Celisa Steele, co-founders of Tagoras and Leading Learning
- Ashish Rangnekar, CEO, BenchPrep
Thu 12/11 at 1 p.m. – What Members Really Want: Insights for 2026 and Beyond
Hear brand-new findings from the Association Member Experience Report, which surveyed hundreds of association members across industries to learn what matters to them. Learn what benefits members value most, how they want to connect and learn, what makes them feel seen and supported, and how they perceive their association’s value and use of AI. Find out what strategies can help organizations communicate their value proposition, attract new members, and deliver more personalized, engaging, and lasting value. 1 CAE credit. More info/register.
Host: UST Education
Speaker: Kelly Whelan, Senior Content Marketing Manager at Higher Logic
Association Brain Food Weekly is published Friday mornings. If you offer free professional development to the association community, please send me the link by Wednesday afternoon.
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