Association Brain Food: 7.1.22

The weekly list of free educational events and resources for the association community…

mountains outside Asheville – inspiration for my weekly list of free educational events and resources for the association communityMetaverse. Is the metaverse a sci-fi fantasy or a realistic opportunity for associations? WBT Systems takes a look at the hype, metaverses in action right now, and ways your association could experiment with the metaverse.

Multi-generational teams. Achurch Consulting identifies five essential elements for managing a multi-generational remote or hybrid team. They describe challenges related to manager development, communication, employee engagement, operations, and culture, and suggest short- and long-term solutions.

Professional development. You will find lots of inspiration in these 15 lessons from Big Learning by Jeff Cobb at Leading Learning. He pulls out association-relevant findings from the successes of MOOCs, LinkedIn Learning, Khan Academy, The Great Courses, Udemy, and Degreed.

Quick hits

Without measures in place to actively celebrate risk-taking and failure, innovation will always be crushed. (Annabel Acton, Inc. Magazine)

Data is for action, not for collecting. (Wes Trochlil, Effective Database Management)

Good eats

Skip down to the list of free educational events if you prefer takeout.

Wasn’t home much in the past week—more on that next time. I made another Greek ouzo dish, this time with catfish, and it’s a keeper. Plus, we enjoyed an old favorite, black sea bass with spiced breadcrumbs.


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Here are the educational events scheduled for next week. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’ll be happy to feature it as long as it’s not too product centric.


Fri 7/1 at 12 p.m.* – EventTech Chat

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. More info/register.

Host: Brandt Krueger, founder Event Technology Consulting

*All events are online at Eastern Daylight Time unless otherwise noted.


Tue 7/5 at 2 p.m. – How To Craft User Journeys To Keep Your Members Engaged

Learn how users experience your website and membership site. Looking at your user experience helps to predict what they are looking for and anticipate what they will find relevant and helpful. More info/register.

Host: Grype

Presenter: Ronja Francoeur, UX Specialist


Wed 7/6 at 11 a.m. – Understanding the Payments Ecosystem in Your Organization

Learn who the players are, how integrations work with your software platforms, the elements of your credit card statement, and how to reduce your cost/fees and minimize your risk and PCI compliance. 1.5 CAE credits. More info/register.

Host: U.S. Transactions Corp. (UST)

Presenter: Julie Duncan, VP Sales, Association Practice Leader, UST


Wed 7/6 at 12 p.m. – Building a Fit-for-Purpose Association Board in The Turbulent Twenties

This crucial moment in the historical trajectory of associations demands a clear-eyed assessment of the magnitude of the challenges before us. Among these myriad challenges, it is complacency that may well be the most acute short-term threat. To overcome this complacency, we must dare to imagine that every aspect of what boards are and what they do can be different from what we have been told over many decades. In short, starting today, association boards must become more. 1 CAE credit. More info/register.

Host: Association Insights in Old Town

Presenter: Jeff De Cagna FRSA FASAE, executive advisor for Foresight First LLC


Wed 7/6 at 3 p.m. – Analytics in Action: Level Up Your Association’s Marketing with Analytics

Learn how to use your behavioral and demographic data to make content and outreach decisions, while continuously analyzing your efforts so you can adjust when things aren’t going as expected. Find out how to analyze your data to build personas that better segment your audiences, target relevant content to current and prospective members, and measure what is working best and what should be eliminated. 1 CAE credit. More info/register.

Host: Association Analytics

Presenters: Bill Conforti, SVP of Strategy & Solutions, and Greg Pollack, VP of Sales, Association Analytics


Thu 7/7 at 2 p.m. – Managed Service Providers 101

MSPs are a great way to leverage more sophisticated technical help especially for smaller staff with limited tech resources. Learn how to engage an MSP and maximize the benefits for your association. We’ll cover why and how to use an MSP, how to use your current company better, and how to assess an MSP. 1 CAE credit. More info/register.

Host: 501Works

Presenters:

  • Marco Maggio, VP Sales & Strategic Practices, All Covered
  • Dave Sobel, Owner, MSP Radio and Business of Tech Podcasts
  • James Marquis, CIO, 501 Works

Fri 7/8 at 12 p.m. – AWTC Mindful Networking

Held the second Friday of each month, these intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Each Mindful Networking will feature one of our amazing AWTC award winners, followed by breakout rooms with changing topics (selected by our featured guest). More info/register.

Host: Association Women Technology Champions

Guest: Anne Ornelas, DES, Senior Manager, Business Systems and Strategic Initiatives at CASS


Fri 7/8 at 12 p.m. – EventTech Chat

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. More info/register.

Host: Brandt Krueger, founder Event Technology Consulting


Fri 7/8 at 4 p.m. – Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen

Join us for our Book Club series! We will discuss Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen by Rita McGrath, a guide to spotting inflection points early and harnessing these disruptive influences for a strategic advantage. More info/register.

Host: Fridays@4


Tue 7/12 at 9 a.m. – International Association Policy and Legal Update: What Associations Need to Know

From the war in Ukraine and sanctions on Russia to new policies impacting everything from transatlantic travel to sustainability, governments and multilateral institutions have been active in shaping the operating environment for our associations, especially those with global operations. Hear from public affairs experts and association leaders from across the globe as they share their insights and expertise on the ever-changing policy and legal landscape. 1 CAE credit. More info/register.

Host: ASAE Government Relations and Advocacy Professionals Community

Presenters:

  • Jeff Evans, Director, Public Policy, ASAE
  • Alfons Westgeest, Managing Partner, Kellen
  • Steven Basart, Vice President, Asia, Kellen
  • Tommy Goodwin, Vice President, Exhibitions & Conferences Alliance
  • Danielle Baron (Moderator), Staff Vice President, School Nutrition Association

Wed 7/13 at 12 p.m. – MPI Association Professionals Hot Topic Chat: Lessons Learned from Spring Events

Join MPI’s Association Professionals Community Council as we discuss lessons learned from spring events. This informal discussion will look at what went well, areas to consider spending more time & resources on, and ideas to take with you as you plan your future association events. Bring your stories to share with the group. More info/register.

Host: MPI


Association Brain Food Weekly is published Friday mornings. If your organization offers free professional development for the association community, please send me the link via email or Twitter by Wednesday afternoon.


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Creative Commons licensed photo by Clark Wilson via Unsplash

Author: deirdrereid

Deirdre is a freelance writer for companies serving the association market, who after more than 20 years in the association and restaurant industries, is enjoying the good life as a ghostblogger and content marketing writer. Away from her laptop, you can find her walking in the woods, doing yoga, going to shows, journaling, cooking, or relaxing in a comfy chair with a good book and a glass of something tasty in hand.

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