Association Brain Food Weekly: 9.8.17

The barred owl says, "Get your learning on!"

The weekly list of free webinars and events for the association community…

The barred owl says,

“Discomfort is the price of admission to a meaningful life.” It sure is. I heard these wise words from Susan David on an episode of The Good Life Project podcast. She’s the author of Emotional Agility: Get Unstuck, Embrace Change, and Thrive in Work and Life which I managed to snag for $1.99 a while back thanks to an alert from BookBub.

I listen to podcasts whenever I have a chance—working out, doing chores, cooking, and driving. I bet many of your members and prospects are podcasts junkies too. That’s one of the reasons why WBT Systems says you may want to add podcasts to your online educational offerings.

Are you ready for GDPR? If you don’t know what I’m talking about, or if any of your databases (systems) contains information for even one European resident, or if you offer products or services to European residents, then you need to read this advice on preparing for the General Data Protection Regulation.

Another must read: McKinley Advisors provides a detailed checklist of sorts to see if your association has adapted to the new marketing reality.

And finally, an optimistic opinion from an economic historian: “A long-wave theory of technological and economic change suggests the financial malaise that began in 2007 may be about to end.” Fingers crossed, we’re on the verge of a new golden age.

If your organization has a webinar scheduled in the near future, please send me the link. I’ll be happy to feature it as long as it’s not too product-centric.

Mon 9/11 at 12 p.m.* – 10 Data Management Tips to Boost Marketing

Regardless of your association size, your data is one of the most valuable assets you can use to create successful marketing strategies. Get a simple assessment to see how well you’re managing data and ten action items you can implement right away to improve your organization’s data management practices. 1 CAE credit. More info/register.

Host: ASAE

Presenter: Wes Trochlil, president, Effective Database Management

*All times are Eastern Daylight Time unless otherwise noted.

Tue 9/12 at 11 a.m. – How to Bring Teams Together around Digital Projects with Simple Collaboration Techniques

Learn how to set your compass to a north star for you and your collaborators to navigate towards; how to take responsibility for developing a shared language at any time in the project; how to build momentum that’s fueled by having motivated collaborators; and how to maintain healthy collaborative practices that keep your team together. More info/register.

Host: Gather Content

Presenter: Ellen de Vries, content strategist, Clearleft

Tue 9/12 at 2 p.m. – Six Things You Probably Didn’t Know about the Future of Aging (Association Chat)

The future of aging is a complicated constellation of issues that is in front of us at all times and yet never seems to garner the attention it demands. Join this lively discussion about the duty of foresight and some compelling facts on the future of aging that you probably don’t know. Watch/participate live or view the recording.

Hosts: KiKi L’Italien, Tamela Blalock and Nabil Hassan El-Ghoroury

Guest: Jeff De Cagna, executive advisor, Foresight First LLC 

Wed 9/13 at 11 a.m. – The Whys and Hows Behind Recent Association Web Projects

Have you ever wished you could be a fly on the wall in another organization’s office as they’re developing their digital strategy or making big decisions about which web technologies and platforms to use? Find out about the strategy behind seven recent web projects and learn how other organizations are developing new and better ways to meet their members’ needs on the web. 1 CAE credit. More info/register.

Host: Matrix Group

Wed 9/13 at 12 p.m. CDT – Chapter Roundtable (Chicago IL)

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Location: Chicago. More info/register.

Host: Billhighway

Wed 9/13 at 12 p.m. – Is Gamification Right for My Event?

Gamification can be used by event planners in many different ways before, during, and after events to drive effective attendee habits and behaviors. Gain a solid understanding of what gamification is and how it can fit in your current and future event design. Learn five actionable ways to integrate gamification into your events. Receive one game template to try at your next event. 1 CMP credit. More info/register.

Host: Pathable

Presenter: Lindsay Martin-Bilbrey, CMP, Pathable

Wed 9/13 at 2 p.m. – PCMA Ask Us Anything (about Digital Events)

During this crowdsourced online session, we invite digital event novices and virtuosos alike to ask their most pressing questions to a panel of esteemed industry thought leaders. More info/register.

Host: PCMA


  • Kaila Bongiovanni, DES, Senior Digital Marketing Manager, Microsoft
  • Ruud W. Janssen CMM, EDC, DES, Managing Director, TNOC
  • Emma King, Digital Media Engagement Strategist, LearningAlignment

Wed 9/13 at 4 p.m. – Small Association Forum for Executives (Washington DC or call-in)

Join an executive peer roundtable for executives of small staff associations with ten or fewer employees—a free-flowing discussion around pressing issues on a variety of topics. Duration: 1.5 hours. Location: Washington DC or virtual. More info/register.

Host: ASAE Executive Management Section

Facilitator: Shira Harrington, Chief Engagement Officer, Purposeful Hire, Inc.

Thu 9/14 at 12 p.m. – Powering Up Your Chapter Leaders Succession Planning

Join us for a different take on chapter succession planning. We’re shifting from talking about providing succession plan templates to coaching for success. What’s your role at the National association? How can you actively coach your chapter leaders? What resource can you provide that will make a difference? Let’s talk and share! 1 CAE credit. More info/register.

Host: Billhighway


  • Peggy Hoffman, President, Mariner Management & Marketing, LLC
  • Kyle Bazzy, Director of Growth, Billhighway

Thu 9/14 at 12 p.m. – Community Managers Unite

Come with your questions, your concerns, and your advice. How do you deal with conflict that occurs among members within your community? Do you have a code of conduct? How do you get member buy-in and/or enforce it when need be? How do you maintain the balance with industry partners so they are getting value out of the community, but not crossing the sales line? 1 CAE credit. More info/register.

Host: Association Success

Presenters: Arianna Rehak, Luke Zimmer, and Catherine Hackney

Thu 9/14 at 1 p.m. – Association Learning + Technology

Hear about the key findings from the new edition of the Association Learning + Technology report and how they apply to your association. 1 CAE credit. More info/register.

Host: Community Brands


  • Jeff Cobb and Celisa Steele, co-founders, Tagoras
  • Anna Toon, product marketing manager for careers & education, Community Brands

Thu 9/14 at 2 p.m. – Network Ninja Training

Learn a new technique to uncover your event’s true high-speed internet access (HSIA) bandwidth requirements. Find out how to evaluate a venue’s ability to provide the three most important requirements in delivering a successful event:  bandwidth, infrastructure, and support. More info/register.

Host: PSAV

Presenter: William Sterling

Fri 9/15 at 1 p.m. – Engage. Inspire. Involve. 

Find out how to engage members, volunteers, and the community in order to involve them in your organization’s mission. Learn strategies for genuine engagement; an approach for building relationships that matter; and a plan to involve key players in a way that propels your mission forward. More info/register.

Hosts: Blue Sky and teamWorks

Presenter: Becky Lunders, teamWorks

Save the dates:

Tue 9/19 at 12 p.m. – Chapter Roundtable in Washington DC

Wed 9/20 at 12 p.m. – Chapter Roundtable in Alexandria VA

Thu 9/21 at 12 p.m. – Chapter Roundtable in Reston VA

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); and how to get the right statistics to prevent national and chapter level members from leaving. Lunch provided. 1 CAE credit. Duration: 1 hour. Host: Billhighway

Location: Washington DC. More info/register.

Location: Alexandria VA. More info/register.

Location: Reston VA. More info/register.

That’s it for this week. If you can’t attend a live webinar, go ahead and register if the topic interests you. Most webinar hosts send registrants a link to the recording.

Association Brain Food Weekly is published Friday mornings. If your organization offers professional development for the association community, please send me the link via email or Twitter.

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Creative Commons licensed photo by Massimo Mancini on Unsplash.

Author: deirdrereid

Deirdre is a freelance writer for companies serving the association market, who after more than 20 years in the association and restaurant industries, is enjoying the good life as a ghostblogger and content marketing writer. Away from her laptop, you can find her walking in the woods, doing yoga, going to shows, journaling, cooking, or relaxing in a comfy chair with a good book and a glass of something tasty in hand.

%d bloggers like this: